[Code 1964, § 3-4]
(a) 
Required; application. Before any person erects or causes to be erected any poster panel, painted bulletin or signboard in the city, the person shall first make application for a license to do so, upon a blank furnished by the commissioner of codes enforcement, and the applicant shall give any reasonable information which may be required.
(b) 
Issuance. Upon the payment of the license fee as provided in this section, the city clerk shall issue to the applicant a license to be known and designated as the "business of outdoor advertising license," and the issuance of the license shall entitle the holder to carry on the business of outdoor advertising under the regulations and provisions of this chapter.
(c) 
Duration; fee. The license fee is imposed on the first day of each calendar year, and the amount of the fee shall be $25 per annum. The term of the license shall be one year.
(d) 
Contents. Each license issued shall state the name of the outdoor advertiser, the location of the place of business, the date of issuance, the amount received for the license, the date of expiration of the license and shall refer to this chapter and be signed by the city clerk.
(e) 
Exceptions. This section shall not apply to signboards attached to the surface of a permanent building and designed to give publicity to any business carried on in the building or to signs used to advertise the sale or lease of the property upon which they shall be erected.
(f) 
Applicability to legal notice. The provisions of this section shall not be construed as applying to the posting of legal notice by public officers in the performance of a public duty in the manner and in the places prescribed by law.
[Code 1964, § 3-18]
(a) 
No person shall engage in the business of outdoor advertising by the means of roof signboards, wall bulletins or commercial signs within the corporate limits until the provisions of this article are complied with and until after the person has filed with the commissioner of codes enforcement a certificate of insurance indicating that a contractor's public liability insurance policy has been issued either to the manufacturer or to a contractor engaged in the business of outdoor advertising or the erection of signs as set forth in this article or to the property owner indicating that the person has taken out public liability insurance.
(b) 
The amounts of insurance shall include public liability insurance in an amount not less than $100,000 for injuries, including wrongful death, to any one person and subject to the same limit for each person, in an amount not less than $300,000 for any one accident and property damage insurance in an amount not less than $50,000 in aggregate. The insurance policy shall be approved by the corporation counsel of the city as to form and amount. The policy shall name the city as an additional insured.