[Ord. No. 2545 §2, 12-17-2007]
A.
The
Community of Lake Saint Louis recognizes the significance of our "downtown
lakefront business district" — loosely defined as that area
between the big lake and Veterans Memorial Parkway and on both sides
of the dam — as an important cultural, economic and entertainment
resource. The "overlay district" described herein provides a procedure
by which development of property and redevelopment of property within
this business district may be reviewed and modified in order to enhance
the aesthetic beauty of the area and maintain the desirable qualities
of the district and, consequently, the economic value of property
and the general welfare of the citizens.
The Downtown Lakefront Redevelopment Overlay District ("Overlay
District") is intended to allow the development of tracts of land
to their fullest extent and; at the same time, comply with the City's
Strategic Lakefront Redevelopment Land Use Plan ("Redevelopment Plan").
This Overlay District offers opportunities for more intensive redevelopment
of housing, shopping and businesses to complement the commercial lakefront
area. Improvements should preserve and highlight the natural beauty
and the unique relationship of Lake Saint Louis to the urban environment,
as well as expand cultural and entertainment opportunities in the
lakefront redevelopment area. It is the City's intention that all
redevelopment occurring in the Overlay District will promote the following
objectives:
1.
Encourage development that is compatible with the surrounding built
and natural environments.
2.
Provide a maximum choice in the types of uses available to the public
and allow the placement of more than one (1) main or principal building
on a single lot or parcel, thereby allowing a development that would
not be possible under the strict application of the other Sections
of the Land Use Title of the Municipal Code.
3.
Preserve common open space and recreation areas and facilities.
4.
Support an efficient use of the land resulting in more economic networks
of utilities, streets, schools, public grounds and buildings, and
other facilities.
5.
Facilitate innovations in residential, commercial and mixed-use development
so that growing demands of the population may be met by greater variety
in type, design and layout of the buildings and by the conservation
and more efficient use of open space ancillary to said buildings.
6.
Encourage use of pedestrian-oriented street fronts and outdoor public
spaces.
7.
Provide visual access of the lake to the community as a whole.
[Ord. No. 2545 §2, 12-17-2007]
[Ord. No. 2545 §2, 12-17-2007]
A.
Any
new use or change in use in the City's Downtown Lakefront District
shall require rezoning to the Downtown Lakefront Redevelopment Overlay
District with the following exceptions:
1.
New additions to legally existing structures, provided the new addition
does not increase the degree of non-compliance with these standards
or require any waivers or modification of any district or other regulation.
2.
The change is not detrimental to the neighboring properties or community,
does not materially alter or impact traffic, public improvements or
public financial burdens, and is otherwise consistent with all established
City plans, policies and ordinances.
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Rezoning requests must be brought before the Planning and Zoning
Commission and the Board of Aldermen, as otherwise required by Municipal
Code.
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[Ord. No. 2545 §2, 12-17-2007; Ord. No. 2689 §3, 1-5-2009]
The permitted uses and mixture of uses will be determined based
on compatibility with the existing adjacent uses and the uses permitted
by right or by special use in the underlying zoning districts.
Generally, the ground floor of buildings should have active uses. The ground level is where people are walking and driving. This is where people expect to find the goods and services they need. When street frontages are active, the City is perceived to be vibrant. To achieve an active ground level in the City's downtown lakefront business district, the space must be comfortable to pedestrians, the storefronts should be closer to the traffic, and the area must have some dense uses, such as apartments or offices. The permitted uses are listed in Table 1.[1]
In addition to the uses allowed only by special use permit (SUP) listed in Table 1, non-residential uses in the Gateway West, Lakeview and Edgewater Point Subdistricts will be allowed only by special use permit when proposed for lakefront location.
[Ord. No. 2545 §2, 12-17-2007]
A.
Uses not listed in Table 1 have been determined either not to be appropriate in the Overlay District, incompatible with certain existing uses, or sufficiently rare or unexpected as to be incapable of being listed at the time of adoption of this Article (December 17, 2007). Uses not specifically listed in Table 1 of Section 410.915 are not allowed except where the Board of Aldermen, after review by the Planning and Zoning Commission, determines that the proposed use is sufficiently similar to a use expressly authorized. Any other use not listed as a permitted use, but constituting a use that is required to be permitted by law, shall be authorized subject to the following conditions:
1.
The use shall be permitted only to the extent required by law to
be permitted;
2.
The use shall be located no closer than one thousand (1,000) feet
from any residence, residential property, park, school, or church,
except as may be modified by the Board of Aldermen;
3.
The use shall maintain a distance of at least one thousand (1,000)
feet from any other such use;
4.
No use shall occupy a structure in excess of five thousand (5,000)
square feet without an approved parking plan designed for that use
and supported by a traffic study submitted to, and approved by, the
Board of Aldermen.
[Ord. No. 2545 §2, 12-17-2007]
Off-street parking shall be provided at a ratio of four (4)
stalls per one thousand (1,000) square feet of finished floor area
for retail uses and two (2.0) stalls per dwelling unit for residential
uses. The parking requirement for residential developments may be
reduced by the Board of Aldermen, upon recommendation of the Planning
and Zoning Commission, to less than two (2.0) stalls per unit upon
presentation of a parking-traffic analysis prepared by a competent
traffic engineer demonstrating, by clear and convincing evidence,
that the expected vehicle use and parking space demand for the development
will require fewer stalls per unit; in no case, will the requirement
be reduced to less than one and one-half (1.5) stalls per unit. No
off-street parking shall be required for non-residential uses located
within five hundred (500) feet of a public parking garage or lot.
Parking space for uses other than these will be provided as required
by Municipal Code. All parking facilities shall meet the parking construction
standards as required by Municipal Code.
[Ord. No. 2545 §2, 12-17-2007]
A.
As
specified below:
1.
Minimum lot area. None.
2.
Minimum lot width. None.
3.
Maximum lot coverage. The maximum lot coverage shall
be eighty percent (80%). Lot coverage includes those portions of the
net site area covered by the ground floor of any structure, parking
lots and streets and drives. Lot coverage does not include sidewalks
or plazas.
[Ord. No. 2545 §2, 12-17-2007; Ord. No. 2689 §2, 1-5-2009]
The maximum height of any proposed alteration or construction
in the district shall be restricted to no more than fifty (50) feet,
as measured from the mean elevation of the finished lot grade at the
front of the building.
[Ord. No. 2545 §2, 12-17-2007]
A.
As
specified below:
1.
Front. None.
2.
Side. None, except no structure shall be closer
than twelve (12) feet to another structure.
3.
Rear. None.
4.
Setback from Lake Saint Louis in Gateway West, Lakeview and
Edgewater Point Subdistricts. As needed to allow for construction
of boardwalk/pedestrian/bike-trail system, but in no case less than
twenty (20) feet.
5.
Buildings fronting Lake Saint Louis Boulevard must be located no
closer than twenty (20) feet and no further than thirty (30) feet
from the right-of-way line of Lake Saint Louis Boulevard. No parking
will be allowed in this setback area.
[Ord. No. 2545 §2, 12-17-2007; Ord. No. 2689 §1, 1-5-2009]
In order to encourage an appropriate mix of residential and
retail/service uses that will be determined by both the market and
the City, and which meets the needs of residents within the district
and in the larger community of Lake Saint Louis, the number of dwelling
units within the district will be limited to one hundred fifty (150).
[Ord. No. 2545 §2, 12-17-2007]
A.
As
specified below:
1.
Following adoption of the Redevelopment Plan and Overlay District,
no use shall exceed five thousand (5,000) square feet without authorization
of said use and approval of accompanying site plan by the Board of
Aldermen as recommended by the Planning and Zoning Commission.
2.
The permitted outside display of merchandise for sale to the public
shall be restricted to a maximum of ten percent (10%) of the lot.
In no case shall merchandise for sale be displayed in any required
setback or interfere with pedestrian or vehicular access or parking.
All such displays and sales areas shall be allowed by special use
permit only.
3.
All retail uses shall front Lake Saint Louis Boulevard or other public
or private roadways. Uses other than residential may front on Lake
Saint Louis in the Gateway West, Lakeview and Edgewater Point Subdistricts
by special use permit only.
4.
Loft residential units shall be allowed by special use permit only.
5.
Exterior lighting fixtures shall be shaded so that no direct light
is cast upon any residential property and so that no glare is visible
to any traffic on any public or private street. No floodlights are
allowed within the Development District. Lighting intensity should
be a minimum of one and eight-tenths (1.8) foot-candles within the
parking field and entry and exit driveways; a minimum of one (1.0)
foot-candle along any perimeter drives; and zero (0.0) foot-candle
on adjoining, non-district properties.
6.
Residential uses shall be restricted from street-level building floors,
except as specifically permitted by the Board of Aldermen. In no case
shall a residential use occupy a street-level storefront.
7.
Outdoor seating for restaurants and cafes will be allowed by special
use permit only and will comply with the following restrictions:
[Ord. No. 2545 §2, 12-17-2007]
A.
The overlay designation process may be initiated by one (1) or more of the owners of record or owners under contract for a lot or tract of land or their authorized representative. Any property within the Lakefront Redevelopment Area that requires rezoning shall be subject to the City's rezoning requirements pursuant to Section 405.310: Procedures For A Change In Zoning Classification; Article V. "PR" Planned Residential District; and Article IX. "PD" Planned Development District of the Zoning Code and the following requirements and procedures:
1.
Following approval of the rezoning and Preliminary Development Plan
(PDP), a Final Development Plan (FDP) shall be submitted to the Planning
and Zoning Commission for review and approval. The PDP, updated to
reflect all structures, units and maximum square footage of buildings
constructed or approved for construction, shall be provided with the
subsequent submittal of the FDP for each additional building, lot,
phase or plat representing a portion of the PDP. The approved PDP
shall be used to track existing site development, insuring that the
current proposal complies with the Downtown Lakefront Strategic Land
Use Plan. The PDP and FDP may be submitted concurrently at the rezoning
stage at the option of the developer.
2.
In the event that the FDP contains substantial changes from the approved
PDP, the applicant shall submit a revised PDP for approval per the
City Code approval procedure requirements. This resubmittal shall
require a new public hearing in the same manner as the original submittal.
No development or redevelopment of property located within the Downtown
Lakefront Redevelopment District shall take place until a FDP has
been reviewed and approved pursuant to the requirements of this Section.
3.
Upon final approval, the owner shall provide copies of the approved
FDP to the City. Building permits shall be issued only in accordance
with the approved FDP and after approval of the improvement plans.
4.
Upon final approval of the Downtown Lakefront Redevelopment District
Overlay rezoning, FDP and authorization of a building and grading
permit, construction may proceed. Conformance with the plan and all
supporting documentation is mandatory.
5.
All proposals made under this Overlay District must be reviewed and
approved by the City's Development Review Board (DRB).
[Ord. No. 2545 §2, 12-17-2007]
A.
Site
design, as presented in preliminary development plan, will be approved
by the Board of Aldermen on recommendation of the Planning and Zoning
Commission (P&ZC). Building design will be approved by the City's
Development Review Board (DRB).
1.
Compatibility with other existing and anticipated development:
a.
The form and proportion of buildings shall be consistent or compatible
with the scale, form and proportion of other development within the
downtown lakefront redevelopment area and with anticipated development
as called for in the City's Strategic Lakefront Redevelopment Land
Use Plan.
b.
The rhythm of structural mass to voids, such as windows and glass
doors, of a front facade should relate to the rhythms established
in adjacent buildings.
c.
Care shall be exercised to coordinate final grades and site arrangement
with those of adjoining properties and streets.
2.
Location. Buildings shall be located to ensure the
provision of adequate open space for outdoor gathering areas, facilities,
services and amenities and to provide natural indoor light, air and
privacy to the extent possible. All buildings, parking lots and other
structures shall be located to integrate with the natural topography
and to avoid deep cuts and fills, excessive foundation wall depth,
unnecessary steps and steep access gradients and to avoid unnecessary
cutting of trees and tree stands.
3.
Design focus. Facades that front the lake, a street
and the main entrance(s) shall be designed as focal points to the
building. The main entrances should incorporate devices such as canopies,
overhangs, arcades, raised parapets over the door, larger door openings,
display windows, accent colors and other architectural details such
as moldings. The remaining portions of the building should be designed
in a way that complements and is consistent with the building's street
facade.
4.
Visual interest. All elevations of the building
shall be designed in a consistent and coherent architectural manner.
Architectural design should create visual interest through the use
of different textures, complementary colors, shadow lines and contrasting
shapes. Monotonous design shall be avoided. Variation of detail, form
and siting shall be used to provide visual interest. Facades shall
be articulated with variations in the building plane and parapet height,
materials and colors, entrance canopies and landscaping.
At a minimum, facades facing a public or private street or the
lake shall incorporate at least three (3) of the following features
along each applicable facade. These standards shall be applied to
each facade individually:
a.
Recesses and projections along at least twenty percent (20%) of the
length of the building facade.
b.
Windows, awnings, arcades or other significant architectural features
used along at least sixty percent (60%) of the front building facade
length or thirty percent (30%) of the side or rear building facade
length.
c.
The use of brick, stucco, natural or fabricated stone, treated wood
shall be used on at least fifty percent (50%) of the front facade
and main entrances and at least twenty-five percent (25%) on the side
and rear building facade.
d.
Landscaping islands or planting against the building, covering at
least thirty percent (30%) of the length of the building facade. (Note:
In no case will foundation landscaping equal less than one (1) tree
or shrub for each ten (10) linear feet of all facades on the building.)
e.
The use of unusual shapes, color and other characteristics that cause
new buildings to call excessive attention to themselves and create
disharmony shall not be allowed.
f.
Loading docks, trash enclosures, outdoor storage, ground-mounted
mechanical equipment and similar facilities and functions shall be
incorporated into the overall design of the building and the landscaping
so that the visual and acoustic impacts of these functions are reduced
to as great an extent as possible and are out of view from adjacent
properties and public street.
5.
Building color. Building color shall be limited
to light, medium and dark shades of muted colors. Primary color schemes
are prohibited. Approximately ninety percent (90%) of each building
wall surface shall be light and medium colors. The remaining surfaces
shall be restricted to a darker color. The use of walls in a single
color, with little detailing or completely blank, is not permitted.
6.
Roofs. Careful consideration of durable materials,
proportions and shapes, emphasizing the importance of roofs as integral
and embracing elements of the overall design, is particularly important.
Screening of mechanical and other roof-mounted equipment must be an
integral part of the building's architecture and roof design. Building
roof tops shall have at least two (2) of the following features:
7.
Parking. Parking shall be designed to not overpower
the character of the development nor appear as a dominant feature
of the site. Parking shall be located to the rear and interior side
of the building. Shared parking is encouraged. The diagram below depicts
a layout that maximizes usable space and provides additional circulation.
The building on the left incorporates a recession in the facade to
screen loading. The building on the right uses a variation in materials
and recession to create focus at the main entrance. In no case will
parking be allowed between the lake and building or allowed adjacent
to lake.
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8.
Pedestrian accommodations and boardwalk/lakefront pedestrian/bike
pathway.
a.
In approving this Overlay District, it is the intent of the City,
working with the land owner/developer, to create a campus-like, pedestrian-friendly
environment which will enable any walker patronizing operations in
the district to walk from front door to front door on a sidewalk,
crosswalk or other clearly delineated pathway. Front doors of all
operations within the district will be physically and visually connected
to one another by sidewalks or other pedestrian pathways that clearly
delineate the importance of the pedestrian and pedestrian movement.
b.
Crosswalks will be placed at all street intersections and drive entrances
where sidewalks or pathways intersect the streets or drives. In order
to enhance pedestrian safety and comfort, as well as the attractiveness
of the pedestrian access walkways within the district, all crosswalks
will be built in compliance with district-wide standards (durable,
low maintenance surface materials such as pavers, bricks or scored
or imprinted concrete) yet to be specified and be built to a minimum
width of six (6) feet.
c.
Throughout the district, internal pedestrian walkways need to be
distinguished from driving surfaces through the construction of crosswalks
built in compliance with district-wide standards (durable, low maintenance
surface materials such as pavers, bricks or scored or imprinted concrete)
yet to be specified and be built to a minimum width of six (6) feet.
d.
Casual meeting areas in park-like settings featuring landscaping,
benches, pedestrian oriented lighting are encouraged along pathways.
9.
Sidewalks. Pedestrian access shall be an integral
part of the overall design of the development. The pedestrian access
shall provide not only safe and convenient access to and from off-street
parking areas, but should also connect with abutting properties and
developments so as to accommodate an alternative means of transportation,
such as walking or biking to and from the surrounding uses and activities.
Sidewalks, at least six (6) feet in width, shall be provided on both
sides of all streets and/or along the full length of any facade featuring
a customer entrance and along any facade abutting a public parking
area. Sidewalks are required extending from the public pathway system
to front door of the establishment.
10.
Boardwalk/lakefront pathway. All projects having
lake frontage shall provide for walking access along the lake within
the boundaries of the property being developed. The projects will
also provide for pedestrian/bike/trail connections to the City's sidewalk/bike/trail
system, including the installation of paved pathways across the site
as generally called for in the Redevelopment Plan. All pathways in
this category shall be an eight (8) foot paved surface and include
bollard lighting (to be specified for the entire district).
11.
Landscaping. Landscaping plans, addressing the following
elements, will be approved by the Planning and Zoning Commission and
Board of Aldermen, as part of the review procedure for site development,
or by the Development Review Board, as part of the DRB's review of
building design.
b.
Foundation landscaping. All building foundations,
exposed to public view, shall be landscaped at a ratio of at least
one (1) shrub or tree for every ten (10) feet of exterior wall. Clustering
the plantings is encouraged. All shrubs shall be a minimum of two
(2) feet in height and eighteen (18) inches wide at time of planting,
reach an average height of three (3) feet within two (2) years of
planting.
c.
Parking lot landscaping. The interior of all parking
lots with be landscaped at the rate of five percent (5%) of the total
parking stall square footage with the standard parking space measured
at nine (9) feet by eighteen (18) feet for a total of one hundred
sixty-two (162) square feet per space. Landscaped islands shall have
a minimum width of eight (8) feet measured from the back of curb and
shall be covered with living ground cover, sod or mulch. All parking
rows shall have landscaped end islands. Trees within the parking lot
shall be a minimum of three (3) inches caliper at time of planting
and have a minimum height of forty (40) feet at time of maturity.
One (1) canopy/shade tree shall be planted for each one hundred sixty
(160) square feet of landscaped island area. Short hedges or an uninterrupted
line of shrubbery may be required on parking lot perimeters.
d.
Irrigation. All landscaped and grassed areas —
all of which much be sodded, except by permission of the Planning
and Zoning Commission and the Board of Aldermen — must be irrigated
by an in-ground, automatically controlled system with only a minimum
amount of water allowed as overspray onto sidewalks and other pavements.
Property owners/lessees shall maintain the irrigation system in working
order.
e.
Maintenance and irrigation of adjacent rights-of-way. Except as provided elsewhere in this portion of the Municipal Code,
property owners adjacent to public rights-of-way shall establish these
areas as lawn and will maintain them as such. These rights-of-way
will be irrigated as provided immediately above, though no irrigation
facilities or equipment will be allowed within the right-of-way.
f.
Landscaping and maintenance (including irrigation) of Veterans
Memorial Parkway right-of-way. Landscaping and maintenance of the south side of Veterans Memorial Parkway right-of-way will be the responsibility of the abutting property owner. As approved by the Planning and Zoning Commission and the Board of Aldermen in the procedure provided for in Section 410.955 above, the planting scheme for this right-of-way planting will be similar to that in place at the Maryville Center development along the north side of I-64/U.S. 40-61 in Chesterfield.
12.
Roof-mounted equipment. Roof-mounted equipment shall
be screened from view (one hundred percent (100%) opacity) or isolated
so as not to be visible from ground level of any adjacent public thoroughfare
or residentially-zoned area or the lake, up to a maximum of three
hundred (300) feet away. Roof-mounted equipment must be screened or
concealed by parapet or other roof features that are designed as an
integral part of the building's architecture.
13.
Utilities. All telephone and cable television lines,
electrical services and distribution lines shall be placed underground,
except that this provision shall not include meters, electric and
telephone service pedestals, transformers, three-phase feeder lines,
subtransmission and transmission lines, electrical substations and
such other facilities as the utility may deem necessary to install
utilizing "above ground" type construction. These above ground utilities
shall be located as close to the building as permitted by the utility
company and screened from view of public and private streets and adjacent
properties, to the extent possible, through the use of landscaping
or screening walls that are integrated into the overall site design.
The specific location of such facilities and their screening shall
be approved by Planning and Zoning Commission and Board of Aldermen
as part of site's PDP.
14.
Mechanical equipment. All electrical and mechanical
equipment located adjacent to the building and visible from any adjacent
public or private roadway or from adjacent properties shall be screened
from view (one hundred percent (100%) opacity), up to a maximum of
three hundred (300) feet away. Screening shall completely obscure
from ground level all surfaces of the equipment. Such screens and
enclosures shall be treated as integral elements of the building's
appearance.
15.
Trash. All trash, refuse, debris or garbage shall
be contained within an enclosed building or container designed for
such purposes. Outdoor containers or dumpsters shall be shielded on
all sides by a wall or decorative fence constructed of the same or
complementary materials to those used on the primary building. The
use of landscaping to further decrease the visual impact of the trash
enclosures is required. The dumpster enclosure shall be two (2) feet
taller than the dumpster and shall include gateless pedestrian access.
16.
Loading docks. Loading areas shall not be located
at the front of the building and, where visible from the front of
the building or from any public or private street, shall be screened
from view from the street and neighboring properties. Where possible,
the screening shall be an integral part of the building structure
and be used in conjunction with landscaping, ground cover, trees and
shrubbery. If the screening is not an integral part of the building,
then landscaping ground cover, trees and shrubbery shall be used to
screen the loading area.
17.
Signs' landscaping. Complementary landscaping shall
be included in the design of all ground signs at the entrance to the
site. The use of ornamental trees, flowering or ornamental shrubs
and ground covers are encouraged.
18.
Lighting. Lighting plans, addressing the following
elements, will be approved by the Planning and Zoning Commission and
Board of Aldermen as part of the review procedure for site development
or by the Development Review Board as part of the DRB's review of
building design. (Note: It is anticipated that detailed standards
for lighting will be developed for the various kinds of lighting that
will be necessary within the district; standards will address fixtures
and pole heights, types of lighting (i.e. high pressure sodium, halite)
and photometric limitations for street lighting, parking lot lighting,
pathway lighting, etc.).
a.
Full cut-off lighting fixtures and lighting shields shall be used
to prevent spill-over and glare onto adjoining streets, residential
properties and onto Lake Saint Louis.
b.
Exposed lighting sources, such as unshielded wall packs, shall not
be permitted. Parking lot lighting shall be of a type that provides
sufficient lighting for safety and security without distorting the
perception of color.
c.
Light fixtures that broadcast light over large areas or that are
a source of glare, sky-glow or other light pollution shall not be
permitted.
d.
Building-mounted lighting shall not extend above the roof line of
the building on which it is mounted.
e.
Photometric plans, demonstrating compliance with standards —
yet to be promulgated, but which will include, at a minimum, the requirement
that foot-candles fade to a zero (0.0) reading at property lines abutting
the lake and abutting residential properties outside the district
— will be required with each proposal for development.
f.
Architectural lighting, particularly as buildings are viewed from the lake, is highly encouraged. All architectural lighting must be approved by the DRB as part of building design. No neon, florescent, LED or other lighting will be used on a building except as provided for in Subsection (19) "Signs" below.
19.
Signs. All signs allowed within the district will
be by permit only and will be approved by the City's Development Review
Board as part of the building design proposal.
a.
All signs will be on-site signs.
b.
The maximum sign surface area on any one (1) lot within the district
having an underlying zoning district designation of "CB" (Community
Business) or "PD" (Planned Development) shall not exceed four-thousandths
(.004) square feet times the total lot area (calculated in square
feet) up to one (1) acre, plus one-thousandth (.001) square feet times
the area (calculated in square feet) of a lot in excess of one (1)
acre.
c.
The maximum sign surface area on any one (1) lot within the district
having an underlying zoning district designation of "HC" (Highway
Commercial) shall not exceed one-hundredth (0.01) square feet times
the total lot area (calculated in square feet) up to one (1) acre,
plus four-thousandths (.004) square feet times the area (calculated
in square feet) of a lot in excess of one (1) acre.
d.
The maximum signage surface area to be displayed on any facade, within
the district — including wall signs, projecting signs, window
signs, flush-mounted signs and awning, canopy or marquee signs —
shall be limited to six percent (6%) of the area of the facade.
e.
Unless specified below, information displayed on any and all signs
within the district shall be limited to the owner/operator's store
name and/or type of store and store logo.
f.
No signs shall be displayed on any facade fronting Lake Saint Louis
or on the sides of any building having a facade fronting Lake Saint
Louis.
g.
Illumination of the signs shall be limited to forty percent (40%)
of the surface of the sign. Neon lighting is prohibited. In all instances,
illumination shall not be a nuisance to surrounding property nor conflict
with aircraft operations. All lighting shall be shielded and confined
within property lines. Internal illumination brightness level shall
be from one hundred (100) to two hundred (200) foot lamberts. Illuminated
signs shall be illuminated only during hours in which the advertised
business is open for business.
(Temporary signs, banners, window signs for special events will
be allowed on site pursuant to rules yet to be promulgated. However,
as they are under current Code, they will likely be limited for size,
duration of display, frequency, etc.).
The following on-site types of signs only will be permitted
within the district.
(1)
On-site ground sign/monument signs. Defined
as a sign on one (1) or more supports erected parallel with (one-sided)
or at right angles to (two-sided) the street frontage will be allowed
for properties having a minimum size of two (2) acres; one (1) monument
sign only shall be permitted on each such property. The ground sign
shall not exceed six (6) feet in height from ground elevation and
shall not exceed fifty (50) square feet in area total for both sides
of the sign (see the ground sign illustration below). Maximum height
may be increased to ten (10) feet, and maximum area may be increased
to a maximum of one hundred (100) square feet total for both sides
of the sign for signs serving a property having its primary entrance
off Veterans Memorial Parkway; such sign must be located at primary
entrance off Veterans Memorial Parkway.
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(2)
Window sign. Any permanent sign, picture, symbol
or combination thereof, designed to communicate information about
an activity, business, commodity or service, that is placed inside
a window or upon the windowpanes or glass and is visible from the
exterior of the window. Window signs shall be limited to twenty-five
percent (25%) of window area. Window signs are limited to retail and
restaurant uses.
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(3)
Projecting sign. A sign that is wholly or partly
dependent upon a structure for support and which projects more than
twelve (12) inches from such structure. The maximum projection is
one-half (½) the sidewalk width or a maximum of three (3) feet.
The sign cannot project over a public right-of-way and is limited
to ground floor retail and restaurant uses along Lake Saint Louis
Boulevard. The maximum sign area shall not exceed six percent (6%)
of the storefront elevation.
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(4)
Flush-mounted sign. A sign totally supported
on the roof or facade of a structure that displays the logo or name
of the tenant of such structure. Flush-mounted logo signs shall be
mounted parallel to and flush with the roof or structural surface
upon which it is attached. In no case shall a flush-mounted logo roof
sign project above the highest point of the roof. These signs shall
be limited to designating the owner/operator's store name and/or type
of store and store logo only and shall contain no advertising devices,
slogans or marks other than the name and/or type of store. Corporate
logos are encouraged within size limitations. The signage cannot exceed
six percent (6%) of the building frontage elevation and the width
of the sign cannot exceed seventy-five percent (75%) of the storefront.
Signage lettering shall not exceed forty-two (42) inches in height.
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(5)
Awning, canopy or marquee sign. A sign that
is mounted on, painted on or attached to an awning, canopy or marquee.
No such signs shall project above, below or beyond the awning, canopy
or marquee. Lighted canopies shall be considered a sign for purposes
of calculating maximum signage surface area.
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