In addition to the goals set forth in Part 1 of this Chapter, the establishment and regulation of commercial zoning districts is intended to achieve the following goals:
301.1.
Provide sufficient space for a variety of commercial and service establishments including adequate provision for merchandising requirements and off-street Parking Facilities while ensuring safe circulation of pedestrian and vehicular traffic.
301.2.
Encourage those varieties of land Uses and Building development which promote commercial development, enhance the character of commercial areas, protect nearby residential districts, and conserve the value of land and Buildings in accordance with the Comprehensive Plan.