A.
It is determined that the number of signs in Coventry is excessive and is unduly distracting to motorists and pedestrians, creates a traffic hazard, and in some places reduces the effectiveness of signs needed to direct the public; that the appearance of Coventry is marred by the excessive number of signs; that the number of distracting signs ought to be reduced in order to minimize the aforementioned effects.
B.
The purpose of this article is to minimize traffic hazards, protect property values, create a more attractive economic and business climate, enhance and protect the physical appearance of the community and preserve the scenic and natural beauty of designated areas.