[HISTORY: Adopted by the Mayor and Council of the Town of
Rock Hall 6-11-2015 by Ord. No.
2015-03. Amendments noted where applicable.]
The Council may establish a Communications Board, with the functions
and duties herein provided.
A.
The
Communications Board shall consist of five to seven members appointed
by the Council, one of whom shall be a Councilmember. The members
shall be selected, as far as it is practical, with due regard to representation
of all segments of the Town's population and to all geographic portions
of the Town's area.
[Amended 6-8-2023 by Ord. No. 2023-04]
B.
All
members shall serve for a term of two years, commencing on the first
day of July of the year of their appointments and continuing until
their successors are duly appointed and qualified. The original members
of the Communications Board, other than the Councilmember, when first
appointed, shall be divided into three classes. The initial terms
of those in the first class shall be four years, of those in the second
class, three years, and those in the third class, two years.
[Amended 6-8-2023 by Ord. No. 2023-04]
C.
Vacancies,
except those at the expiration of a term, shall be filled in the same
manner as the original appointments and for the unexpired term.
[Amended 6-8-2023 by Ord. No. 2023-04]
Officers of the Communications Board shall be a Chairperson,
a Vice Chairperson, a Secretary and a Treasurer. All officers shall
be elected from among the Communications Board's membership at the
Board's organizational meeting in July. The terms of officers shall
be for two years and continuing until a successor shall be duly appointed
and qualified. The duties of officers shall be set forth in the bylaws
for the Communications Board.
The Council, in its sole discretion, may from time to time employ
such personnel as may be considered necessary to properly administer
the functions of the Communications Board.
[Amended 6-8-2023 by Ord. No. 2023-04]
The Communications Board, subject to budgetary policies, appropriations
and the Council's approval, shall be responsible for planning, organizing,
advising on and administering a communications strategy for the Town
of Rock Hall, as approved and directed by the Council, and, as such,
shall:
A.
Ensure
that the Town's website provides accurate and timely information in
a user-friendly manner;
B.
Propose
and implement multimedia strategies to enhance communication with
the public;
C.
Develop
relationships with existing associations, groups, programs and businesses
to utilize established communication channels to disseminate approved
information from Town communication strategies or initiatives;
D.
Submit
to the Council an annual report of the Board's activities, together
with recommendations for further activities and development of Town
communications, including the Town's website, as well as any other
reports or documents pertaining to the duties of the Board as may
from time to time be requested by the Council;
E.
Establish
bylaws for its governance and conduct of business and adopt rules
and regulations governing use and access to Communications Board programs
and facilities;
F.
Develop,
implement and administer focused or single-issue communication campaigns
through established communication channels and media as approved and
directed by the Council; and
G.
Perform
any other duties as may from time to time be assigned by the Council.
The members of the Communications Board shall be subject to
the direction and control of, and removal by, the Council.
The members of the Communications Board shall serve without
compensation but shall be reimbursed for such expenses incurred in
the performance of their duties as may be approved by the Council.