A public hearing notice shall be given by publication in a newspaper of general circulation once in each of two successive weeks, the first publication to be not less than 14 days before the day of the hearing, and by posting such notice in a conspicuous place in the Town House for a period of not less than 14 days before the day of such hearing; and the applicant shall send written notice by certified mail, return receipt requested, to all direct abutters. The legal ad and abutter notification shall include, at a minimum, the following information and shall be at the expense of the applicant:
A.
The name and, if applicable, the business name and address of the applicant;
B.
The street address and the Assessor's map and lot number of the property as specified on the site plan application on which construction or expansion is planned;
C.
A brief description of the type of construction or expansion planned;
D.
The designated Town office where the site plan application and plans can be reviewed;
E.
The date, time and place of the public hearing.