Purpose. The attractiveness of the Township of Nutley (the "Township") contributes to the general welfare and economic well-being of its citizens, property owners and business enterprises. The reasonable control of signage promotes a desirable visual environment and enhances public safety. The purposes of the regulations and standards that follow are:
A.
To encourage the effective use of signs as a means of communication;
B.
To maintain and enhance the aesthetic environment and the Township's ability to attract beneficial sources of economic development;
C.
To improve pedestrian and traffic safety;
D.
To attempt to minimize the possible adverse effect of signs on nearby public and private property values;
E.
To prevent unnecessary and dangerous vehicular traffic distractions;
F.
To enable fair and consistent enforcement of these regulations. This section is adopted under the zoning authority of the Township in furtherance of the more general purposes set forth in this chapter.

