As used in this article, the following terms shall have the meanings indicated:
Every name, identification, description, crude drawing, announcement, display, illustration, insignia or symbol (including any letter, word, numeral, emblem or combination thereof), other than advertising which is otherwise provided for by ordinances, which, without authorization, is marked, written, drawn, painted, scratched or affixed directly to or upon any subject or structure.
Any individual, partnership, association, syndicate, company, firm, trust, corporation or other entity recognized by law as the subject of rights and duties, including any governmental agency.
Includes any real estate, including improvements thereon; and tangible personal property including but not limited to newsboxes, newstands, utility poles, public telephones, tree planters and other items of street furniture; and vehicles located thereon.