As used in this chapter, unless the context otherwise indicates, the following words are defined as follows. Words and terms not expressly defined in this section have their ordinary meanings based on the latest edition of Merriam-Webster’s unabridged dictionary.
Attention-getting devices.Devices erected, placed or maintained outdoors so as to attract attention, including but not limited to the following devices: cut out figures, discs, festoons, tinsel, ribbons, pinwheels, inflatable objects such as balloons, pennants, propellers, steam or smoke producing devices, streamers, whirligigs, wind devices, blinking, rotating, moving, chasing, flashing, glaring, strobe, scintillating, search, flood or spot lights, or similar devices. Attention-getting devices shall not include any structure or device that is permitted under the city’s applicable building code or other code(s).
Awning or canopy sign.A sign painted on, printed on, or attached flat against the surface of an awning or canopy. An “awning or canopy sign” shall be considered an attached wall sign.
Banner sign.A flexible roll-up sign made of vinyl, cloth or any other lightweight non-rigid material, containing text, images, words, symbols or logos attracting attention to a business, facility, organization or event. A banner enclosed with a rigid frame shall be considered a wall sign.
Billboard.A sign that is freestanding and is an off-premises sign that is designed to allow for a change in copy, so that the characters, letters, display, or illustrations can be changed or rearranged within a fixed sign face. Billboards are not permitted anywhere in the city and its ETJ.
Building (or occupancy) frontage.The distance or length of the primary building on the property adjacent and generally parallel to the business frontage or lot frontage.
Changeable electronic variable messaging signs (CEVMS).A sign which permits lights to be turned on or off intermittently or which is operated in a way whereby light is turned on or off intermittently, including any illuminated sign on which such illumination is not kept stationary or constant in intensity and color at all times when such sign is in use, including but not limited to a light emitting diode (LED), liquid crystal display (LCD), or digital sign, and which varies in color or intensity. The term “CEVMS signs” does not include a sign located within the public right-of-way which functions as a traffic control device and which is described and identified in the Manual on Uniform Traffic Control Devices (MUTCD) approved by the federal highway administrator as the national standard.
Dilapidation.The condition of any sign such that elements of the sign area or background have portions of the finished material missing, broken, or illegible; where the structural support is visibly bent, broken, dented, rusted, corroded, or loose; or where the sign or its elements are not in compliance with the applicable electrical code, building code or other code(s).
Directional (wayfinding) sign.A systematic network of directional on-premises and off-premises signage installed and maintained by a public or private entity to guide vehicular or pedestrian movement to/through a residential subdivision, nonresidential development or other areas of the city.
Ground sign.A sign which is supported by structures or supports in or upon the ground and independent of support from any building. The term “ground sign” includes pole and monument signs unless otherwise specified in this chapter.
Inflatable sign.An inflatable device, with or without a message, text, images, figure, or design attached to its surface, which is designed to attract attention.
Landmark sign.A ground sign that provides an effective area for multi-tenant advertisement which identifies a major multi-tenant shopping center and displays the name of a business, profession, service, product, or activity conducted, sold, or offered within the major multi-tenant shopping center.
Marquee sign.A canopy or covering structure bearing a signboard or copy projecting from and attached to a building. A “marquee sign” shall be considered an attached wall sign.
Message board.A sign or portion of a sign attached to a sign structure or wall which contains a sign face designed to be frequently changed, or to allow the removal or replacement of individual letters, words, or symbols on the sign face for the purpose of changing an advertising message or other communication. See also “sidewalk signs.”
Monument sign.Any freestanding sign, the entire base of which is affixed directly to the ground or is supported by a sign structure that has a base whose width measures at least seventy-five (75) percent of the width of the sign that is placed or anchored in the ground.
Off-premises sign.Any sign identifying or advertising a business, person, activity, goods, products, or services not located on the property where the sign is installed and maintained, or that directs persons to a location other than the property where the sign is located.
On-premises sign.Any sign identifying or advertising a business, person, activity, goods, products, or services primarily sold, offered for sale, or located on the property where the sign is installed and maintained.
Pole sign.Any freestanding sign, that is permanently supported in a fixed location by a structure of poles, uprights, or braces from the ground and not supported by a building or base stricture.
Portable sign.A sign designed or constructed to be readily moved from one (1) location to another, including but not limited a to sign mounted upon or designed to be mounted upon a trailer, bench, wheeled carrier or other non-motorized mobile structure. A portable sign that has wheels removed shall be considered a portable sign hereunder. For the purposes of this chapter, trailer signs and signs on benches are portable signs.
Projecting sign.A sign, other than a wall sign, which is affixed to any building wall or structure and extends beyond the building wall or structure. A projecting sign shall extend no more than four (4) feet perpendicular from the wall and no more than three (3) feet vertically above the wall of the building or structure.
Responsible party.The owner/operator of the business, facility or other entity identified on a sign; the owner of the property upon which a sign or sign structure is located; the owner of a sign or sign structure; the person or entity who installs a sign or sign structure, or contracts with a third party to accomplish the installation; and/or the person who retrieves or claims a sign that has been impounded by the city.
Roof sign.A sign erected, constructed and maintained wholly upon or above the roof of a building with the principal support attached to the roof structure. A roof sign shall not at any point exceed eight (8) feet above the roof level. A “roof sign” shall be considered an attached wall sign.
Sidewalk sign.A moveable, portable, pedestrian-oriented, temporary sign that is supported by its own frame, and that is not secured or attached to the ground or surface upon which it is located. A-frame signs and sandwich board signs shall be considered sidewalk signs.
Sign.A structure, sign, display, light device, figure, painting, drawing, message, plaque, poster, billboard, or other object that includes text and/or images which is designed, intended, or used to communicate. Each display surface of a sign or sign face shall be considered to be a separate sign.
Sign area.The space enclosed within the extreme edges of the sign for each sign face, not including the supporting structure or where attached directly to a building wall or surface, the space within the outline enclosing all the characters of the words, numbers, text, images or design. See section
21-17, Exhibits.
Sign copy.The visually communicative elements, including but not limited to words, letters, numbers, designs, figures, text, images or other symbolic presentation incorporated into a sign with the purpose of attracting attention to the subject matter or message.
Sign face.The entire display surface area of a sign upon, against, or through which sign copy is placed. See section
21-17, Exhibits.
Sign setback.The shortest distance between the edge of pavement and the outer (leading) edge of any portion of a sign.
Snipe sign.A sign made of any material when such sign is tacked, nailed, posted, pasted, glued or otherwise attached to trees, poles, stakes, utility poles, fences, public structures or other objects which are not erected, owned or maintained by the owner of the sign, and the advertising or other communication matter appearing thereon is not applicable to the use of the premises upon which such sign is located.
Temporary sign.A banner, poster, or advertising display constructed of paper, cloth, canvas, plastic sheet, cardboard, wallboard, plywood, or other like materials and that is intended to be displayed for a limited period of time. Signs encased in a rigid frame affixed to a building shall be considered a wall sign.
Under canopy sign.A sign suspended beneath a canopy, ceiling, roof, or marquee. Shall be considered an attached wall sign.
Wall sign.Any sign, installed on or affixed to the exterior wall of a building, supported by the wall, and having the sign face generally parallel to the wall or painted directly onto the wall.
Window sign.Any sign affixed to a window or exterior glass door or installed in any manner such that is intended to be viewable from the exterior of a building or structure.
(Ordinance O-19-020, sec. 2, adopted 6/20/19; Ordinance O-21-015, sec. 1, adopted 7/15/21)