[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
In the Borough of Point Pleasant Beach, signs shall be erected, altered, maintained, used, removed, relettered or moved only in compliance with the provisions of this chapter.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
a. 
Applicability of definitions. Words defined in Chapter 19, entitled "Development," of the Code of the Borough of Point Pleasant Beach shall apply to this chapter in addition to the following definitions more specifically applicable to this chapter.
b. 
Additional definitions. As used in this chapter, the following terms shall have the meanings indicated:
BILLBOARD
A large panel designed to carry outdoor signs or other advertising matter used for outdoor display.
BOARD
The Borough of Point Pleasant Beach Planning Board, or when part of an application pending before them, the Borough of Point Pleasant Beach Zoning Board of Adjustment.
BUSINESS BANNER
A temporary sign placed on the exterior of a business or inside the display window of a business advertising sales events, a new service or grand openings.
COMMERCIAL INFORMATION SIGN
A sign or decal located on, in, or visible through a window of an office, business or retail establishment which informs the public that the establishment accepts certain credit cards, is protected by a certain security agency or alarm system, has certain hours of operation, is a member of certain professional or business associations, or provides similar information.
DEVIATIONS or WAIVERS
Items not specifically provided for by this chapter but permitted by the Planning Board, after appeal from a decision of Zoning Officer denying the request for such deviations, or when part of an application pending before them, by the Zoning Board.
DOUBLE-SIDED SIGN
A sign with two back-to-back faces and identical on both sides. It shall be measured by using the area of only one side of the sign. Where a sign with two back-to-back faces has nonidentical sides, it shall be considered two signs.
FLAG
Includes a display of cloth or fabric with symbols, icons, and/or designs which is affixed to a flagpole that is freestanding or mounted to the exterior of a building. The field of the flag shall not include words, logos, trademarks, or other such commercial symbols or expressions. Plastic shall not be used for a flag.
FREESTANDING SIGN
A sign that is not attached to any building. This may include easel signs and pedestal signs. A sign that is mounted on a post is a freestanding sign.
FUNCTIONAL SIGN
A sign that provides directional, informational, safety or public service information, such as, but not limited to, a sign indicating the location of public restrooms, telephones or similar facilities of public convenience, or providing a place for the posting of public announcements. A functional sign shall not include any commercial name or commercial message, except as hereinafter expressly permitted.
HISTORICAL IDENTIFICATION SIGN
A sign or marker identifying an historic structure or site, and providing information about the significance of the structure or site, and posted by a governmental entity or agency such as the Ocean County Historical Society, the New Jersey Historical Society, the Daughters of the American Revolution.
INSTITUTIONAL SIGN
A sign for any formally organized house of worship, any charitable, fraternal or eleemosynary organization or agency, or any public school or public building.
INTERIM BUSINESS SIGN
A sign provided for new businesses pending approval of their formal sign application.
INTERNALLY LIGHTED SIGN
A sign with the source of artificial illumination within the sign and behind the text or message.
LEGAL NONCONFORMING SIGN
A sign for which a valid sign permit has been granted prior to the effective date of this chapter, or which predates any regulation of signs in the Borough of Point Pleasant Beach.
MOBILE SIGN
An exterior temporary sign, with or without wheels, that is portable.
OFF-SITE SIGN
A sign located on a tax lot other than the lot occupied by the use, event or product which the sign identifies.
OFFICER
Zoning Officer.
OFFICIAL SIGN
A sign erected, constructed or maintained by a federal, state, county or local government, or any agency thereof, or by any licensed public utility, for the purpose of informing or guiding the public, or for the protection of the public health, safety or welfare, or for the public's convenience.
POLITICAL SIGN
A sign expressing support for or opposition to a candidate for public office, an opinion about any public figure, or expressing support or opposition to a particular idea or belief.
PRIVATE PARKING SIGN
A sign providing directional or safety information and serving a parking area that is privately owned and reserved for the use of certain employees, patrons or other persons serving the premises.
PROFESSIONAL SIGN
A sign that identifies the location of the office of a member of a recognized and legal profession maintained for the conduct of that profession, including attorneys, certified landscape architects, chiropractors, dentists, physicians, podiatrists, professional engineers, professional planners, psychologists, registered architects, certified public accountants, and no others.
PUBLIC BANNER
A temporary sign located on a public building, on a building belonging to a house of worship, or a charitable, fraternal, or eleemosynary organization or agency, or stretching across a public right-of-way (and erected and maintained with the permission of the governing body), which temporary sign promotes an activity, event or festival of a governmental agency, house of worship, or charitable, fraternal or eleemosynary organization or agency, or otherwise promotes the public good.
REAL ESTATE SIGN
A sign of an owner of real property or of a licensed real estate broker that indicates that a particular parcel or portion of real property is available for sale or lease.
RESIDENTIAL SIGN
A sign at a place of residence, which may set forth the names of the residents, the address and street name, and also may include a logo or symbol.
SIGN
A lettered board or other display, or any portion thereof, on which any announcement, declaration, demonstration, logo, presentation, illumination or insignia is used to promote the interest of any person.
STOREFRONT
A separate and individual volume for one office, commercial or business use, which has its own frontage on a public right-of-way, which is on a tax lot with other storefronts or uses, and which is occupied by a use or entity that is distinct and separate from the uses or entities occupying the rest of the tax lot.
TEMPORARY INTERIOR ADVERTISING SIGN
A temporary sign advertising or describing a sale or the availability of particular merchandise or services, which is located in the interior of a business or retail establishment, and which is primarily intended to attract the attention of persons outside the business or retail establishment.
TEMPORARY SIGN
A sign that is not permanently attached to a building, structure, post or land, and which is designed or intended to be displayed for a limited period of time.
WAIVERS or DEVIATIONS
Items not specifically provided for by this chapter but permitted by the Planning Board, after appeal from a decision of the officer denying the request for such deviations, or when part of an application pending before them, by the Zoning Board.
ZONING OFFICER
The Zoning Official and/or his or her designee and/or anyone so authorized by the Administrator of the Borough.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
A sign may include only the following information:
a. 
The principal name of the business, proprietor or owner.
b. 
A description of the principal goods, services, products or uses offered in trade, which description shall not exceed five words.
c. 
A graphic logo or trademark symbol by which the business, proprietor or owner is identified.
d. 
The street number.
e. 
The street name.
f. 
Any other notice or information required to be provided by law or regulation.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
a. 
There shall be no more than one conforming primary sign and one secondary vinyl sign on either a window or door per tax lot, except as follows:
1. 
Where there is more than one building, office or storefront on one tax lot, one sign per building, office or storefront shall be permitted.
2. 
Where a waiver has been granted by the Planning Board pursuant to this chapter to permit more than one sign.
b. 
The following signs shall not be counted as signs for the purpose of determining the number of signs on a site under this subsection:
1. 
Public banners.
2. 
Business banners.
3. 
Commercial information signs.
4. 
Functional signs.
5. 
Official signs.
6. 
Political signs.
7. 
Private parking signs.
8. 
Temporary signs.
9. 
Temporary interior advertising signs.
c. 
Gas stations shall be permitted the following signs:
1. 
LED and internally lit signs.
2. 
One free standing sign.
3. 
Customary lettering or other insignia which indicates the brand name of gasoline sold, lead warning sign, a price indicator and any other sign required by law.
4. 
Gas stations shall be otherwise exempt from § 17-4.1.
[Added 10-1-2024 by Ord. No. 2024-28]
a. 
Auto service stations and repair garages shall be permitted the following signs:
1. 
One freestanding sign advertising the name of the station or garage and the principle products sold on the premises, including any special company or brand name, insignia or emblem, provided that each such sign shall not exceed 35 square feet in area on a side and shall be set back 10 feet from street lines and 15 feet from side lot lines and; provided, further, that the sign shall not be less than 10, nor more than 20 feet above the ground, which shall be measured from street grade at the curb line.
2. 
One temporary sign located inside the property line and specifically advertising special seasonal servicing of automobiles, providing that said sign does not exceed seven square feet in area.
3. 
Directional signs or lettering displayed over individual entrance doors or bays and consisting only of the words "washing," "lubrication," "repairs," "mechanic on duty" or other words closely similar in import, provided that there shall not be more than one such sign over each entrance or bay.
4. 
Customary lettering or other insignia which the brand name of a gasoline sold, lead warning sign, a price indicator and any other sign required by law.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
A sign must be on the tax lot, building or storefront with which it is identified, unless a waiver has been granted by the Planning Board pursuant to this chapter. No signs shall be allowed for or on accessory buildings.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
a. 
The total area of all signs located on any one tax lot shall not exceed 40 square feet.
b. 
The total area for secondary vinyl signs shall be no more than 40% of the total window area and 20% of the total door area at the discretion of the Zoning Officer.
c. 
Where there is more than one building or storefront on one tax lot, the total square footage of all signs, except for those signs excluded above, shall not exceed 40 square feet per building or storefront.
d. 
This maximum square footage of signs may be reduced by application of the provisions of other sections of this chapter.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
The size of any sign shall be computed by determining the area of the smallest quadrilateral into which the sign can fit, exclusive of supporting structure or decorative border, as permitted by this chapter.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
For primary signage the signboard surface and any decorative border shall be made of wood or an artificial wood grain texture; for secondary signage white vinyl shall be permitted on either the storefront window or door. Freestanding signs are exempt from this section.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
Illumination of a sign shall be arranged so that no substantial light or glare is directed or reflected onto adjacent streets or properties. No sign, except when necessary for functional signs, shall be illuminated between the hours of 12:01 a.m. and 7:00 a.m. if it creates any light or glare that substantially affects any dwelling or residential zone. Internally lighted signs are prohibited unless expressly permitted by this chapter.
[Added 10-1-2024 by Ord. No. 2024-28]
Businesses in all zones and districts except for the GC and Historic Districts are permitted a total of one free-standing pole and monument sign provided:
a. 
The sign area does not exceed 40 square feet for a single business.
b. 
The height for any sign such sign does not exceed 32 feet in height.
c. 
All such signs must be set back at least eight feet from all property lines.
d. 
A base area 50% of the size of any such sign must be appropriately landscaped.
e. 
Where more than one storefront occupies a site, a single freestanding sign advertising multiple businesses shall permitted in accordance with these regulations.
1. 
Where a single tax lot is advertising two or three businesses the total sign area must not exceed 80 square feet.
2. 
Where a single tax lot is advertising four or more businesses the total sign area must not exceed 120 square feet.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
Any sign on any one tax lot shall be part of a sign plan for the entire tax lot. Where there is more than one building or storefront on one tax lot, the sign plan may be limited to that one building or storefront. Signs for any one tax lot, building or storefront shall be considered as a unitary application, and a sign permit shall not be issued for any sign on any such tax lot, building or storefront unless it is part of a complete sign plan.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
a. 
In addition to the requirements set forth above for the particular zone, a sign in the Historic Overlay District shall conform to the requirements of this section of this chapter.
b. 
Any sign in the Historic Overlay District shall be granted a permit only if its appearance, coloring, lettering, size, texture of materials, design, location, position and method of attachment and lighting conform to the historical and distinctive character of the Historic Overlay District, is not detrimental to the intent and plan of the district, or to those buildings and structures having architectural and historical significance, and is in harmonious relationship to the streetscape and the signs located thereon.
c. 
Any sign in the Historic Overlay District shall not be placed on a building or structure so as to obscure or mar any architectural feature deemed to be important to the architectural integrity of the building or structure, or be so located so that the sign, by itself or by its means of attachment, would materially damage the structure to which it is attached.
d. 
The following signs shall not be subject to this section of this chapter:
1. 
Business banners.
2. 
Commercial informational signs.
3. 
Legal nonconforming signs.
4. 
Official signs.
5. 
Political signs.
6. 
Residential signs.
7. 
Temporary signs.
8. 
Temporary interior advertising signs.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 9-6-2022 by Ord. No. 2022-23; 10-1-2024 by Ord. No. 2024-28]
a. 
The following signs and types of signs are prohibited, unless expressly permitted by other sections in this chapter.
1. 
Any flashing, blinking, twinkling, animated or moving sign, and any sign which presents an illusion of movement.
2. 
Any sign erected, constructed or maintained so as to obstruct any fire escape, door or other legally required means of egress from the structure, or blocking any door, window or other opening required by law.
3. 
Any sign which has any form, character, lighting, color, content, location or shape that may confuse or distract the operator of a motor vehicle.
4. 
Any sign which in any way simulates any official, functional, directional, or warning sign erected or maintained by any federal, state, county or local government or any instrumentality thereof, or by any railroad or public utility.
5. 
Any off-site commercial sign, including the sandwich-board type, unless expressly permitted by this chapter.
6. 
Any mobile sign, except a low-speed vehicle (LSV) licensed by the Borough pursuant to Chapter 6 of the Borough Code, may have one sign on each side of the vehicle. All such signs must be painted on the sides of the vehicle or be of a vehicle wrap that appears as though painted on the vehicle. No more than two signs (one for each side of the vehicle) may be permitted for each of the vehicles Chapter 6 of the Borough Code allows to be licensed. No signs are permitted on LSVs not licensed by the Borough.
7. 
Any billboard or similar sign.
8. 
Any internally lighted sign.
9. 
Any neon sign.
10. 
Any interior neon sign or decorative lighting visible from the street.
11. 
Exterior pin lights are prohibited. Interior decorative miniature or pin lights visible in the display window are prohibited, except for the period November 1 through January 15.
12. 
Any pennants or windsocks.
13. 
Any other sign of any kind whatsoever that is not expressly allowed by this chapter.
b. 
The following locations for signs are prohibited:
1. 
Within or over any state, county or municipal right-of-way, except by permission of the governing body. The Zoning Officer, in considering whether to grant a permit for any such sign, shall consider vehicular and pedestrian safety.
2. 
On any roof, including a pent roof, of any structure.
3. 
Directly painted on any part of a structure other than a fascia board or other architectural element designed to serve as a signboard.
4. 
Affixed or painted on trees, rocks, fences, gates, curbs, public rights-of-way, walkways, utility poles, or other signs.
5. 
Other than one secondary vinyl sign, no additional signs shall be permitted on any window glass or door glass of any structure (unless a waiver has been granted by the Planning Board pursuant to this chapter to permit a sign to be so located).
6. 
Where the sign, by itself or by its means of attachment, would materially damage the structure to which it is attached.
7. 
Located so as to allow less than seven feet clearance over any pedestrian walkway.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
Any sign proposed for any of the following uses shall meet the following requirements set forth for the particular use unless expressly exempted from such review by this chapter.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
a. 
Signs for retail uses shall not exceed 1/2 square foot of sign area for each linear foot of building or storefront frontage on the public right-of-way and shall not exceed 40 square feet. In residential zones, the maximum size for such signs shall be six square feet.
b. 
Signs for offices, business offices or professional offices uses shall not exceed 1.2 square feet for the first occupant or business tenant or professional and shall not exceed one square foot for each additional occupant or business tenant or professional, up to a maximum of six square feet. Each name used on the sign determines the separate occupant or business tenant or professional for the purpose of the above calculation.
c. 
Signs in nonresidential zones may also include a decorative border not exceeding one inch on a side, which shall include no text, logo or lettering.
d. 
Where a single tax lot, building or storefront has frontage on more than one public right-of-way, it shall be entitled to have a sign on its primary frontage and one additional sign on its secondary frontage. The size of the sign or signs permitted shall be calculated independently for each separate frontage. Permitted sign area is not transferable from one frontage to another.
e. 
Where a single tax lot, building or storefront with frontage only on one public right-of-way has multiple entrances or uses, each with a separate entrance or display window, each such entrance or use shall be entitled to one sign. Where one entrance serves a business or professional use, the sign for that use shall conform to the requirements of that use.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
a. 
Signs for institutional uses, including the institutional name, shall not exceed a total of 15 square feet in area.
b. 
Any such sign may include a place for changeable text to inform the public of events, programs, holidays, or other information of public interest that the institution wishes to promote.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
a. 
Restaurants shall be permitted to display paragraphs a1 and a2 below in addition to their primary sign with restaurant name and description.
1. 
A bill of fare of retail and/or food/beverage offerings on a freestanding, one-sided easel/pedestal or on a one-sided wall-mounted board with erasable text wherein such text shall not exceed six square feet in area and shall be removed at the end of the business day. Whiteboards are not permitted on freestanding signs or wall-mounted signs. The nearest edge of the sign must be within one foot of the storefront.
2. 
Temporary sign as permitted under § 17-18b. Maximum time and duration as permitted by that section.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
a. 
A barbershop shall be permitted to display one barbershop pole.
b. 
A barbershop pole means the traditional red, white and blue striped cylindrical pole, which may or may not rotate, that is approximately six feet in height or less and contains no written words, symbols, and/or text.
c. 
The barbershop pole may be mounted to the front facade of the barbershop or may be freestanding in front of the barbershop. If the barbershop pole is mounted within the public right-of-way, or encroaches within the public right-of-way, permission must be obtained from the governing body of the Borough of Point Pleasant Beach.
d. 
A sign permit is required for the barbershop pole.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
a. 
Signs on residences shall not exceed two square feet in size.
b. 
Such signs shall not include any commercial message.
c. 
Residential signs shall not require any sign permit.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 2-15-2022 by Ord. No. 2022-01; 10-1-2024 by Ord. No. 2024-28]
a. 
Signs of real estate brokers, contractors, tradesmen and artisans.
1. 
Any such sign is permitted only during the period of time when the person or business posting the sign is actively engaged in performing the service on or for the premises where the sign is placed. For commercial construction, a 4' X 8' sign may be placed on the site displaying the project and must be moved after the issuance of the first temporary or final certificate of occupancy. The sign must not be placed in a public right of way or site triangle so as not to hinder the vision of motorists or pedestrians. Final placement and design to be approved by the Zoning Officer.
2. 
Any such sign advertising the rental or sale of a property shall conform to the standard real estate sign not to exceed six square feet in area. "Under contract" and "sold" signs can be added to a sign on a property provided it does not exceed the six square feet.
3. 
Any such sign, if not attached to the building, shall be set back at least five horizontal feet from all street lines.
4. 
Only one sign per tax lot, building or storefront is permitted for each person actively engaged in performing a service on or for the premises.
5. 
Any such sign may include the principal name of the real estate broker (and any listing agent), contractor, tradesman or artisan, and may include a brief one-line description of the principal service offered. It may also include a logo or trademark by which the service is identified, a business address, and a telephone number.
6. 
Any such sign shall be located only upon the tax lot, building or storefront upon which the service is being performed, and only with the permission of the owner thereof. Any such sign shall not be located in any public right-of-way, in the park strip, or upon any other tax lot.
7. 
Notwithstanding the foregoing, up to three off-site open house signs will be allowed no earlier than two hours before and removed no later than two hours after an open house held during the weekend.
8. 
Signs shall be removed at the expense of the advertiser within 30 days after the termination or completion of the matter of business being advertised.
b. 
Temporary advertising signs.
1. 
Temporary signs advertising a Council-approved event or municipal committee events shall be exempt from this section and shall remove all signage within five days after the event.
2. 
A temporary advertising sign can be a temporary interior advertising sign.
3. 
Any such sign shall not be displayed for a period of more than 14 consecutive days. There must be at least 14 days between the removal of any such sign or business banner and the installation of any subsequent signs or business banners. Notice must be given to the Zoning Officer when such sign or business banner is mounted.
4. 
Any interior sign or business banner in any one retail use shall not exceed 10% of the total window area of that use.
5. 
A display sign or business banner cannot be larger than the permitted sign and cannot exceed the total width of the display window(s).
6. 
Display sign or business banners cannot cover the business sign and cannot cover key architectural features.
7. 
The sign or business banner must be placed on the business it advertises.
8. 
Handwritten signs or business banners affixed to or placed in store windows are not permitted.
9. 
No other items may be affixed to store windows (including newspaper articles, product promotions, etc.), except for restaurant menus, as defined in § 17-15.
10. 
Freestanding signs advertising sales are not permitted.
11. 
The applicant for a temporary interior advertising sign (hereafter "TIAS") and/or business banner shall submit the following information to the Point Pleasant Beach Zoning Officer at least 14 days prior to installing the TIAS or business banner:
(a) 
Date the TIAS or business banner is to be installed;
(b) 
Date the TIAS or business banner is to be removed;
(c) 
Sizes and number of TIAS or business banners;
(d) 
Location of TIAS or business banner and how attached;
(e) 
Message on TIAS or business banner;
(f) 
Total window area;
(g) 
Color of TIAS or business banner and lettering color;
(h) 
Shape of TIAS or business banner;
(i) 
Percentage of TIAS or business banner in relation to window area.
12. 
The TIAS or business banner is automatically approved if no rejection (with reasons) is transmitted to the applicant.
13. 
The applicant shall print in one-inch numbers in the lower right front corner of the TIAS and business banner the date installed and the date to be removed, e.g., 12-7-2009 — 12-21-2009.
14. 
The TIAS and business banners are permitted for the following events, e.g., sales, promotions, discounts, new services, new ownership, grand openings.
15. 
No TIAS are permitted on the exterior of the business facility.
c. 
Business banners.
1. 
Any such business banner shall not be displayed for more than seven days per calendar quarter. Notice must be given to the Zoning Officer when such business banner is mounted.
2. 
A display business banner cannot be larger than the permitted sign and cannot exceed the total width of the display window(s).
3. 
Display business banners cannot cover the business sign and cannot cover key architectural features.
4. 
The business banner must be placed on the business it advertises.
5. 
Handwritten business banners are not permitted.
6. 
Freestanding signs advertising sales are not permitted.
d. 
Political signs.
1. 
Any such sign shall only be permitted on private property with the permission of the property owner.
2. 
Any such signs placed in the public right-of-way within or over any state, county or municipal right-of-way may be removed and disposed of by the Borough without notice.
3. 
Any such sign related to a candidate or referendum to be voted on at an election shall not be erected or attached prior to 45 days before the election day for which the subject will be voted on and must be removed within 10 days after the election day for which the subject was voted on.
4. 
Any such sign shall not exceed six square feet in total area.
5. 
Any such signs must otherwise not violate any of the prohibitions listed in § 17-11 of this chapter.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
a. 
Any such sign shall contain only lettering or text to describe the function to be served, such as "Parking," "Reserved Parking," "Handicapped Parking," "One Way," "Out," "In," "Entrance," "Exit," or the name or names of the persons or class of persons for whom the use of a particular parking space is reserved.
b. 
Any such sign shall not exceed the size of the smallest standard municipal sign bearing the same or a similar message. Where there is no similar standard municipal sign, any such sign shall not exceed two square feet.
c. 
Where any such sign is remote from the building or use served, the sign may contain the name of the building or use, which name shall not exceed 1/2 of the total sign area. Directional parking signage shall be permitted only on the street where the driveway to the business is located.
d. 
Any such signs shall be part of an initial site plan application and shall be considered as part of the sign plan of any tax lot.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
a. 
Any such sign shall contain only lettering or text to describe the function to be served, such as "Public Rest Rooms," "Telephone," or similar messages, or shall provide a place for the posting of public announcements.
b. 
Any such sign shall not exceed the size of the smallest standard municipal sign bearing the same or a similar message. Where there is no similar standard municipal sign, any such sign shall not exceed two square feet, except in the case of public message board provided by a nonprofit civic organization, which shall not exceed 10 square feet.
c. 
Any such signs shall be part of an initial site plan application, and shall be considered as part of the sign plan of any tax lot.
d. 
The number of such signs permitted for any one tax lot shall be the minimum number reasonably necessary to inform the public of the services available at the premises. No more than one sign for each individual service shall be allowed. If the owner desires to have more than one sign for each individual service, it shall only be allowed by way of a sign permit issued pursuant to this chapter.
e. 
Any public message board may also include the name of the government or nonprofit civic organization providing the sign.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
a. 
Signs on awnings shall be considered one sign. No awning shall have signage on more than two separate planes or surfaces, except that the awning side flaps may display the building or property address number.
b. 
Awnings shall meet the requirements for awnings under any other governmental statute, ordinance or regulation.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
No office, business or retail establishment shall display commercial informational signs having more than one square foot in aggregate area. Store hours signs, with a maximum area not to exceed 108 square inches (i.e., nine inches by 12 inches), may be placed in a location near the entrance of to the store.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
a. 
The Zoning Officer may permit a new business to display an interim business sign pending the necessary approvals for the business' permanent signage.
b. 
The interim business sign must be removed upon installation of the permanent signage, or the expiration of 90 days, whichever is sooner.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
a. 
One flag shall be permitted for each storefront or building.
b. 
Any displayed flag shall be installed so that the bottom edge of the flag shall be at least seven feet above the pavement, walkway, sidewalk, and/or step.
c. 
The flag may be displayed only for decorative purposes and/or for an expression of patriotism.
d. 
The flag may be displayed on a flagpole mounted to the exterior of a building or storefront or mounted freestanding.
e. 
The flag dimensions shall not exceed three feet in width, five feet in length and a total area of 15 square feet.
f. 
A business that has an exterior display of merchandise or a restaurant that has a bill-of-fare easel shall not be permitted to display a flag. This flag display prohibition does not apply to the display of the flag of the United States of America.
g. 
A sign permit is not required for the display of a flag.
h. 
The location of the flagpole on the storefront or building or freestanding shall be approved by the Zoning Officer.
i. 
This section does not apply to and does not prohibit and/or regulate the display of flags on a single-family residence, two-family residence and on any federal, state, or local governmental structure or building.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
a. 
Businesses located on the boardwalk shall be exempt from § 17-7.1.
b. 
Businesses on the boardwalk shall be exempt from § 17-4.
c. 
Businesses located on the boardwalk shall be exempt from § 17-6. The size of the sign shall be at the Zoning Officer's discretion.
d. 
Businesses located on the boardwalk shall be exempt from § 17-11(a), 1, 8, 9, 10 and 11.
e. 
Permanent commercial advertising signs shall be prohibited.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
It shall be unlawful to erect, alter, maintain, use, reletter, move or otherwise have a sign in the Borough of Point Pleasant Beach without first making application for and obtaining a sign permit. However, a permit shall not be required of any sign expressly exempted from that requirement by this chapter or applicable law. A sign must also meet any and all requirements imposed by the State Uniform Construction Code[1] and other applicable statutes, regulations and ordinances.
[1]
Editor's Note: See N.J.S.A. 52:27d-119 et seq.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 2-15-2022 by Ord. No. 2022-01]
There shall be no sign permit required for any of the following kinds of signs:
a. 
Commercial informational signs.
b. 
Legal nonconforming signs.
c. 
Official signs.
d. 
Political signs.
e. 
Residential signs.
f. 
Flags.
g. 
Signs relettered on the same signboard using the same colors and fonts.
h. 
Signs posted or handbills advertising a garage sale governed by Chapter 5, Subsection 5-11.6.
i. 
Signs governed by Chapter 5, Subsection 5-22.6 governing signs for certain activities of charitable organizations.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
a. 
All applications for sign permits shall be submitted on such forms and with such attachments as may be required by the Borough of Point Pleasant Beach.
b. 
Ten copies of all forms and attachments shall be submitted unless the Zoning Officer deems a lesser quantity acceptable.
c. 
There shall be a fee of $50 for a sign application. There shall be no fee required for any institutional or historical identification signs. One sign application shall include all signs on a tax lot for which the application has been made. The cost of any construction permit required for any approved sign shall be in addition to the fee for the sign application and shall be paid before any sign is erected or installed.
d. 
Once an application for a sign permit is submitted, the Zoning Officer shall review it within 10 days in order to determine whether it is complete. A complete application for a sign permit shall consist of the following items:
1. 
Drawings, or plans, of the proposed signage that:
(a) 
Are drawn to scale with appropriate dimensions depicted thereon.
(b) 
Show all proposed logos.
(c) 
Show all proposed lettering, including the dimensions, style and font thereof.
(d) 
Describe the colors of the proposed signage (or the applicant shall submit color swatches for the proposed signage).
(e) 
Depict the method of illumination, if any.
(f) 
Show the proposed location of the proposed signage, including its location on the tax lot and on the building or structure as well.
(g) 
Depict all existing signage on the lot for which the signage is proposed.
2. 
A statement describing:
(a) 
The material of which the proposed signage will be constructed or fabricated.
(b) 
The method by which the proposed signage will be attached to the building or structure.
(c) 
The method by which the applicant has calculated the area of the proposed signage.
3. 
The name, address, phone number of the sign manufacturer and/or installer.
4. 
Signature of the applicant or the owner of the proposed sign (who is presumed to be the applicant).
5. 
Signature of the owner, or designated representative, of the tax lot for which the application is made.
e. 
The Zoning Officer shall also review the application to determine if it conforms to the appropriate sections of this chapter. The Zoning Officer shall then issue a written decision indicating whether the proposed signage is in conformance and what aspects, if any, of the proposed signage are not in conformance.
f. 
All applications for a sign permit shall be reviewed within 21 days from the date the application was deemed complete.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
a. 
All signs permitted by this chapter must be approved by the Zoning Officer of the Borough of Point Pleasant Beach per the provisions of this section unless exempted by this chapter.
b. 
The Zoning Officer shall, in its review of an application for sign permit, consider the following factors:
1. 
The zone in which the sign is proposed to be located;
2. 
The surrounding streetscape;
3. 
Other existing or proposed signs;
4. 
The proposed sign's:
(a) 
Appearance;
(b) 
Color;
(c) 
Lettering;
(d) 
Size;
(e) 
Material;
(f) 
Design;
(g) 
Location;
(h) 
Position;
(i) 
Method of attachment;
(j) 
Lighting; and
(k) 
Any other information deemed to be relevant to the officer's review.
c. 
The Planning Board or, when part of an application pending before them, the Zoning Board shall have the authority to grant requests for waivers from the requirements of this chapter as provided for in this chapter. Only the Planning Board/Zoning Board may approve deviations from the provisions of this chapter under the appeal process described below.
d. 
The Planning Board/Zoning Board shall approve, approve with conditions and/or waivers, or deny such appeal. The decision shall be made available to the applicant, in writing, within 10 days of the meeting.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
a. 
Any applicant whose application for a sign permit has been deemed incomplete by the Zoning Officer, or has been deemed to be nonconforming signage by the Zoning Officer, or has been denied by the Zoning Officer, or has been approved with conditions by the Zoning Officer, may appeal such decision, in writing, to the Point Pleasant Beach Planning Board and must include additional copies of the application documents as required by the Zoning Officer.
1. 
For larger applications, as determined by the Zoning Officer, an escrow of $250 shall be obtained.
b. 
All such appeals shall be made within 30 days of the date of the written decision upon which the appeal is based and shall be on such forms as may be required by the Planning Board.
c. 
Appeals from the decision of the Zoning Officer shall be reviewed by the Planning Board at its next regularly scheduled meeting that is at least 15 days after receipt of the appeal form.
d. 
The Planning Board may, in its review of a written appeal, consider the Zoning Officer's written denial, and any other information deemed to be relevant to the Board's review.
e. 
The decision of the Planning Board shall be transmitted, in writing, to the applicant.
f. 
Appeals from the decision of the Point Pleasant Beach Planning Board must be made to the Superior Court of New Jersey in accordance with applicable law.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
The Planning Board or, when part of an application pending before them, the Zoning Board shall have the power to grant waivers from the strict requirements of this chapter for the installation of certain signs, as follows:
a. 
Where by reason of the location of the tax lot, building or storefront, the Board concludes that it is reasonably necessary for the sign to be located on some other tax lot, building or storefront in order for the sign to adequately serve its function, the Board may grant a waiver from the provisions of this chapter and permit a sign to be located on some other tax lot, building or storefront, on the condition that the sign is included on the sign plan of that other tax lot, building or storefront.
b. 
Where by reason of the configuration of the tax lot, building or storefront, or by reason of the use or uses made of the tax lot, building or storefront, the Board determines that the architectural balance or integrity of the facade of the tax lot, building or storefront is protected, enhanced or preserved by approving additional signs for the tax lot, building or storefront, or that additional signs are reasonably necessary to identify the use or uses therein, the Board may waive the requirements of the appropriate sections of this chapter and approve additional signs for the tax lot, building or storefront. In the event that such a waiver is granted, only one sign on the tax lot, building or storefront may include the name of the enterprise or establishment. This waiver will in no way change the size of the signs permitted on any one tax lot, building or storefront pursuant to this chapter.
c. 
Where a retail, office, business or professional use desires to have a sign painted on glass, the Board may waive the requirements of this chapter, and grant a permit for such a sign, but only in the event that the Board finds that because of the design and configuration of the tax lot, building or storefront, there is no other reasonable location for the sign that will adequately apprise the public of the location of the enterprise or the services or wares offered. In granting such a waiver, the Board may allow only part of the requested sign to be on a window, and require that the rest be located elsewhere.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
Nothing in this chapter shall be construed to mean that any tax lot, building or storefront is entitled to a waiver under this chapter as of right. Waivers are to be discretionary with the Zoning Officer, and the Planning Board may approve, approve with conditions, or deny any request for a waiver under this chapter, and in its determination, the Planning Board may consider the zone in which the sign is to be located, the surrounding streetscape and other existing or proposed signs, and the sign's appearance, color, lettering, size, texture of materials, design, location, position and method of attachment, and lighting.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
It is the intent and purpose of this chapter that, as soon as reasonably possible, all existing signs not conforming to the provisions of this chapter be brought into conformity with the provisions hereof, or eliminated.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
Any sign located within the Borough of Point Pleasant Beach for which predates any regulation of signs in the Borough of Point Pleasant Beach, but which does not meet the requirements of this chapter, shall be considered a legal nonconforming sign. It may continue in use until it loses its legal nonconforming status under this chapter.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
It is the intention of this chapter that preexisting nonconforming signs are brought into conformity with this chapter at the earliest possible date, subject to applicable law. Consequently, any alteration, change, demolition, permanent removal, abandonment or other modification of a legally preexisting nonconforming sign shall, to the fullest extent permitted by law, be considered an abandonment of such legally preexisting nonconforming sign. Any such sign shall thereafter conform to all requirements of this chapter. Signs that must be temporarily removed due to maintenance of the building or construction do not apply to this section.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
A sign in existence prior to this chapter which meets the requirements of this chapter shall be a conforming sign under this chapter.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
All signs and awnings, including awnings with approved signs, shall be maintained by the owner of the sign. This maintenance shall include repainting, repairing and cleaning, as necessary. If the Zoning Officer determines that any sign or awning is in a state of disrepair so as to no longer be reasonably capable of presenting its message, or abandoned, or a danger to the public health or public safety, the Zoning Officer shall give written notice of the condition of the sign to the owner of the sign and to the owner of record of the tax lot. Either owner shall thereafter have 10 days to correct the unsatisfactory condition of the sign. If the unsatisfactory condition is not so corrected within the ten-day period, the Zoning Officer may thereafter take such actions as are permitted pursuant to the provisions of this chapter.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29]
Any sign which identifies any business, proprietor or owner which is no longer in existence or operation, or located upon the premises where the sign is located, shall be removed within 60 days after the cessation of the activity upon the premises. If any such sign remains on a premises for longer than 60 days, the Borough may thereafter take such actions as are permitted pursuant to the provisions of this chapter.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
The Zoning Officer shall enforce this chapter. Upon the discovery of a violation of this chapter, the Borough of Point Pleasant Beach shall give written notice to the owner of the sign and to the owner of record of the tax lot that the sign is in violation of this chapter and to bring the sign into conformity with this chapter, or to remove it, or to apply for a sign permit to allow the sign as existing, within 10 days of this notice. In the event that any sign continues to be in existence after notice, the Zoning Officer may file a Municipal Court complaint against the owner of the sign and the owner of record of the tax lot, and take such other action as may be permitted by law.
[Added 2-16-2021 by Ord. No. 2021-02; amended 6-15-2021 by Ord. No. 2021-29; 10-1-2024 by Ord. No. 2024-28]
Any person that shall violate any part of this chapter, or do any act or thing prohibited, or refuse to do any act required to be done, or refuse or fail to comply with an order of the Zoning Officer, or an order of the Borough board with jurisdiction in this chapter, shall, upon conviction thereof before any judicial officer authorized to hear and determine the matter, be subject to the penalties provided in, § 3-30.7. Whenever such person shall have been officially notified by the Zoning Officer or by service of a summons in a prosecution, or in any other official manner, that such person is committing a violation, each day's continuance of such violation after such notification shall constitute a separate offense punishable by a like fine or penalty.