The Board of Trustees, in appropriate cases, after receipt of a design report and recommendation by the Building Inspector, may, by resolution, permit the following signs or attracting devices, subject to appropriate safeguards consistent with the purposes of this article:
A. Ground signs. For each building in a nonresidential district or any nonresidential building in a residential district, which is set back more than 10 feet from the front property line, one ground-mounted sign no closer to the street line than the inside edge of the property line, such sign to otherwise conform to the requirements of §
225-107A, provided that any such sign may not exceed eight square feet in area.
B. Signs in shopping centers and malls.
(1) For each shopping center in a nonresidential district when more than 50% of its building frontage is set back more than 10 feet from the front property line, one triple-faced ground-mounted sign meeting the following criteria:
(a) Any such sign shall be located no closer to the street than the inside edge of the front property line in such a manner as to not obstruct a driver's view of a vehicular access driveway or street intersection.
(b) The face of any such sign shall have a maximum vertical dimension not to exceed five feet, and the maximum height from the top of the sign to the ground shall be 15 feet.
[Amended 10-18-2006 by L.L. No. 1-2006]
(c) The maximum area of any such sign shall not exceed 25 square feet.
[Amended 10-18-2006 by L.L. No. 1-2006]
(d) The informational material contained on any such sign shall be limited to an identification of the shopping center and a group sign with the names of the stores located within any enclosed mall which is a part of such shopping center.
(e) Any such sign shall otherwise conform to the requirements of §
225-107A of this article.
(2) Signs for retail stores above the street level, within fully enclosed shopping malls, shall be treated as street level signs using the criteria set forth in §
225-107A of this article, and all such signs shall conform to the provisions set forth therein, with the exception that the Board of Trustees, at its sole discretion, may, where it deems appropriate, vary the provisions of §
225-107A(7) to allow the mounting of the sign at a location other than as specified therein.
C. Multiresidential signs. For each apartment or condominium or cooperative building in a residential district one ground-mounted or wall sign to identify such building, such sign to have a sign area of no more than 0.2 square feet for each foot of building frontage and to otherwise conform to the requirements of §
225-107A. In no event shall the total area of all such signs exceed 10 square feet.
D. Projecting signs. Wall-mounted, double-faced projecting signs and three-dimensional symbols, models or representations not extending more than four feet from the face of the building to which it is attached. Such signs shall have a maximum horizontal dimension of three feet and a maximum vertical dimension of three feet, with a bottom height no lower than eight feet above the sidewalk grade, and shall otherwise conform to the requirements of §
225-107A of this article.
E. Attracting devices, except as otherwise provided in §
225-108.
[Amended 10-18-2006 by L.L. No. 1-2006]
F. Special identification signs. Signs on or behind windows to identify occupants of buildings which occupants lack storefront footage within such building, such signs to conform to all the requirements of §
225-107A except the sign top requirement.
G. Special entrance signs. Signs indicating side or rear entrance to stores or buildings, such signs to be no more than two square feet in sign area and otherwise conform to all the requirements of §
225-107A except the permitted sign area requirement.
H. Neon signs, exposed neon signs and LED signs.
[Amended 10-18-2006 by L.L. No. 1-2006]
I. Signs for retailers service business without window space. A building with any retail service business without window space may have, at the front entrance of the building in a single location, a sign or signs identifying each such retailer service business. Said sign or signs shall comply with all the requirements of §
225-107A, provided that the total area of each sign or signs (taken collectively) may not exceed 10% of the total area permitted for exterior street level signs.
[Amended 1-3-1990 by L.L. No. 1-1990]
J. Canopies and awnings. Canopies and retractable and permanent awnings, whether pole mounted, suspended or hung from the building. The lowest fixed part of any canopy or awning shall be a minimum of seven feet above the sidewalk surface. All canopy and awning lights shall be concealed and may be used only to illuminate the sidewalk and any stencil-cut sign on the awning flaps but not the canopy or awning itself. All lettering and other informational material on a canopy or awning shall be considered a street level sign whose sign area shall be calculated in accordance with the provisions of §
225-107 of this chapter. The placement of signage on the awning shall be limited to the vertical flaps on the face and ends of the canopy or awning. No canopy or awning, together with the lettering contained thereon, shall use more than two colors (with black and white considered colors), none of which may be fluorescent or Day-Glo colors. The color and design of any canopy or awning shall not be excessively dissimilar to the building's facade and signs, as well as the signs and facades of neighboring buildings.
K. Signs above street level.
[Amended 12-4-1991 by L.L. No. 12-1991]
(1) "Street level story" or "street level," as used herein, shall mean the lowest story of any building which is more than 50% above the street curb grade.
(2) In buildings having one or more stories above the street level story, signs shall be permitted only at the street level story of the building and at the story immediately above it.
(3) Any sign above the street level story of a building shall require a special permit from the Board of Trustees.
(4) The Board of Trustees shall issue a special permit for a sign above street level only upon a showing of unusual and particular need by reason of location or by reason of the nature of the business. Application for such a special permit shall be made on forms provided by the Village and shall be accompanied by such other information, such as photographs and drawings, as is reasonably necessary to establish compliance with the provisions of this Article
XIII, including any required design review. However, such special permits, when issued, shall comply with the following specifications:
(a) Only nonilluminated signs shall be permitted.
(b) Signs for businesses with less than 20 feet of street frontage shall be mounted behind or shall be painted on the back face of a window facing the street and shall use letters with no background. No more than 15% percent of the window area, with a maximum of 10 square feet, shall be occupied by any such sign. Where a single occupancy has more than one window facing the street, only one window may be sign area occupied by a sign, with the calculation of sign area based on that single window alone.
(c) Signs for businesses which have a street frontage on a public street in excess of 20 feet may, where deemed appropriate at the sole discretion of the Board of Trustees, be permitted an exterior mounted sign using pinned-on individual letters applied directly to the building face without a background, such signs to occupy no more than 10 square feet in area.
(5) All signs above street level that were permitted prior to the effective date of this Subsection
K but that became prohibited by reason of the provisions of this Subsection
K shall either be removed or issued a special permit under Subsection
K(3) and
(4) on or before May 31, 1992.
(6) Notwithstanding anything contained herein, the Board of Trustees shall, after a public hearing, have the authority to grant, on such terms and conditions as it deems appropriate, exemptions from the provisions of this Subsection
K to any sign which is of community, historical or cultural significance.
L. Parking facility signs. For each parking facility, one sign at each vehicular entranceway to such facility which shall set forth the rules and regulations pertaining to the operation of the parking facility, such sign not to exceed nine square feet in area and in all other respects to conform to the requirements of §
225-107A of this Article. Internal directional and movement signs within the parking facility shall comply with the requirements of the New York State Manual of Uniform Traffic Devices. A complete plan of parking field entrance and directional signs shall be submitted to the Board of Trustees for its approval.
M. Tree-obstructed signs. If the Board determines that the view by the public of any sign otherwise authorized pursuant to the provisions of this Article
XIII is or would be, at the time of the application for a special permit under this subsection, actually and substantially obstructed by reason of the growth of a tree owned by the Village and located on the public streets or sidewalks of the Village, and if the Board determines that such tree has been properly pruned and maintained and that such obstruction could not be eliminated or sufficiently reduced except by measures that would substantially damage the tree or would render such tree asymmetrical in terms of height and fullness vis-a-vis surrounding trees, then the Village Board, in its sole discretion, may grant a special permit, for purposes of compensating for such loss of public view, authorizing the erection or maintenance of a sign providing equivalent public view even if such sign fails to conform to the otherwise applicable requirements of this article in design, size, mounting, location or otherwise. No sign or proposed sign shall be considered substantially obstructed within the meaning of this chapter unless at least 50% of such sign or proposed sign is or would be blocked from public view.
[Added 10-19-1988 by L.L. No. 9-1988]
N. Additional exterior sign for design units on corner lots. Design units located on a corner lot with frontage on two streets may be permitted an additional exterior sign, provided that said sign complies with all of the provisions of §
225-107 of this article. The area of any such sign shall be included in the total permitted exterior sign area as set forth in §
225-107A(2) of this article.
[Added 1-3-1990 as L.L. No. 1-1990]
O. Retail business with building frontage in excess of 60 linear feet. Each retail business under single ownership with a total building frontage (as defined in this chapter) exceeding 60 linear feet may exceed the maximum permitted exterior signage requirements set forth in §
225-107A, provided that:
[Added 4-15-1992 by L.L. No. 3-1992]
(1) The total number of exterior mounted signs shall not exceed one for each 30 linear feet of street frontage.
(2) All exterior mounted signs shall be affixed to the face of the building occupied by the retail business or to the face of a contiguous building, provided that such contiguous building is held under the same ownership as the affected premises.
(3) One exterior mounted sign shall be permitted to have an overall height up to 25 feet above grade.
(4) The signs shall, in all other respects, conform to the provisions of §
225-107A of this article.