[Adopted 12-6-2011 by Ord. No. 243-2011]
There shall be a Department of Tourism, Civic Affairs and Recreation which shall have, without limitation, the following objectives:
A. 
Managing and operating all City-sponsored entertainment, business development, recreational and civic programs, whether such programs are operated inside Convention Hall or elsewhere in the City.
B. 
Managing and operating all City-sponsored special events, whether such special events are operated inside Convention Hall or elsewhere in the City.
C. 
Maintaining and staffing a public information office.
D. 
Managing and operating Convention Hall, including the lease of its retail stores.
E. 
Managing, promoting and marketing tourism for the City including, without limitation, selling and booking events at Convention Hall and other locations within the City.
There shall be a Director of Marketing, Communications and Event Sales appointed by the City Manager who shall serve as the Director of the Department of Tourism, Civic Affairs and Recreation who shall be responsible for ensuring the efficient management and operation of the Department, consistent with the objectives set forth in § 10-73. The primary duties and responsibilities of the Director shall include, without limitation, the following:
A. 
Developing long-term strategic planning, branding and marketing for the City, and coordinating with other business and community leaders to position the City as an ideal location to hold business meetings, conventions, trade shows, sporting events, cultural and performing arts productions, and to live, work and recreate.
B. 
The negotiation of all contracts for events and activities developed through the Department of Tourism, Civic Affairs and Recreation.
C. 
Managing all financial aspects of the Department of Tourism, Civic Affairs and Recreation, including the Tourism Utility including, without limitation, the development of budgets for the Tourism Utility and receiving, accounting for and depositing all receipts from ticket sales generated from events at Convention Hall.
D. 
Assisting in the negotiation of all collective bargaining agreements and in all personnel matters involving other City employees that are assigned to the Department.
E. 
Formulating management policies and practices for all tourism, civic affairs and recreational objectives through the City's Tourism Utility.
F. 
Serving as an ex officio member on the City's Advisory Committee on Tourism.
G. 
Supervising an Assistant Director who shall perform such duties and have such responsibilities as set forth in § 10-75 and as assigned by the Director and supervising all other employees assigned to the Department.
H. 
Performing such additional duties and responsibilities as assigned by the City Manager from time to time.
There shall be an Assistant Director of Marketing, Communications and Event Sales also appointed by the City Manager and who shall be responsible for, without limitation, the following:
A. 
Assisting and working closely with the Director in the performance of his duties set forth in § 10-74 specifically including, without limitation, the formulation of management policies and practices for all tourism, civic affairs and recreational objectives through the City's Tourism Utility.
B. 
Serving as the City's communications liaison with the responsibility for preparation and distribution of press releases concerning the activities of the Department of Tourism, Civic Affairs and Recreation as well as all other aspects of City government including, without limitation, providing general public updates concerning the status of personnel matters, including collective bargaining negotiations, budgetary and financial reports, and other contractual agreements and confidential matters pending before City Council, and communicating to the general public on all emergencies in coordination with State, County and City emergency management and public safety officials.
C. 
Serving as an ex officio member on the City's Advisory Committee on Tourism.
D. 
Supervising and coordinating all City sponsored civic events including, without limitation, band concerts, parades, ceremonies and memorial activities; oversee the operation of the City's recreation programs.
E. 
Performing such additional duties and responsibilities as assigned by the Director from time to time.