A. 
The regulation of signs under this chapter is intended to promote and protect the public health, safety and welfare and support economic development in the City of Pleasantville by:
(1) 
Minimizing the adverse effects of signage on public and private property, thereby enhancing and protecting the aesthetic environment in the City by minimizing excess or undue signage what has come to be known as sign pollution.
(2) 
Reducing the depreciation of property values caused by signs which are incompatible with surrounding land uses.
(3) 
Creating a more attractive residential and economic climate within the City and thereby maintain and enhance the City's ability to retain existing businesses and attract new commercial operators.
(4) 
Reducing distractions, obstructions and hazards caused by the indiscriminate placement and use of signs.
(5) 
Encouraging the effective use of signage as a means of communication.
(6) 
Enabling the fair and consistent enforcement of signage regulations.
B. 
Scope.
(1) 
The regulations of this section shall govern and control the erection, enlargement, expansion, alteration, operation, maintenance, relocation and removal of signs within the City of Pleasantville which are visible from any street, road, sidewalk, public or private property.
(2) 
The regulations of this section relate to the location of signs, by function and type, within the City's various zoning districts, and shall be in addition to provisions of the International Building Code and the National Electrical Code applicable to the construction and maintenance of signs.
(3) 
Any sign not expressly permitted by these regulations shall be prohibited.
C. 
Zoning permit required.
(1) 
Except as expressly provided in § 300-61, no sign shall be erected, enlarged, expanded, altered or relocated unless a zoning permit evidencing compliance of such work with the provisions of this section and other applicable provisions of this chapter shall have first been issued; provided, however, that routine sign maintenance, changing of parts designed to be changed or changing the content of a sign in any manner which does not change the functional classification of the sign shall not, in and of itself, be considered an alteration of the sign requiring the issuance of a zoning permit.
(2) 
In addition to the information and documents required by § 300-34A and Checklist B, every application for a zoning permit for a sign shall be accompanied by:
(a) 
A copy of the plans and specifications for the propose sign, depicting the method of construction, illumination and support of such sign and a sketch, drawn to a scale of not less than one inch equals 1/8 inches, showing all sign faces, exposed surfaces and the proposed message and design accurately represented as to size, area, proportion and color;
(b) 
Current color photographs of all street frontages for the subject property, showing all existing signs on the property;
(c) 
A calculation of the total sign area presently existing on the property; and
(d) 
The applicant's attestation that the number of all signs and the sum of the areas of the requested and existing signs do not exceed the maximum allowable by the provisions of this chapter.
A. 
All signs must be professionally designed and constructed. Homemade-type plywood, paper, Coroplast or cardboard signs, or home-computer-generated-type signs are expressly prohibited.
B. 
Illumination. Unless otherwise provided for herein, no sign in the City of Pleasantville shall be:
(1) 
Illuminated by other than a shielded or otherwise directed, nonflashing light source, or by a light from the interior of a sign with a translucent face.
(2) 
Placed or directed so as to permit the beams and illumination therefrom to be directed upon any adjacent public or private premises so as to cause glare or reflection that may constitute a nuisance or traffic hazard.
(3) 
Located on a lot adjacent to or across the street from any residential zoning district and visible from such residential zoning district and be illuminated between the hours of 11:00 p.m. and 7:00 a.m., unless the use to which the sign pertains is open for business.
(4) 
Flashing, animated, moving, intermittently moving or reflecting.
(5) 
Other than neon signs where permitted under § 300-62, of a bare incandescent light source.
C. 
Electrical elements.
(1) 
All wiring, fittings and materials used in the construction, connection and operation of electrically illuminated signs shall be in accordance with the provisions of the National Electrical Code.
(2) 
An Underwriters Laboratories (Note: "UL") label shall be affixed to every sign having any electrical component.
D. 
Structural elements.
(1) 
The construction and structural components of all signs shall be in accordance with the standards and regulations of the International Building Code.
(2) 
In no case shall the structural elements of a freestanding or pole sign extend above the top of the sign face.
(3) 
Any movable parts of a sign shall be securely fastened by screws, hinges or other appropriate mechanism.
E. 
Obstructions prohibited. No sign, part of a sign, or part of a sign structure shall:
(1) 
Obstruct the free ingress to or egress from a fire escape, door, window or other required accessway.
(2) 
Be attached to a standpipe or fire escape.
(3) 
Be erected or maintained within the zone of light obstruction, as defined in § 300-10, for any window opening into any habitable room of any residential unit.
(4) 
Project over, occupy or obstruct any window surface required for light or ventilation by any applicable law, ordinance or regulation.
(5) 
Be maintained at any location where, by reason of its position, size, shape, content or color, such sign may obstruct, impair, obscure, interfere with the view of or be confused with any traffic control sign, signal or device or where it may interfere with, mislead or confuse traffic.
(6) 
Obstruct the sight triangle required by § 300-47B (other than a supporting pole or brace no greater than 18 inches in width or diameter).
F. 
Signs in rights-of-way. No sign, except publicly owned signs, shall be placed in or extend into or over any public right-of-way, unless a revocable license agreement therefor, holding the City harmless and naming the City an additionally insured, approved as to form and manner of execution by the City Solicitor and adopted by resolution of the City Council, and thereafter executed by the parties requesting such arrangement, shall first be obtained.
G. 
Signs painted on walls. No sign shall be painted directly on a building wall.
H. 
Sign identification. Billboards shall be plainly marked with the name of the person, firm or corporation hanging or erecting the sign and the sign permit number.
I. 
Sign maintenance and sign safety.
(1) 
Signage falling into a state of disrepair shall immediately be repaired or replaced.
(2) 
No vacant signs or sign boxes shall be permitted. Where vacancies occur, corresponding signage shall be immediately replaced with general project or other appropriate signage.
(3) 
In the case of advertising signs, as defined in § 300-10, the owner of such sign and, in the case of all other signs, the owner of the sign and the owner of the premises on which such sign is located, shall be jointly and severally liable to maintain such sign, including its sign face, source(s) of illumination and its electrical and structural elements, in a neat and orderly condition and good working order at all times, to repair all damage to such sign and constituent components in an expeditious manner and to prevent the development of any rust, corrosion, rotting or other deterioration in the physical appearance or safety of such sign.
(4) 
Unsafe, unsightly, damaged or deteriorated signs, or signs in danger of falling, in whole or in part, shall be expeditiously repaired or removed upon written notice.
(5) 
Immediate compliance is required for the repair or removal of unsafe signs.
(6) 
If compliance is not achieved within the time period specified by any notice issued by the Zoning Officer or other City official empowered to issue such notice, the sign shall be repaired or removed by the City and the costs therefore assessed to the property owner.
(7) 
Legal nonconforming signs shall be permitted to continue in operation, and normal maintenance shall be permitted. For the purposes of this section only, "normal maintenance" shall be construed to include the replacement of an existing sign face with a new sign face upon change of use or ownership of the property or operation for which the sign is intended. Nonconforming signs in violation of the maintenance requirements of this subsection shall lose their nonconforming status. Nonconforming signs removed for maintenance purposes may be replaced, provided the degree of nonconformity is not increased.
J. 
Sign measurement.
(1) 
Sign area. In addition to the directions for measuring sign area contained in the definition of "sign, area (of)" in this chapter:
(a) 
The supporting structure or bracing of a sign shall not be included in measuring the area of the sign, unless such structure or bracing is made part of the message, face or decorative or ornamental architecture of the sign.
(b) 
Where a single sign has two display faces back to back or in some other configuration where only two sign faces are visible (i.e., V-shaped signs where the inside of the "V" is not visible and therefore not usable for signage), the area of the largest single sign face shall be used to determine the area of the sign. Otherwise, the area of multi-faced signs shall be measured by including all sign faces.
(c) 
Where a single sign has more than one display face, the area which can be viewed simultaneously from any single location shall be used to determine sign area.
(2) 
Sign height. Sign height shall be measured between finished grade and the highest point of the highest element of the sign, excluding any incidental structural elements such as uplift cables for a projecting sign.
(3) 
Projecting signs.
(a) 
Projecting signs shall be supported from the wall or vertical support in accordance with the standards and regulations of the International Building Code, including the National Electrical Code.
(b) 
No projecting sign shall extend more than four feet from the wall.
(c) 
No projecting sign shall extend closer than two feet from the curbline.
(d) 
No part of any projecting sign shall extend lower than eight feet above Finished Grade.
(e) 
Signs projecting over a City right-of-way shall require permission from the governing body in the form of a revocable license agreement, specifying the parties to the agreement; the type of sign or other improvement to be installed; the extent of the projection over the right-of-way; the term of the license, including any revocation terms; insurance and indemnification provisions by the licensee on behalf of the City; any specific conditions of the license; and such consideration as the City shall deem appropriate.
(f) 
Signs projecting over a county right-of-way shall require permission from the County Planning Board.
(4) 
Signs near environmentally sensitive sites. No ground, pole, roof or projecting signs shall be located within 50 feet of any designated fresh or salt water wetlands or lands where a threatened and endangered species has been identified via NJDEP or other official mapping if such sign or sign structure is visible from such lot line at a point five feet above grade.
(5) 
Sign materials. All signs shall have a surface or facing of incombustible material or be of approved combustible material. Any glass forming a part of any sign shall be safety glass, wired glass or plate glass of a thickness in compliance with the International Building Code.
A. 
Functional types. For purposes of this chapter, signs shall be classified according to function. Definitions of the following functional types of signs may be found in § 300-10.
(1) 
Advertising sign;
(2) 
Advertising vehicle sign;
(3) 
Animated or moving sign;
(4) 
Bulletin board sign;
(5) 
Construction sign;
(6) 
Environmental information or designation sign;
(7) 
Governmental sign;
(8) 
Historical or architectural designation sign;
(9) 
Holiday decorations (Any other provision of this section to the contrary notwithstanding, such signs may be of any type, number, area, height, illumination or animation. All such items shall be located on the same lot as the principal use to which the decorations are attendant.);
(10) 
Home occupation sign;
(11) 
Identification sign;
(12) 
Joint-identification sign;
(13) 
Memorial sign;
(14) 
Nameplate sign;
(15) 
On-site informational sign;
(16) 
Political sign;
(17) 
Private sale sign;
(18) 
Private event sign;
(19) 
Real estate sign;
(20) 
Temporary sign; and
(21) 
Warning sign.
B. 
Structural types. For purposes of this chapter, signs shall be classified according to structure. Definitions of the following structural types of signs may be found in § 300-10.
(1) 
Awning, canopy or marquee sign;
(2) 
Ground sign;
(3) 
Freestanding/pole sign;
(4) 
Portable sign;
(5) 
Projecting sign;
(6) 
Roof sign;
(7) 
Wall sign; and
(8) 
Window sign.
Subject to the more specific provisions of § 300-63, and except as expressly addressed in § 300-61, and notwithstanding any other contrary provision of this chapter, the following signs may be erected and maintained in any zoning district other than the Conservation District, without obtaining a zoning permit or paying the fee required for such permits, subject to the conditions and limitations hereinafter set forth:
A. 
Construction signs, provided that such signs are located within the boundaries of such development project, are limited to not more than one wall or ground sign per street frontage, are not more than 60 square feet in area and not more than 12 feet in height, are illuminated only by a direct source of light and are maintained for not more than 14 days following the conclusion of the construction in question.
B. 
Environmental information or designation signs, provided that such signs are limited to not more than one pole or ground sign per street frontage, are not more than six square feet in area, are not more than 12 feet in height, are illuminated only by a direct source of light and contain no commercial advertising.
C. 
Flags or emblems of a government or of a political, civic, philanthropic, educational or religious organization.
D. 
Governmental signs, provided that the content and size of any such sign shall not exceed the requirements of the law, ordinance or regulation pursuant to which such sign is erected.
E. 
Historical or architectural designation signs, provided that such signs are limited to not more than one wall or ground sign, are not more than six square feet in area, and not more than 12 feet in height, are illuminated only by a direct source of light and contain no commercial advertising.
F. 
Holiday decorations displayed for a period of not more than 60 consecutive days nor more than 20 days following the holiday in connection with which they are displayed.
G. 
Home occupation signs, provided that such signs are limited to not more than one wall or window sign per dwelling unit, are not more than two square feet in area and are not lighted.
H. 
Memorial signs, provided that such signs are limited to not more than one wall or ground sign; are made of durable material (e.g., bronze, stone or concrete); are not more than four square feet in area; and are illuminated only by a direct source of light.
I. 
Nameplate signs, provided that such signs are limited to not more than one wall, projecting or ground sign per occupancy; are not more than one square feet in area; and are illuminated only by a direct source of light. No projecting sign shall extend more than six feet from the face of a wall and no ground sign shall be higher than three feet.
J. 
Official public safety and information signs displaying road names, numbers and safety directions.
K. 
On-site identification signs, provided that such signs are limited to not more than one wall, window or ground sign of not more than two square feet in area and not more than 12 feet in height.
L. 
On-site informational signs, provided that such signs are limited to not more than one wall, window or ground sign of not more than two square feet in area and not more than 12 feet in height.
M. 
Political signs, provided that such signs are not more than 10 square feet in area if located in a nonresidential zoning district or four square feet in area if located in a residential zoning district; are limited to not more than one per lot; are located entirely on private property pursuant to the owner's consent; are clearly marked with the name, address and telephone number of the person responsible for the removal of such sign; are erected not more than 45 days prior to such election; and are removed within 14 days following such election.
N. 
Private sale and private event signs, provided that such signs are not more than four square feet in area; are located entirely on the premises where such sale or event is to be conducted; are clearly marked with the name, address and telephone number of the person responsible for the removal of such sign; are erected not more than 12 hours in advance of such sale or 45 hours in advance of such event, and are removed on the day following the conclusion of such sale or event.
O. 
Real estate signs, provided that:
(1) 
Residential property with structure(s) less than 40 feet in height and vacant land shall be limited to not more than one wall or ground sign and not more than eight square feet in area;
(2) 
Residential property with structure(s) greater than or equal to 40 feet in height shall be limited to not more than two wall or ground signs not more than 24 square feet in area each;
(3) 
Commercial property with or without structure(s) shall be limited to not more than two wall or ground signs not more than 32 square feet in area each;
(4) 
Such signs shall be removed within one week of settlement of the sale or consummation of the lease or rental; and
(5) 
Such signs shall be set back five feet from the right-of-way and shall respect all sight triangles required by § 300-47B.
P. 
Trespassing signs or signs indicating the private nature of a road, driveway or premises, and signs prohibiting or otherwise controlling fishing or hunting, provided that the size of such sign does not exceed six square feet.
Q. 
Warning signs, provided that such signs are limited to not more than two wall or ground signs per property frontage, are not more than four square feet in area each and are illuminated only by a direct source of light.
R. 
Window signs.
(1) 
Unless otherwise provided for herein, permanent, nonilluminated window signs or similar window obstructions, provided that the aggregate area of all such window signs or obstructions do not exceed 33% of the area of the window in which they are exhibited nor block any window area required for light, ventilation or emergency exit by any applicable code.
(2) 
Temporary, nonilluminated window signs advertising coming events, special sales, contests, promotional activities and civic or political activities maintained for a period of no longer than 45 days before such event nor more than three days after such event.
Subject to the more specific provisions of § 300-63, the following signs are prohibited in all zoning districts and shall not be erected, maintained or permitted to continue in any zoning district:
A. 
Animated or moving signs, except as expressly authorized by specific zoning district regulations;
B. 
Portable (A-frame, sandwich board, sidewalk and curb) signs, except as specifically authorized by specific district regulations;
C. 
Signs which are nailed, tacked, glued, taped, painted on or otherwise affixed to any tree, utility pole, utility cabinet, rock, ledge or other natural feature, whether on public or private property;
D. 
Signs which contain statements, words or pictures of an obscene character or which contain advertising matter which is untruthful; and
E. 
Temporary signs, except as expressly authorized herein;
Subject to the more specific provisions of § 300-63:
A. 
Regulations for signs accessory to a permitted principal or conditional use, as well as all nonconforming uses, in the SFR & RD Zoning Districts.
(1) 
Functional types permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
Bulletin board signs, when accessory to a nonresidential use.
(c) 
Identification signs, when accessory to a nonresidential use and when accessory to a defined residential project of more than eight units.
(2) 
Structural types permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60;
(b) 
Ground signs;
(c) 
Wall signs, when accessory to a nonresidential use; and
(d) 
Window signs, when accessory to a nonresidential use.
(3) 
Number of signs permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
Ground sign: one per street frontage.
(c) 
Wall sign: one per building elevation.
(d) 
Window sign: one per nonresidential use.
(4) 
Maximum gross surface area of signs permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
Ground sign: 15 square feet per sign face and not more than two, back-to-back sign faces.
(c) 
Wall sign: 10 square feet per sign face and not more than one sign face.
(d) 
Window signs: not to exceed 33% of the nonresidential window in which they are exhibited, nor block any window area required for light, ventilation or emergency exit by any applicable code.
(5) 
Maximum height of signs permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
Ground signs: three feet.
(c) 
Wall signs: the lower of 15 feet or the 2nd floor window sill.
(d) 
Window signs: no higher than within a window on the level at which the principal use takes place.
(6) 
Minimum setback required for ground signs: five feet from all lot lines.
(7) 
Illumination. In addition to the regulations established under § 300-58B, no window sign installed in a window above the ground floor shall be illuminated.
B. 
Regulations for signs accessory to a permitted principal or conditional use, as well as all nonconforming uses, in the in the MF, WR and NC Zoning Districts, and the Franklin Boulevard Professional Office Overlay, the Main Street Neighborhood Commercial Overlay and the New Road Professional Office Overlay.
(1) 
Functional types permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
Bulletin board signs, when accessory to a nonresidential use.
(c) 
Identification signs, when accessory to a nonresidential use and when accessory to a defined residential project of more than eight units in the MF and WF Zoning Districts.
(d) 
Joint identification signs, when accessory to a nonresidential use and when accessory to a defined residential project of more than eight units in the MF and WF Zoning Districts.
(2) 
Structural types permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60;
(b) 
Awning, canopy or marquee signs;
(c) 
Ground signs;
(d) 
Wall signs, when accessory to a nonresidential use; and
(e) 
Window signs, when accessory to a nonresidential use.
(3) 
Number of signs permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
One awning, canopy or marquee sign, projecting sign or window sign per building elevation.
(c) 
One ground sign, portable sign or wall sign per street frontage.
(4) 
Maximum gross surface area of signs permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
Awning, canopy or marquee signs: not to exceed 50% of the area of the awning, canopy, marquee on which they are placed.
(c) 
Ground signs: 25 square feet per sign face and not more than two, back-to-back sign faces per street frontage.
(d) 
Portable signs: 15 square feet per sign face and not more than two, back-to-back sign faces per street frontage.
(e) 
Projecting signs: 12 square feet per sign face and not more than two back-to-back sign faces per building elevation.
(f) 
Wall sign: one sign face not to exceed 7.5% of the total wall surface per elevation.
(g) 
Window signs: not to exceed 25% of the area of the window in which they are exhibited nor block any window area required for light, ventilation or emergency exit by any applicable code.
(5) 
Maximum height of signs permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
Awning canopy or marquee signs projecting signs: the lower of 20 feet or the second-floor window sill.
(c) 
Ground signs and portable signs: five feet.
(d) 
Wall signs: the lower of 20 feet or the second-floor window sill.
(e) 
Window signs: no higher than within a window on the level at which the principal use takes place.
(6) 
Minimum setback required:
(a) 
Awning, canopy or marquee signs. No such sign shall project beyond the physical dimensions of the awning, canopy or marquee on which it is attached.
(b) 
Projecting signs. No greater than six feet from the structure on which such sign is attached.
(c) 
Ground signs and portable signs: five feet from all lot lines.
(7) 
Illumination. In addition to the regulations established under § 300-58B:
(a) 
Neon or other gas-tube illumination is permitted.
(b) 
No window sign installed in a window above the ground floor shall be illuminated.
(c) 
Awning, canopy and marquee signs may be illuminated along the front or side facade by interior or direct illumination, the source for which shall in no case extend beyond the surface of the sign on which such source of illumination is to be installed.
C. 
Regulations for signs accessory to a permitted principal or conditional use, as well as all nonconforming uses, in the CBD, GC, RC, LI and BMU Zoning Districts, and the Bayside Mixed-Use Overlay and City Center Support Overlay.
(1) 
Functional types permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60;
(b) 
Bulletin board signs;
(c) 
Identification signs and joint-identification signs; and
(d) 
Advertising signs, provided that no advertising material shall be placed upon the top of any awing, canopy or marquee.
(2) 
Structural types permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60;
(b) 
All structural types specified in § 300-59B, except freestanding/pole and roof signs; except that hotels/motels in the GC and RC Zone shall be permitted one freestanding/pole sign.
(3) 
Number of signs permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
Awning, canopy or marquee signs, projecting signs, wall signs and window signs: one sign per building elevation.
(c) 
Ground signs, portable signs: one sign per street frontage.
(d) 
For hotel/motel uses in the GC and RC Zoning Districts: one freestanding/pole sign.
(4) 
Maximum gross surface area of signs permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
Awning, canopy, marquee signs: not to exceed 50% of the area of the awning, canopy, marquee on which they are placed.
(c) 
Ground signs: 50 square feet per sign face and not more than two back-to-back sign faces per street frontage.
(d) 
Portable signs: 15 square feet per sign face and not more than two back-to-back sign faces per street frontage.
(e) 
Projecting signs: 12 square feet per sign face and not more than two back-to-back sign faces per building elevation.
(f) 
Wall sign: one sign face not to exceed 20% of the total wall surface per building elevation.
(g) 
Window signs: not to exceed 25% of the area of the window in which they are exhibited nor block any window area required for light, ventilation or emergency exit by any applicable code.
(h) 
Freestanding/pole signs for hotel/motel uses in the GC and RC Zoning Districts: not to exceed 25 square feet in area.
(5) 
Maximum height of signs permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
Awning, canopy or marquee signs and projecting signs: the lower of 20 feet or the 2nd floor window sill.
(c) 
Ground signs and portable signs: five feet.
(d) 
Wall signs: no higher than the roofline of the wall supporting said sign.
(e) 
Window signs: no higher than within a window on the level at which the principal use takes place.
(f) 
Freestanding/pole signs for hotel/motel uses in the GC and RC Zoning Districts: 15 feet.
(6) 
Minimum setback required for ground signs and freestanding/pole signs.
(a) 
Five feet from all lot lines.
(b) 
For hotel/motel uses in the GC and RC Zoning Districts: 10 feet from the front lot line, five feet from all remaining lot lines.
(c) 
No such sign or supporting elements shall be located within any sight triangle.
(7) 
Illumination. In addition to the regulations established under § 300-58B.:
(a) 
Neon or other gas-tube illumination is permitted.
(b) 
No window sign installed in a window above the ground floor shall be illuminated.
(c) 
Awning, canopy and marquee signs may be illuminated along the front or side facade by interior or direct illumination, the source for which shall in no case extend beyond the surface of the sign on which such source of illumination is to be installed.
D. 
Regulations for signs accessory to a permitted principal or conditional use, as well as all nonconforming uses, in the RSC Zoning District
(1) 
Hotel/motel uses.
(a) 
Functional types permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60; and
[2] 
Identification and joint-identification signs.
(b) 
Structural types permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60;
[2] 
Freestanding/pole signs; and
[3] 
Wall signs.
(c) 
Number of signs permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Freestanding/pole signs: one.
[3] 
Wall signs: three.
(d) 
Maximum gross surface area of signs permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Freestanding/pole signs: not to exceed 150 square feet per sign side.
[3] 
Wall signs: not to exceed 20% of the area of wall on which such sign is mounted.
(e) 
Maximum height of signs permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Freestanding/pole signs: 25 feet.
[3] 
Wall signs: no higher than the roofline of the wall supporting said sign.
(f) 
Minimum setback required.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60;
[a] 
Front yard: 40 feet.
[b] 
Rear yard: 40 feet.
[c] 
Side yard: 20 feet.
[2] 
Wall signs shall not extend more than 16 inches from the building on which such sign is mounted.
(g) 
Illumination. In addition to the regulations established under § 300-58B, neon or other gas-tube illumination is permitted;
(2) 
Commercial/retail uses.
(a) 
Functional types permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60; and
[2] 
Identification and joint-identification signs.
(b) 
Structural types permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60;
[2] 
Freestanding/pole signs; and
[3] 
Wall signs.
(c) 
Number of signs permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60:
[2] 
Freestanding/pole signs: one.
[3] 
Wall-mounted identification signs: one.
[4] 
Wall-mounted joint-identification signs: one sign per tenant or use.
(d) 
Maximum gross surface area of signs permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Freestanding/pole signs: not to exceed 150 square feet per sign side.
[3] 
Wall-mounted identification signs: 200 square feet, configured not more than 40 feet in length and not more than five feet in height.
[4] 
Wall-mounted joint-identification signs: not more than 30 feet in height and not more than 70% of the frontage of the use to which such sign is accessory.
(e) 
Maximum height of signs permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Freestanding/pole signs: 25 feet.
[3] 
Wall signs: no higher than the roofline of the wall supporting said sign.
(f) 
Minimum setback required.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Front yard: 40 feet.
[3] 
Rear yard: 40 feet.
[4] 
Side yard: 20 feet.
[5] 
Wall mounted identification signs: not to extend more than 16 inches from the building on which such sign is mounted.
[6] 
Wall-mounted joint-identification signs: not to extend more than 12 inches from the building on which such sign is mounted.
(g) 
Illumination. In addition to the regulations established under § 300-58B, neon or other gas-tube illumination is permitted.
(3) 
Office buildings, administrative and educational uses.
(a) 
Functional types permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Identification and joint-identification signs.
(b) 
Structural types permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60;
[2] 
Freestanding/pole signs; and
[3] 
Wall signs.
(c) 
Number of signs permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Freestanding/pole signs: one per building.
[3] 
Wall signs: one.
(d) 
Maximum gross surface area of signs permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Freestanding/pole signs: not to exceed 150 square feet per sign side.
[3] 
Wall signs: not more than five feet in height and not more than 40 feet in length, but in no case more than 10% of the wall on which such sign is mounted.
(e) 
Maximum height of signs permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Freestanding/pole signs: 12 feet
[3] 
Wall signs: no higher than the roofline of the wall supporting said sign.
(f) 
Minimum setback required.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Front yard: 40 feet.
[3] 
Rear yard: 40 feet.
[4] 
Side yard: 20 feet.
[5] 
Wall-mounted identification signs: not to extend more than 16 inches from the building on which such sign is mounted.
[6] 
Wall-mounted joint-identification signs: not to extend more than 12 inches from the building on which such sign is mounted.
(g) 
Illumination. In addition to the regulations established under § 300-58B, neon or other gas-tube illumination is permitted.
(4) 
Food and beverage uses.
(a) 
Functional types permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Identification and joint-identification signs.
(b) 
Structural types permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60;
[2] 
Freestanding/pole signs; and
[3] 
Wall signs.
(c) 
Number of signs permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Freestanding/pole signs: one per building.
[3] 
Wall signs: one per building.
(d) 
Maximum gross surface area of signs permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Freestanding/pole signs: not to exceed 120 square feet per sign side.
[3] 
Wall signs: not more than three feet in height and not more than 25 feet in length, but in no case more than 10% of the wall on which such sign is mounted.
(e) 
Maximum height of signs permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Freestanding/pole signs: 12 feet.
[3] 
Wall signs: not to extend higher than the roof on which such sign is mounted.
(f) 
Minimum setback required.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Front yard: 40 feet.
[3] 
Rear yard: 40 feet.
[4] 
Side yard: 20 feet.
[5] 
Wall signs: not to extend more than 16 inches from the building on which such sign is mounted.
(g) 
Illumination. In addition to the regulations established under § 300-58B, neon or other gas-tube illumination is permitted.
(5) 
Other permitted uses.
(a) 
Functional types permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Identification and joint-identification signs.
(b) 
Structural types permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60;
[2] 
Freestanding/pole signs; and
[3] 
Wall signs.
(c) 
Number of signs permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Freestanding/pole signs: one per building.
[3] 
Wall signs: one per building.
(d) 
Maximum gross surface area of signs permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Freestanding/pole signs: not to exceed 120 square feet per sign side.
[3] 
Wall signs: not more than three feet in height and not more than 25 feet in length, but in no case more than 10% of the wall on which such sign is mounted.
(e) 
Maximum height of signs permitted.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Freestanding/pole signs: 12 feet.
[3] 
Wall signs: not to extend higher than the roof on which such sign is mounted.
(f) 
Minimum setback required.
[1] 
Signs permitted in any zoning district without permit or fee under § 300-60.
[2] 
Front yard: 40 feet.
[3] 
Rear yard: 40 feet.
[4] 
Side yard: 20 feet.
[5] 
Wall signs: not to extend more than 16 inches from the building on which such sign is mounted.
(g) 
Illumination. In addition to the regulations established under § 300-58B, neon or other gas-tube illumination is permitted.
E. 
Regulations for signs accessory to a permitted principal or conditional use, as well as all nonconforming uses, in the CEM Zoning District.
(1) 
Functional types permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60;
(b) 
Memorial signs; and
(c) 
Nameplate signs.
(2) 
Structural types permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
Ground signs.
(c) 
Freestanding/pole signs.
(d) 
Inscriptions or engravings on mausoleums, headstones and grave markers shall not be considered signs.
(3) 
Number of signs permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
One ground or freestanding/pole sign at each entrance to the cemetery.
(4) 
Maximum gross surface area of signs permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
Ground signs: 50 square feet per sign face and not more than two back-to-back sign faces per street frontage.
(c) 
Freestanding/pole signs: 25 square feet per sign face and not more than two back-to-back sign faces per street frontage.
(5) 
Maximum height of signs permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
Ground signs: five feet.
(c) 
Freestanding/pole signs: 15 feet.
(6) 
Minimum setback required for ground and freestanding/pole signs: five feet from all lot lines.
(7) 
Illumination.
(a) 
Direct or internal illumination is permitted.
(b) 
Animated signs are prohibited.
F. 
Regulations for signs accessory to a permitted principal or conditional use, as well as all nonconforming uses, in the CONSERV Zoning District.
(1) 
Functional types permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60;
(b) 
Governmental signs;
(c) 
Environmental information or designation signs;
(d) 
Memorial signs; and
(e) 
Nameplate signs.
(2) 
Structural types permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
Ground signs.
(3) 
Number of signs permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
One ground sign per 250 feet of street frontage, placed at the edges of the CONSERV Zoning District(s). Where more than one such sign is permitted, no sign shall be placed closer than 250 feet from any other sign.
(4) 
Maximum gross surface area of signs permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
Ground signs: six square feet.
(5) 
Maximum height of signs permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
Ground signs: three feet.
(6) 
Minimum setback required for ground signs: five feet from all lot lines.
(7) 
Illumination: no sign shall be illuminated.
A. 
The following regulations, rather than the district-based regulations of § 300-62, shall apply to digns accessory to specific land uses located in the CBD, NC, GC, RC, LI and BMU Zoning Districts where such uses are permitted.
B. 
Signs accessory to a nonconforming residential use shall be subject to the regulations of § 300-62A.
C. 
Signs accessory to any other nonconforming use shall be subject to the regulations of this subsection.
D. 
Parking lot and parking garage signs.
(1) 
Functional types permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60;
(b) 
Identification signs;
(c) 
Current rate signs;
(d) 
Tariff signs;
(e) 
Towing signs; and
(f) 
Open/closed signs.
(2) 
Structural types permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60;
(b) 
Awning, canopy or marquee signs;
(c) 
Ground signs;
(d) 
Freestanding/pole signs;
(e) 
Projected signs; and
(f) 
Wall signs.
(3) 
Number of signs permitted.
(a) 
Signs permitted in any zoning district without permit or fee under § 300-60.
(b) 
As provided in each respective zoning district.
(4) 
Maximum gross surface area of signs permitted.
(a) 
Identification signs: 16 square feet in area.
(b) 
Current rate signs: 16 square feet in a four-foot-by-four-foot configuration;.
(c) 
Tariff signs: six square feet in a two-foot-by-three-foot configuration.
(d) 
Towing signs: eight square feet in a two-foot-by-four-foot configuration.
(e) 
Open/closed signs: sized to fit over the fee of the current rate sign.
(5) 
Maximum height of signs permitted.
(a) 
Identification signs: no lower than four feet and no higher than 14 feet.
(b) 
Current rate signs: no lower than four feet and no higher than eight feet.
(c) 
Tariff signs: sufficiently high to permit visibility from all entrances when the lot is full, but in no case higher than eight feet.
(d) 
Towing signs: no lower than four feet and no higher than eight feet.
(e) 
Open/closed signs: no lower than four feet and no higher than eight feet.
(6) 
Sign placement.
(a) 
Identification signs: placed where most desirable to fit the needs of the individual business.
(b) 
Current rate signs: perpendicular to the street frontage.
(c) 
Tariff signs: posted prominently, in an unobstructed location, permanently affixed to the attendant's booth.
(d) 
Towing signs: posted in a visible, unobstructed location at all entrances to the facility. If the entrance requirement is not sufficient due to the largeness of the facility, then posted in a visible location or locations so that a sign is clearly visible to all entrances and parking places within the parking facility.
(e) 
Open/closed signs: posted at all entrances to the facility.
(7) 
Message requirements.
(a) 
Identification signs: shall be similar in style and coloring with the operator's logo, trademark or other identifying symbol.
(b) 
Current rate signs.
[1] 
Rates must be in accordance with the tariff sign, with all rates being the same size.
[2] 
The sign must display the period(s) of time which the vehicle is permitted to be stored or parked, and the initial fee and the subsequent fee (if different than the initial fee) in effect for the time that the sign is displayed. Such information shall be displayed as follows:
[a] 
White background with Helvetica Medium letter style font;
[b] 
"CURRENT RATE" in capital letters, six inches high, black lettering;
[c] 
Fee numerals in eight inches minimum, 16 inches maximum, red lettering; and
[d] 
Interchangeable inserts (slots) for rate fee and time.
(c) 
Tariff signs: shall indicate that the current year rate schedule for the parking facility is on file with the City Clerk. All rates must be the same size, with white background, black lettering and red numerals and the name of the operator, mercantile license number and the address clearly visible. Lettering and numeral size shall be as large as possible within the mandated maximum gross surface area in order to convey the required information in a neat and clear manner.
(d) 
Towing signs.
[1] 
Shall include the name, address and telephone number of the towing company and the fee for said towing as follows:
[a] 
White background;
[b] 
Three-inch-high red lettering in Helvetica Medium letter style font;
[c] 
Company name in a seven-inch-by twelve-inch box;
[d] 
Company address and telephone number in a seven-inch-by-twelve-inch box; and
[e] 
Towing fee in a four-inch-by-four-inch box.
[2] 
Such information shall be printed below the following language:
[a] 
Public lots: "Unauthorized Vehicles Will Be Towed."
[b] 
Private lots: "Private Property, No Parking. Tow Away Zone."
(e) 
Open/closed signs. Posted across current rate sign when the lot is not open to the public. Signs shall be white background with six-inche-high red lettering in Helvetica Medium letter style font.
(8) 
Illumination. In addition to the regulations established under § 300-58B:
(a) 
Identification signs may be of neon or other gas-tube illumination.
(b) 
Awning, canopy and marquee signs may be illuminated along the front or side facade by interior or indirect illumination, the source for which shall in no case extend beyond the surface of the side on which such source of illumination is to be installed.
E. 
Time and temperature signs.
(1) 
Functional types permitted.
(a) 
Identification and joint-identification signs, whereon, in addition to the purpose of the sign as defined in § 300-10, the current time or temperature, or both, is indicated by intermittent lighting; and
(b) 
On-site informational signs, whereon the current time or temperature, or both, is indicated by intermittent lighting.
(2) 
Structural types permitted.
(a) 
Ground signs;
(b) 
Freestanding/pole signs;
(c) 
Projecting signs; and
(d) 
Wall signs.
(3) 
Number of signs permitted.
(a) 
Ground signs, freestanding/pole signs and projecting signs: One sign per street frontage with a maximum of two back-to-back sign faces per street frontage.
(b) 
Wall signs: one.
(4) 
Maximum gross surface area of signs permitted.
(a) 
Ground signs: 50 square feet per sign face and not more than two back-to-back sign faces per street frontage.
(b) 
Freestanding/pole signs: 25 square feet per sign face and not more than two back-to-back sign faces per street frontage.
(c) 
Projecting signs: 12 square feet per sign face and not more than two back-to-back sign faces per building elevation.
(d) 
Wall signs: one sign face not to exceed 20% of the total wall surface per elevation.
(5) 
Maximum height of signs permitted.
(a) 
Ground signs: five feet.
(b) 
Freestanding/pole signs: 15 feet.
(c) 
Projecting signs: the lower of 20 feet or the second-floor window sill.
(d) 
Wall signs: the lower of 20 feet or the second-floor window sill.
(6) 
Minimum setback required for ground signs and freestanding/pole signs: 10 feet from any street line, five feet from all remaining lot lines.
(7) 
Illumination. The regulations established under § 300-58B shall apply, except that the following types of illumination shall be permitted:
(a) 
Bare bulb, light emitting diode ("LED"), liquid crystal display ("LCD") and digital (television-type) signs.
(b) 
Neon or other gas-tube illumination.
(8) 
Rate of message change.
(a) 
Lighting changes on any such sign shall be limited to the display of time and/or temperature.
(b) 
With the exception of the passage of time, display changes shall be not less frequent than once every 15 seconds.
F. 
Advertising signs.
(1) 
A zoning permit is required for all advertising signs under this section.
(2) 
Structural types permitted.
(a) 
Freestanding/pole signs; and
(b) 
Wall signs.
(3) 
Number of signs permitted: one.
(4) 
Sign location. No advertising sign shall be located:
(a) 
On any lot, the street line of which forms part of a frontage wherein at least 50% of such length is used or zoned for residential purposes.
(b) 
Lots or portions of lots located within 50 feet, measured perpendicularly, from a street lot line which forms part of a frontage which is used or zoned for residential purposes.
(c) 
Signs having a gross surface area less than 300 square feet: within 200 feet of any other such sign located on the same side of the street or within 100 feet of any other such sign.
(d) 
Signs having a gross surface area equal to or greater than 300 square feet: within a 500 feet radius of any other such sign.
(e) 
Within 100 feet from any lot line of any school, place of worship, library, public park or similar institution, when located in a residential zoning district if the sign or sign structure is visible from any such lot line at a point five feet above finished grade.
(f) 
Within 100 feet of any residential zoning district, except that no sign having a gross surface area in excess of 300 square feet shall be located within 500 feet of any residential zoning district.
(g) 
For signs oriented toward the Atlantic City Expressway or the NJ Transit Rail Line, within a 500 feet radius of any other sign oriented toward the Atlantic City Expressway or the NJ Transit Rail Line.
(5) 
Maximum gross surface area of signs permitted.
(a) 
Sixty square feet per sign face, except that the maximum gross surface area in the RC Zoning District shall not exceed 700 square feet per sign face.
(b) 
Signs oriented toward the Atlantic City Expressway or the NJ Transit Rail Line shall not exceed 700 square feet per sign face.
(6) 
Maximum height of signs permitted.
(a) 
Freestanding/pole signs: 30 feet.
(b) 
Wall signs: the lower of 20 feet or the second-floor windowsill; provided, however, that if the wall area to be covered has no windows or openings, the sign may be as high as the roof eave, regardless of height.
(7) 
Minimum setback required for freestanding/pole signs: 10 feet from any street line, five feet from all remaining lot lines.
(8) 
Illumination. No sign shall be illuminated except by direct or internal illumination.
Subject to the requirements of each individual redevelopment plan, signage regulations for portions of the City under an adopted redevelopment plan shall be:
A. 
Block 189 Rehabilitation Area: as specified for the SFR-75 Zoning District.
B. 
California Avenue Rehabilitation Area: as specified for the SFR-75 Zoning District.
C. 
Cambria Avenue Redevelopment Area: as specified in the amended and restated redevelopment plan for the Cambria Avenue Redevelopment Area.
D. 
City Center Redevelopment Area: as specified for the BMU Zoning District.
E. 
Lakes Bay Waterfront Redevelopment Area: as specified for the SFR-75 Zoning District.
F. 
Narcissus Avenue Rehabilitation Area: as specified for the RD Zoning District.
G. 
Woodland Terrace Rehabilitation Area: as specified for the RD Zoning District.