[1]
Editor's note–Former article 21.09 pertaining to similar subject matter, was repealed by Ordinance 2026-16 adopted 2/2/2026. Prior to the replacement this article derived from the following: Ordinance 04-07 adopted 4/5/07; Ordinance 03-10 adopted 4/15/10; Ordinance 27-2018 adopted 12/3/18.
(a) 
Title.
These regulations shall be known as the city sign ordinance or the city sign code, may be cited as such, and may be referred to herein as "this article."
(b) 
Purpose and objectives.
Signs use private land near the public rights-of-way to inform and persuade the general public by publishing a message. This article provides standards for the erection and maintenance of private signs. All private signs that are not exempt as provided below shall be erected and maintained in accordance with these standards. The general objectives of these standards are to promote and protect the health, safety, welfare, convenience and enjoyment of the public, and in part, to achieve the following objectives:
(1) 
Safety.
To promote and protect the safety of persons and property by providing that signs:
(A) 
Do not create a hazard due to collapse, fire, collision, decay or abandonment;
(B) 
Do not obstruct firefighting or police surveillance; and
(C) 
Do not create traffic hazards by confusing or distracting motorists, or by impairing the driver's ability to see pedestrians, obstacles or other vehicles, or to read traffic signs, other traffic-control and safety devices, or emergency vehicles.
(2) 
Communication efficiency.
To promote the efficient transfer of information in sign messages by providing that:
(A) 
Those signs which provide messages and information most needed and sought by the public are given priorities;
(B) 
Businesses and services may identify themselves;
(C) 
Customers and other persons may locate a business or service;
(D) 
No person or group is arbitrarily denied the use of the sight lines from the public rights-of-way; and
(E) 
Persons exposed to signs are not overwhelmed by the number of messages presented and are able to exercise freedom of choice to observe or ignore said messages, according to the observer's purpose.
(3) 
Landscape quality and preservation.
To protect the public welfare and to enhance the appearance and economic value of the cityscape, by providing that signs:
(A) 
Do not interfere with scenic views;
(B) 
Do not create a nuisance to persons using the public rights-of-way;
(C) 
Do not create a nuisance to occupancy of adjacent and contiguous property by their brightness, size, height or movement; and
(D) 
Are not detrimental to land or property values.
(Ordinance 2026-16 adopted 2/2/2026)
(a) 
Jurisdiction and applicability.
This article shall be applied to all areas within the corporate limits of the city, as such limits may be changed from time to time, and to those areas within the city's extraterritorial jurisdiction (ETJ), as such areas may also be changed from time to time, as allowed by law.
(1) 
All signs erected, constructed, installed or otherwise placed after the effective date of this article shall be in full conformance with all standards and regulations herein.
(2) 
Signs which were in existence and in place on the effective date of this article, and which meet all provisions of this article, shall be classified as conforming signs.
(3) 
Signs which were lawfully installed in compliance with all city codes and ordinances that were applicable at the time of installation, but that do not comply with one or more provisions of this article and/or other applicable codes or ordinances of the city (such as specific signage regulations in the city zoning ordinance) that were adopted after such signs were installed shall be classified as nonconforming signs.
(b) 
Regulations not intended to permit violation.
The regulations of this article are not intended to permit any violation of the provisions of any other lawful ordinance or of any state law.
(c) 
Conflicting regulations.
In the event of any conflict between the provisions of this article and any other city code or ordinance the more restrictive regulation shall apply.
(d) 
Administrative official.
The provisions of this chapter shall be administered and enforced by the Building Official (or designated representative) of the City. For such purposes, the Building Official (or designated representative) shall have the powers of a Law Enforcement Officer.
(e) 
Inspections.
(1) 
All signs for which a permit is required shall be subject to inspection by the city.
(2) 
Footing inspections (as by a licensed structural engineer) may be required by the city for all signs having footings.
(3) 
All signs containing electrical wiring shall be subject to the provisions as provided in this code, and the electrical components used shall bear the label of, and shall comply with, the applicable regulations. Any electrical signs or devices that are located within reach of persons shall be protected by wire glass, safety glass, a metal locked box, or other approved safety method.
(4) 
The city may order the revocation of any sign permit and/or the removal of any sign that is not maintained in accordance with the provisions of this article.
(5) 
The city has the authority to inspect annually, or at such other times as it deems necessary, each sign regulated by this article for the purpose of ascertaining whether the sign is secure or insecure, whether it still serves a useful purpose, and whether it is in need of removal or repair.
(f) 
Right of entry.
Whenever necessary to make an inspection to enforce any of the provisions of this article, or whenever the Building Official (or his/her authorized representative) has reasonable cause to believe that there exists in any building or upon any premises any condition or code violation which makes such building or premises unsafe, dangerous or hazardous, the Building Official (or his/her authorized representative) may enter such building or premises at all reasonable times to inspect the same or to perform any duty imposed upon the Building Official by this article; provided that, if such building or premises are occupied, he/she shall first present proper credentials and request entry; and if such building or premises are unoccupied he shall first make a reasonable effort to locate the owner or other persons having charge or control of the building or premises and request entry. If such entry is refused, the Building Official (or his/her authorized representative) shall have recourse to every remedy provided by law to secure entry.
(g) 
Responsible parties.
The permittee, owner, agent and/or person(s) having the beneficial use of any sign, the owner(s) of the land or structure upon which any sign is located, the person(s) responding on behalf of such advertising, and the person(s) in charge of erecting any sign are all subject to the provisions of, and compliance with, this article. It is the responsibility of all such parties to be knowledgeable of, and to be in compliance with, all provisions of this article.
(h) 
Signs not expressly permitted are prohibited.
All signs not expressly defined, regulated and permitted under this article are hereby prohibited within the corporate limits of the city, and within the extraterritorial jurisdiction of the city (if applicable by law).
(Ordinance 2026-16 adopted 2/2/2026)
Requests for variances from the strict administration of this article may be sought through the Board of Adjustment. Any such request shall follow the procedures set forth in this code. In order for the board to grant a variance it must find the following facts:
(1) 
The requested variance does not violate the intent of this chapter;
(2) 
The requested variance will not adversely affect surrounding properties;
(3) 
The requested variance will not adversely affect public safety;
(4) 
Special conditions exist which are unique to this applicant or property that make compliance with the provision for which the variance is sought impossible or unduly burdensome; and
(5) 
The sign has not been installed prior to obtaining a permit. A sign installed without a permit must be removed before a sign variance application can be accepted.
(Ordinance 2026-16 adopted 2/2/2026)
The following words or terms as used in this article, unless indicated otherwise, are defined as follows and, in the event of conflict, the Building Official's interpretation shall be dispositive:
Alter.
To change the size, shape or outline; type of material; or type of sign; or to change the electrical lighting, except for the replacement of lamps not brighter than the original or the replacement of a surface panel with an identical or as nearly similar as available surface panel.
Animation.
Any type of mechanical movement or change of lighting to depict action or to create a special effect or scene.
Attach.
To stick, tack, bolt, nail or otherwise affix a sign to any object; to paint, stencil, write, or otherwise mark on an object.
Awning.
A structure hung from the surface of a building, usually stretched over a frame and designed to provide protection from sun, rain, wind and other climatological conditions or to provide decoration to the building facade. An awning is typically composed of canvas, fabric or other similar lightweight material supported and shaped by a metal or wood frame. An awning shall have a minimum clearance of eight (8) feet above any sidewalk/pedestrian travel surface, and fourteen (14) feet above any vehicular parking or circulation surface. It shall be engineered and able to withstand the most recent revision of the latest adopted building code for wind speeds.
Banner.
A type of portable sign that is generally constructed of lightweight plastic, fabric, or a similar nonrigid material, and that is mounted/tethered to a pole, building or other structure at one or more edges. Banner signs shall not be utilized as permanent wall signs. National/state or local government flags are not considered banners (see "flag").
Billboard.
A sign displaying advertising copy that pertains to a business, person, organization, activity, event, place, service and/or product not principally located or primarily manufactured or sold on the premises upon which the sign is located (i.e., off-premises). Billboard signs are prohibited in all zoning districts.
Building line.
A line parallel or approximately parallel to the street line and beyond which buildings may not be erected.
Building Official.
For the purposes of this article, the Building Official, or other official duly authorized by the city, has the authority to administer and enforce the provisions of this article.
Canopy.
A roof-like structure which is supported by freestanding columns or the building to which it is attached, and which is generally open on two or more sides. A canopy shall have a minimum clearance of eight (8) feet above any sidewalk/pedestrian travel surface, and fourteen (14) feet above any vehicular parking or circulation surface. It shall be engineered and able to withstand the most recent revision of the latest adopted building code for wind speeds.
Commercial message.
Any type of copy that, directly or indirectly, names, advertises or otherwise calls attention to a business, product, service or other commercial or for-profit activity.
Copy.
Letters, characters, illustrations, logos, graphics, symbols, writing or any combination thereof, that is intended to communicate information of any kind, or to advertise, announce or identify a person, entity, business, business product or service, or to advertise the sale, rental or lease of the premises.
Copy area.
The area of the sign containing any copy, including the area between the separate lines and letters of text and the area between text and any symbol, illustration, logo or graphic.
Dilapidated or deteriorated condition.
Any sign where:
(1) 
Elements of the surface or background can be seen as viewed from the normal viewing distance (intended viewing distance), to have portions of the finished material or paint flaked, broken off, or missing, or otherwise not in harmony with the rest of the surface;
(2) 
The structural support or frame or sign panels are visibly bent, broken, dented, or torn as to constitute an unsightly, hazardous or harmful condition;
(3) 
The sign panel is visibly cracked or, in the case of wood and similar products, splintered in such a way as to constitute an unsightly or harmful condition;
(4) 
The sign, or its elements, are twisted or leaning or at angles other than those at which it was originally erected (such as may result from being blown or the failure of a structural support);
(5) 
The message or wording can no longer be clearly read by a person under normal viewing conditions;
(6) 
The sign or its elements are not in compliance with the regulations and requirements of the codes currently adopted by the city.
Easement.
An area restricted on private property where the city or a public utility has the right to remove and keep removed all or part of any buildings, fences, trees, shrubs and other improvements or growths which in any way endanger or interfere with the construction, maintenance or efficiency of its respective systems within said easements. The city and public utilities have the right of ingress and egress to and from and upon easements for the purpose of constructing, reconstructing, inspecting, patrolling, maintaining and adding to or removing all or part of their respective systems without the necessity at any time of procuring the permission of anyone.
Electronic message sign.
(1) 
Signs may be illuminated. Signs shall have no flashing copy or lights; revolving beacon lights; chasing, blinking, or stroboscopic lights; or, fluttering, undulating, swinging, or otherwise moving parts.
(2) 
Electronic message signs are allowed.
(3) 
A maximum of 70% of the sign face may be devoted to changeable sign copy.
(4) 
Changeable message copy signs may not be used to display commercial messages relating to products or services that are not offered on the premises.
(5) 
Any marquee signs that are illuminated by artificial light or projects an electronic message through a changeable copy sign that is within 400 feet of a residence, park, playground, or scenic area as designated by a governmental agency having such authority shall not be lighted between the hours of 10:00 p.m. and 6:00 a.m.
(6) 
Such signs shall not exceed a brightness level of 0.3-footcandles above ambient light. In all zoning districts such signs shall come equipped with automatic dimming technology, which automatically adjusts the sign's brightness based on ambient light.
(7) 
A permit is required.
Erect.
To build, construct, attach, hang, place, suspend or affix, and shall also include the painting of signs on the exterior surface of a building, structure, or sign face.
Facade or elevation.
Any separate face of a building, including parapet walls and any other part of a building which encloses or covers usable space that is not classified as the roof. Where separate facades are oriented in the same direction or in directions within 45 degrees of one another, they are to be considered as part of a single facade.
Facing or surface.
The surface(s) of the sign upon, against or through which the message is displayed or illustrated on the sign.
Flag.
A fabric, banner or bunting containing distinctive colors, patterns, words and/or insignia which is used as a symbol for a government, political subdivision or some other professional, religious, educational or nonprofit entity, provided that such device is displayed for noncommercial (i.e., not-for-profit) purposes.
Flyer.
Any advertising circular or piece that is affixed, glued, nailed, stapled or otherwise attached to a pole, fence, building or other structure.
Gaseous tubing.
Exposed tubes which contain inert luminescent gases including, but not limited to, neon, argon and krypton.
Illuminated sign.
Any sign which has characters, letters, figures, or designs illuminated by electric lights, luminous tubes or other means that are specifically placed to draw attention to, or to provide night time viewing of, the subject matter on the sign face.
Incidental sign.
A sign displaying information that is incidental to the operation of the business such as, but not limited to, hours of operation, accepted credit cards and parking information.
Logo.
Any design or insignia of a company or product which is commonly used in advertising to identify that company or product.
Lot.
Land occupied or to be occupied by a building and its accessory building and including such open spaces as are required under this article and having its principal frontage upon a public street or officially approved place.
Lot lines.
The lines defining the limits of a parcel, lot, tract, or ownership.
Municipally owned sign.
An official sign which identifies a park, an entrance into the city, a place of interest within the city, a city-sponsored event, or any municipally owned site or facility. A municipally owned sign does not include traffic or street identification/name signs.
Mural.
An original painting or other work of art applied directly or indirectly to the exterior face of a building, typically commissioned to enhance the public realm and to reflect the character, culture, heritage, or identity of the neighborhood, community, or region. A mural should not contain a commercial message (such as the name, logo, slogan, service/product, etc., associated with a business). A mural should be designed for a general audience and should not contain imagery or messaging considered offensive to the average person or political in nature.
Neon sign.
A sign or advertising device formed from neon (or other gaseous tubing, such as argon) lamps and/or tubing.
Noncombustible material.
Any material which will not ignite at or below a temperature of twelve hundred degrees (1,200°) Fahrenheit and will not continue to burn or glow at that temperature, and which would have a flame spread of twenty-five (25) feet or less.
Official sign.
A sign erected by a governmental agency within its territorial jurisdiction for the purpose of carrying out an official duty or responsibility, and including, but not limited to, traffic signs and signals, zoning signs and street signs. Special lighting, banners and other promotional signage celebrating seasonal or civic events that are sponsored and/or endorsed by the city council may be classified as "official signs" provided that they are not for commercial (i.e., "for profit") purpose.
Owner.
The owner of a sign, piece of land or structure, or the person or entity who is responsible for erecting, altering, replacing, relocating, repairing or otherwise modifying a sign or sign structure.
Person.
A person, firm, partnership, association, corporation, entity, company or organization of any kind.
Premises.
Any building, lot, parcel of land, or portion of land whether improved or unimproved including adjacent sidewalks and parking area(s).
Private premises.
A dwelling, house, building, or other structure designed or used either wholly or in part for private residential purposes, whether inhabited or temporarily or continuously uninhabited/vacant. A private premises shall include any yard, ground, lawn, walk, driveway, porch, steps, or mailbox belonging to appurtenant to such dwelling, house, building, or other structure.
Property line.
The line denoting the limits of legal ownership of property. Also called a lot line.
Public place.
Any and all streets, boulevards, avenues, lanes, alleys or other public ways, and any and all public parks, squares, spaces, grounds and buildings.
Public right-of-way.
A dedicated road or street including the easement for that road or street or public utility corridor.
Roof sign.
A sign affixed to, applied on, or erected upon or above a roof or parapet or the eave line of a building or structure. Roof signs are prohibited.
Searchlight.
An electrical light capable of generating and projecting a concentrated beam or beams of light into the sky which are visible in periods of darkness from distances away from the source of the light.
Setback.
The horizontal distance between a sign and the front, rear or side property line, as measured from that part of the sign, including its extremities and supports, nearest to any point on any imaginary vertical plane projecting vertically from the front, rear or side property line.
Sight visibility triangle.
The areas of property on both sides of the intersection of an alley or driveway with a public street, or the intersection of two public rights-of-way, where visibility must be maintained. The triangular visibility area is defined as being formed by the intersection of two (2) or more public street rights-of-way with two (2) sides of each triangle being a minimum of twenty-five feet (25') in length from the point of the intersection (as measured along the property line, not the curbline), and the third side being a line connecting the ends of the other two (2) sides.
Sign.
Any device, flag, banner, light, figure, picture, letter word, message, symbol, plaque, or poster designed to inform or attract the attention of persons, but does not include the structural elements that support the sign such as steel support members or a masonry base or column.
Sign area.
The area (i.e., square footage) of a sign made up of letters, words or symbols within a frame shall be determined from the outside edge of the frame itself. The square footage of a sign composed of only letters, words or symbols shall be determined from imaginary straight lines drawn around the entire copy or grouping of such letters, words or symbols. Double-faced signs shall be calculated as the area of one side only. Three-dimensional or multi-faceted signs shall be calculated as the largest area visible from any single direction at any point in time. When a sign is irregularly-shaped, the area shall be calculated by enclosing the extreme limits of the sign and all of its projections by no more than six (6) nonoverlapping triangles and/or rectangles. The sum of all combined areas shall be no greater than the allowable area for that type of sign.
Sign height.
The vertical distance of a sign from the average grade of the property where the sign will be located (as measured on a straight line projected between the main building, through the center of the sign, and to the nearest property line) to the highest point of the sign or its structure, whichever is highest.
Sign, advertising.
A sign which temporarily or periodically promotes any item, product, commodity, or service being offered on the premises on which such signs are located.
Sign, attached.
Any sign attached to, applied on, or supported by, any part of a building (such as a wall, roof, window, canopy, awning, arcade, or marquee) which encloses or covers usable space.
Sign, awning.
A sign attached to an awning.
Sign, bandit.
A sign that's illegally placed in a restricted area, often for advertising. May also be known as yard signs, lawn signs, and placards.
Sign, canopy.
A sign attached to a canopy. A canopy sign may be placed, digitally printed, screen printed or has vinyl applied upon or is an integral part of the face of a canopy. All canopy signs 400 square feet or larger shall have a flame-retardant certificate.
Sign, changeable message.
A wall-mounted or freestanding sign (or a portion of a larger sign) whose face is designed and constructed in a manner capable of changing messages through a system of removable characters or panels attached to the face of the sign or changed by electronic means. A changeable message sign with animation, strobe lights, beacon lights, rotating or revolving sign structures are not allowed.
Sign, conforming.
A sign that was in existence and in place on the effective date of this article, and which meets all provisions of this article.
Sign, construction.
A temporary, accessory sign identifying the property owner, architect, contractor, engineer, landscape architect, decorator and/or mortgagee engaged in the design, construction and/or improvement of the premises upon which the sign is located.
Sign, development.
A temporary, accessory sign identifying the name and general nature of the development project that is being constructed on the premises upon which the sign is located. Such signs must relate only to the property on which they are located.
Sign, directional.
Any on-site sign to direct the public to entrances, exits and services located on the property on which the sign is located.
Sign, directory.
A sign listing occupants within shopping centers, industrial, retail, office and commercial developments. Directory sign also means a permanent on-site sign identifying the buildings in the development or providing information on their location. Can be freestanding or wall-mounted.
Sign, freestanding.
Any type of sign that is placed on or anchored in the ground, and that is structurally independent of any building or other structure.
Sign, garage sale.
Any temporary, promotional sign for the sale of personal household goods in a residential zoning district or on the property of a nonprofit organization.
Sign, human.
A sign held by or attached to a human being who stands or walks on the ground, at a business location (on-premises only). A human sign includes a person dressed in costume, for the purposes of advertising or otherwise drawing attention to an individual, business, commodity, service, activity, or product on the premises where the human sign is located.
(1) 
No permit is required.
(2) 
Signs must remain on premises.
(3) 
Signs may only be displayed during normal business hours.
(4) 
Signs shall remain outside of the public roadways and shall refrain from distracting or interfering with traffic on the roadways or pedestrian traffic on the sidewalk(s).
Sign, illegal.
A sign that was erected in violation of any regulation applicable at the time of erection of such sign, including lack of a required permit.
Sign, inflatable.
Any portable, hollow sign expanded or enlarged by the use of air or gas.
Sign, legal.
A sign that, when erected, has met all city codes and ordinances pertaining to signs.
Sign, menu board.
An exterior on-site sign that displays a menu and pricing for food services and may include an audible speaker and microphone integral to the sign.
Sign, model home.
A sign identifying model homes or a model home park, including home sales offices.
Sign, monument.
A freestanding sign having a low profile and made of stone, concrete, decorative metal, brick or similar materials which is designed to complement the architecture of the building or complex on the premises where the sign is located. A monument sign shall be solid from the ground up. All poles and supports shall be concealed.
Sign, nonconforming.
A sign and its supporting structure which does not conform to all or part of the provisions of this article:
(1) 
Was in existence and lawfully erected prior to the effective date of this article;
(2) 
Was in existence and lawfully located and used in accordance with the provisions of the prior ordinance applicable thereto, or which was considered legally nonconforming there under, and has since been in continuous or regular use; or
(3) 
Was in existence, located, and used on the premises at the time it was annexed into the city and has since been in regular and continuous use.
Sign, obsolete.
A sign which no longer serves a bona fide use or purpose, including but not limited to signs relating to a product or service no longer available for purchase by the public, and all signs relating to a business which has been closed for at least six (6) months or has moved out of the city.
Sign, off-premise.
A sign displaying advertising that pertains to a business, person, organization, activity, event, place, service or product not principally located or primarily manufactured or sold on the lot on which the sign is located.
Sign, on-premise.
A sign identifying or advertising a business, person, organization, activity, event, place, service and/or product on the same premises upon which the sign is located.
Sign, permanent.
An attached or detached sign affixed to a permanent structure, or placed in a fixed location, that is intended to be displayed for a long period of time which is generally as long as the business, product, service, etc., that the sign advertises is in business, on the site where the sign is located, etc.
Sign, pole/pylon.
Any freestanding sign erected on a vertical framework consisting of one (1) or more uprights supported by the ground and having no additional guys, braces, supports, or anchors to the ground or to any other structure, and where there is a physical separation between the base of the sign and the ground.
Sign, political.
A temporary sign containing a political message, which is erected only on private property (i.e., not in public rights-of-way or easements) with the property owner's consent, for the sole purpose of advertising a candidate, a political party, or a ballot measure during a period of a public election.
Sign, portable.
Any type of sign that is not permanently attached to the ground or other permanent structure, and that is designed such that it can be moved from one location to another.
Sign, projecting.
Any sign which is attached to and supported by a building or wall and which projects outward from the building or wall, generally at a right angle. Projecting signs shall have a minimum clearance of eight (8) feet above any sidewalk/pedestrian travel surface, and fourteen (14) feet above any vehicular parking or circulation surface.
Sign, promotional.
Any type of sign used for special promotions including, but not limited to, grand openings, anniversary celebrations, sales, and other such events. Promotional signs include, but are not limited to, banners, pennants, streamers, balloons, flags, bunting, inflatable signs and other similar signs.
Sign, real estate.
Any on-site temporary sign pertaining to the sale or rental of property and advertising property only for the use for which it is legally zoned. A real estate sign shall be promptly removed when the property is sold or rented (as applicable).
Sign, residential subdivision marketing.
Also known as new home builder's sign means an on or off-site temporary sign to advertise the location of new residential subdivisions.
Sign, sandwich board.
A self-supporting A-, T-, or V-shaped portable sign with two visible sides that is self-supporting and placed in front of a business, generally on a sidewalk, to attract patrons into the establishment.
Sign, subdivision.
Any permanent on-site sign identifying a subdivision located in a residential zoning district.
Sign, temporary.
Any type of sign that is not permanently attached to the ground or other permanent structure, and that is intended to be displayed for a short period of time only (i.e., changeable) and that must be removed within a specified period of time unless otherwise provided in this article. Includes the following examples: banners, any type of portable sign, real estate signs, garage sale signs, development/construction signs, model home signs, political signs, promotional sinage, and other similar signs.
Sign, vehicular.
Any sign on a parked vehicle, incidental to its principal use for transportation. This definition shall not include signs being transported to a site for permanent erection.
Sign, wall.
A sign attached to, affixed upon, or painted upon a wall surface with the sign facing parallel to and projecting not more than six (6) inches out from the wall surface, where the wall becomes the supporting structure of the sign, or forms the background surface of the sign.
Sign, window.
A sign, any portion of which is painted or affixed to the interior surface of a window and visible from outside of the building (e.g., it is visible from the street or parking lot). Note: The covering of a window for privacy, shading, or security reasons shall not be regulated provided there is no text or other advertising on it.
Vehicle.
For the purpose of this article, the term "vehicle" shall mean any automobile, truck, camper, tractor, van, trailer or any other device capable of being transported, and shall be considered a "vehicle" in both moving and stationary modes, irrespective of its state or repair or its physical condition.
Wall.
Any exterior surface of a structure that has a slope of sixty degrees (60°) or more.
(Ordinance 2026-16 adopted 2/2/2026)
(a) 
Awning sign.
(1) 
Maximum height: Height of vertical face of awning only.
(2) 
Maximum size/area: Not to exceed seventy-five (75) percent of the length of the awning.
(3) 
Allowed in all nonresidential zoning districts.
(4) 
Placement/setbacks: On the vertical face of an awning which provides weather protection, identity, or decoration and is supported by the building the awning is attached to.
(5) 
Maximum number: Not applicable.
(6) 
Duration: No limit.
(7) 
Permit is required.
(b) 
Canopy sign.
(1) 
Maximum height: Not to exceed the height of the canopy.
(2) 
Maximum size/area: Not to exceed ten (10) percent of the area of the face of the canopy of which it is a part or to which it is attached, or a maximum of twenty-five (25) square feet, whichever is greater. The sign may consist of only the name and/or logo of the business at the location of the canopy. An illuminated stripe may be incorporated into a canopy. The stripe may extend along the entire length of the face of the canopy. The width or thickness of the stripe shall be limited to one-third (1/3) of the vertical dimension of the face of the canopy. The internal illumination of a canopy is limited to the portions of the canopy face upon which a sign or illuminated stripe is permitted.
(3) 
Allowed in all nonresidential zoning districts.
(4) 
Placement/setbacks: On the vertical face only of a canopy.
(5) 
Maximum number: One (1) per canopy face.
(6) 
Duration: No limit.
(7) 
Permit is required.
(c) 
Changeable message sign.
(1) 
See standard for the type of sign it is part of (monument sign, pole/pylon sign, wall sign, etc.).
(2) 
Maximum number: One (1) per property/lot.
(3) 
Duration: No limit.
(4) 
Permit is required.
(d) 
Directional sign (on-premise).
(1) 
Maximum height: Three feet (3').
(2) 
Maximum size/area: Eight (8) square feet.
(3) 
Allowed in all multifamily, single-family attached, manufactured home, and nonresidential zoning districts.
(4) 
Placement/setbacks: Five feet (5') from any property or right-of-way line.
(5) 
Maximum number: No limit.
(6) 
Duration: No limit.
(7) 
Permit is not required.
(e) 
Directory sign (on-premise).
(1) 
Maximum height: For a freestanding/monument style sign, the maximum height shall be ten (10) feet from grade. The overall maximum height includes the base.
(2) 
Maximum size/area: If freestanding, eighteen (18) square feet. If wall-mounted, eight (8) square feet and placed adjacent to the building's primary entrance at the ground level.
(3) 
Allowed in all multifamily, single-family attached, manufactured home, and nonresidential zoning districts.
(4) 
Placement/setbacks: Ten feet (10') from any property or right-of-way line for freestanding or monument-style.
(5) 
Maximum number: One (1) per property/lot, or one (1) per twenty-five (25) acres (or portion thereof) for a development that is over twenty-five (25) acres in size.
(6) 
Duration: No limit.
(7) 
Permit is required.
(f) 
Menu Board.
(1) 
Maximum height: Seven feet (7') if freestanding; top edge seven feet (7') above sidewalk grade if wall-mounted.
(2) 
Maximum size/area: Thirty-two (32) square feet if freestanding; six (6) square feet if wall-mounted.
(3) 
Allowed in any nonresidential zoning district in which a drive-thru is permitted.
(4) 
Placement/setbacks: Menu board signs shall be located at least fifteen feet (15') from any property line. All menu board signs shall be located at the side or rear of the principal building. If two (2) signs are erected they shall be at least twelve feet (12') apart.
(5) 
Maximum number: A maximum of two (2) pre-order boards and two (2) menu boards, except for drive-in style restaurants, which may have one menu board (with or without a speaker and/or an electronic visual order display board or panel) per parking stall, plus up to two menu boards for a drive-through lane. If wall-mounted, one (1) allowed per business.
(6) 
Duration: No limit.
(7) 
Permit is required.
(g) 
Monument sign.
(1) 
Non-residential uses.
(A) 
Maximum height: Ten (10) feet, including the monument base, as measured from the average ground level at the base to the topmost portion of the sign.
(B) 
Maximum size/area: One hundred twenty-five (125) square feet.
(C) 
Placement/setbacks: Fifteen feet (15') from any property or right-of-way line. Signs located on a corner lot must not be built within the sight visibility triangle/area (see definition). Up to one-half (1/2) of a monument sign's allowable size/area can be devoted to a nonelectronic changeable copy sign, or up to one-quarter (1/4) of its allowable size/area can be devoted to an electronic message center that shows only time/temperature or motor fuel pricing and that does not change message more frequently than once per five (5) seconds, provided the sign is located in a nonresidential zoning district, is within twenty-five feet (25') of the street right-of-way line, and outside of any sight triangle on a corner lot.
(D) 
Maximum number: One (1) per property/lot, or two hundred fifty feet (250') from another monument sign (measured along street right-of-way) on the same property.
(2) 
Multi-family uses.
(A) 
Maximum height: Ten (10) feet, including the monument base, as measured from the average ground level at the base to the topmost portion of the sign.
(B) 
Maximum size/area: One hundred (100) square feet.
(C) 
Placement/setbacks: Fifteen feet (15') from any property or right-of-way line. Signs located on a corner lot must not be built within the sight visibility triangle/area (see definition).
(D) 
Maximum number: One (1) per property/lot entrance, or one hundred fifty feet (150') from another monument sign (measured along street right-of- way) on the same property.
(3) 
Residential developments.
(A) 
Maximum height: Ten (10) feet, including the monument base, as measured from the average ground level at the base to the topmost portion of the sign.
(B) 
Maximum size/area: One hundred (100) square feet.
(C) 
Placement/setbacks: Fifteen feet (15') from any property or right-of-way line. Signs located on a corner lot must not be built within the sight visibility triangle/area (see definition).
(D) 
Maximum number: One (1) per development entrance, or one hundred fifty feet (150') from another monument sign (measured along street right-of-way).
(4) 
Planned development.
(A) 
In a PD district, the sign standards shall be as specified in the planned development ordinance. It shall be part of the planned development to identify the type and number of signs. If sign standards are not specified in the planned development ordinance, they shall comply with the regulations in the sign ordinance, unless a variance has been granted.
(5) 
Regulations applicable to all monument signs.
(A) 
Duration: No limit.
(B) 
Permit is required.
(C) 
Shall not be within the public right-of-way.
(D) 
Shall not be within the sight visibility triangle/area (see definition).
(h) 
Pole/pylon sign.
(1) 
Maximum height: Seventy-five feet (75').
(2) 
Maximum size/area: Two hundred (200) square feet for up to fifty feet (50') tall. Signs between fifty-one (51') and seventy-five (75) feet may be three hundred (300) square feet.
(3) 
Allowed in all nonresidential zoning districts within one thousand (1,000') feet of the right-of-way line of U.S. Highway 175 and nonresidential planned developments. A multi-tenant or multi-user shopping center or business site/lot shall only be allowed one pole or pylon sign, not one sign for each individual tenant and/or business.
(4) 
Placement/setbacks: Fifteen feet (15') from any curbline or a setback equal to one (1) foot for each foot of the sign's overall height, whichever is greater.
(5) 
Maximum number: One (1) per property/lot.
(6) 
Duration: No limit.
(7) 
Permit is required.
(8) 
Not allowed in residential districts.
(9) 
Both the pole and the foundation shall be engineered and constructed to withstand the most recent revision of the latest adopted building code for wind speeds. The plans for the pole and its foundation must be signed and stamped by a registered state structural engineer when submitted for the city's review. Landscaping is required around the base of the sign.
(i) 
Wall sign.
(1) 
Installation requirements:
(A) 
All signs and their words shall be mounted parallel to the building surface to which they are attached, and shall project no more than six inches from that surface.
(B) 
Wall signs shall not extend above the wall or building surface to which the sign is attached.
(C) 
Banner signs shall not be utilized as permanent wall signs, but only as promotional signs as specifically allowed.
(2) 
Maximum size/area: Twenty (20) percent of wall surface or forty (40) square feet, whichever is larger. Wall signs shall not exceed two hundred fifty (250) square feet.
(3) 
Allowed in all nonresidential zoning districts and similarly zoned property in planned developments.
(4) 
Placement/setbacks: On the vertical face only of a building.
(5) 
Maximum number: Limited by allowable area.
(6) 
Duration: No limit.
(7) 
Permit is required.
(j) 
Window sign.
(1) 
Maximum height: Height of window surface.
(2) 
Maximum size/area: Forty percent (40%) of total window surface area for all building facades that are visible from a public street, but shall not exceed fifty percent (50%) of the surface area of any individual window on any building facade.
(3) 
Allowed in all nonresidential zoning districts.
(4) 
Placement/setbacks: Affixed to window surface and must be professionally designed, constructed and installed. A window sign that only displays information such as open, closed, hours of operation, credit cards accepted and similar information may be comprised of gaseous tubing, LED or other means of internal illumination, and of any color.
(5) 
Maximum number: Limited by allowable area.
(6) 
Duration: No limit.
(7) 
Permit is required if sign is larger than 20% of the window surface area.
(Ordinance 2026-16 adopted 2/2/2026)
(a) 
Banner.
(1) 
Maximum height: Six feet (6').
(2) 
Maximum size/area: Sixty (60) square feet.
(3) 
Allowed in all nonresidential, multifamily, townhome and manufactured housing zoning districts, and allowed for any nonresidential use (such as a church, school, day care center, etc.) that is located in an agricultural, single-family or two-family zoning district.
(4) 
Placement/setbacks: Must be securely attached (such that the banner does not move, flap, wave, flutter, twirl, etc.) to the vertical face only of a building or a canopy, not to a fence, screening wall, tree, utility pole, permanent sign support, etc.
(5) 
Maximum number: Two per dedicated street frontage per business.
(6) 
Duration: Establishments will be permitted for no more than two banners at a time per site.
(7) 
Banners shall advertise specific on-site products, commodity promotions or grand openings, or shall provide leasing information. Banners will not be used for general advertising purposes.
(A) 
Exception: Banners may be used as temporary business signage before permanent sign for a period not to exceed sixty (60) days.
(8) 
Banner permits will be valid for a period not to exceed ninety (90) calendar days and additional banner permits for the same location will not be issued for a period of sixty (60) calendar days from the expiration date of the previous permit.
(9) 
Banners with expired permits must be removed within two (2) calendar days of the permit expiration or be subject to citations.
(10) 
Permit is required. The permit fee(s) may be waived for registered 501(c)(3) nonprofit organizations.
(b) 
Construction sign.
(1) 
Construction signs may be erected in nonresidential and residential zoning districts and shall not exceed thirty-two (32) square feet in size and a maximum height of fifteen (15) feet. The required setback for a construction sign shall be twenty (20) feet from the front property line, and construction signs are limited to one (1) per street front. A construction sign may be erected and maintained only during the duration of construction and shall be removed prior to the issuance of a certificate of occupancy or, in the case of a residential dwelling, prior to the final building inspection.
(c) 
Development sign.
(1) 
Maximum height: Twenty feet (20').
(2) 
Maximum size/area: One hundred (100) square feet.
(3) 
Allowed in all zoning districts.
(4) 
Placement/setbacks: Thirty feet (30') from any property or right-of-way line.
(5) 
Maximum number: one per project or one (1) per fifty (50) acres of total project size.
(6) 
Duration: Until project is ninety percent (90%) complete. In the case of a commercial project, "ninety (90) percent complete" means when a certificate of compliance is issued for a shell building. For a residential project, "ninety (90) percent complete" means when ninety (90) percent of the subdivision is permitted.
(7) 
Permit is required.
(d) 
Garage sale sign.
(1) 
Maximum size/area: Four (4) square feet.
(2) 
Zoning permitted: In all districts.
(3) 
Placement: Garage sale signs shall be located only on private property with the consent of the property owner. In no case will signs be attached to public signs or utility poles. On lots where a sidewalk exists within the street right-of-way, signs shall be located between the sidewalk and the structure - but no closer than three feet (3') from the sidewalk. On lots where no sidewalk exists within the street right-of-way, the sign shall be located at least ten feet (10') from the edge of the street.
(4) 
Maximum number: One (1) on the property having the sale; no more than five (5) off-site.
(5) 
Duration: From 5:00 p.m. the day before the sale, until 8:00 a.m. the day after the sale. A fine will be assessed for each off-site garage sale sign left after 8:00 a.m. on the required removal date.
(6) 
Boxes are not allowed to be used as garage sale signs.
(7) 
Requires garage sale permit.
(e) 
Inflatable sign.
(1) 
A permit is required and must be obtained prior to placement of an inflatable sign.
(2) 
The sign must be set back a minimum of 10 feet from any property line.
(3) 
A permit holder will be allowed to place one sign for three, 10-day periods per calendar year. Periods may not run consecutively.
(4) 
Placement of signs on city right-of-way is prohibited.
(5) 
Signs and their anchors or attachments shall not be placed in such a way as to create a traffic hazard.
(6) 
Signs must be securely anchored to the pavement or ground.
(7) 
Signs shall be prohibited on roofs.
(f) 
Model home sign.
(1) 
Maximum height: Six feet (6').
(2) 
Maximum size/area: Sixteen (16) square feet.
(3) 
Allowed in all single-family and multifamily residential zoning districts.
(4) 
Placement/setbacks: Ten feet (10') from any property or right-of-way line or fifty percent (50%) of front setback. The sign shall be placed outside of any sight triangle on a corner lot.
(5) 
Maximum number: One (1) per premises (each builder within a development may have one model home sign on each model home lot).
(6) 
Duration: Until premises where sign is located are sold.
(7) 
Permit is required.
(g) 
Promotional signage.
(1) 
Permit is required. The permit fee for promotional signs shall be twenty-five dollars ($25.00) per display period.
(2) 
Only four (4) promotional signs allowed per display period.
(3) 
Promotional signage is allowed on-premises only, for a maximum period of sixty (60) calendar days, and no more often than once per calendar quarter in any given year with at least a forty-five-day separation between periods of display, and is only allowed for a legally operating business on the premises. A display period will commence on the first day promotional signage is displayed. A legally operating business shall include any retail, commercial, industrial or institutional use for which the city Building Official has issued a certificate of occupancy.
(4) 
Any device described as promotional signage shall not exceed an overall height than the maximum building height allowed in that zoning district, or thirty-five feet (35'), whichever is smaller.
(5) 
A separate permit is required for each display period promotional signage will be used. If any device described as promotional signage is installed prior to issuance of a permit, additional fees and/or fines for noncompliance with this article may be assessed in addition to the permit fee.
(6) 
Promotional signage shall be fully contained on the property of the business which it advertises, and shall not extend into, onto, or over a public right-of-way or adjacent property. Signage shall not be located in any sight visibility triangle/area, nor shall any combustible materials be placed in contact with lighted signs or any electrical fixtures.
(h) 
Real estate sign.
(1) 
Maximum height: Five feet (5') in any residential zoning district; eight feet (8') in any nonresidential zoning district.
(2) 
Maximum size/area: Eight (8) square feet in any residential zoning district; thirty- two (32) square feet in any nonresidential zoning district.
(3) 
Allowed in all zoning districts.
(4) 
Placement/setbacks: Five feet (5') from any property or right-of-way line.
(5) 
Maximum number: One (1) per street frontage.
(6) 
Duration: Until property is sold or rented (as applicable).
(7) 
Permit is not required.
(i) 
Residential subdivision marketing sign.
(1) 
Signs must be constructed with a metal frame and kept in good condition, free from damage or dilapidation.
(2) 
Maximum height: Two feet (2').
(3) 
Maximum size/area: Four (4) square feet.
(4) 
Placement/setbacks: Signs may be placed off-site, out of the right-of-way.
(5) 
Maximum number: Five (5) signs per builder/subdivision.
(6) 
Duration: May be placed Thursday after 4:00 p.m. and must be removed/picked-up no later than 7:00 a.m. the following Monday. Only allowed to be placed during weekend hours.
(7) 
Permit is not required.
(j) 
Sandwich board sign.
(1) 
Maximum height: Three feet (3').
(2) 
Maximum size/area: Twelve (12) square feet; two per business.
(3) 
Allowed in all nonresidential zoning districts and shall be taken inside every night and during non-open hours.
(4) 
Placement/setbacks: On sidewalks in front of the advertised store, but a four-foot (4') walkway shall be kept open to pedestrians.
(5) 
Maximum number: Two (2) per street frontage.
(6) 
Duration: Only during hours of operation.
(7) 
Permit is not required.
(k) 
Searchlight.
(1) 
A searchlight shall be located a minimum distance of fifty (50) feet from any public right-of-way and from side or rear property lines and shall be positioned so as to project all beams at a minimum angle of thirty (30) degrees upward from grade level. No searchlight beam may project onto any street, onto any adjacent property, or onto property or buildings not owned/operated by the business utilizing the searchlight.
(2) 
The maximum light intensity generated by searchlights on any premises may not exceed a total of 1.6 million footcandle power. No more than four (4) beams of light may be projected from any premises at any point in time.
(3) 
All searchlights must be designed and maintained so as to prevent rays of light (or laser beams) from being directed at any portion of traveled ways, and no light shall be of such intensity or brilliance as to cause glare or to impair the vision of the driver of any vehicle, or to create any other type of traffic hazard (i.e., cannot be such an unusual, eye-catching display that would distract the attention of motorists).
(4) 
No advertising searchlight may be operated between the hours of 11:00 p.m. and 6:00 a.m. Searchlights shall be operated in accordance with the city noise ordinance and with any other applicable ordinance designed to minimize public nuisances or disturbances.
(5) 
No advertising searchlight may be operated on any premises for more than seven (7) consecutive days or for more than a total of fourteen (14) days within any calendar year. No permit for an advertising searchlight may be issued for any business entity for which a permit has been issued for a searchlight on the same premises within the last four (4) months preceding the date of the permit application. Searchlights shall be allowed (with a permit) for business "grand openings" and special events only such as "Seagofest," special performances, and special holiday events.
(6) 
Permit is required.
(Ordinance 2026-16 adopted 2/2/2026)
(a) 
A permit shall not be required for the following signs provided, however, such signs shall otherwise comply with all other applicable provisions of this article and with any other applicable city code/ordinance:
(1) 
Address signs;
(2) 
Memorial plaques, building identification signs and building cornerstones when cut or carved into the masonry, surface or when made of noncombustible material and made an integral part of the building or structure. These signs shall not exceed four (4) square feet in area;
(3) 
Nameplate or occupational signs;
(4) 
On-site directional and directory/informational signs behind the front building line;
(5) 
Flags (official);
(6) 
One (1) temporary wall sign not exceeding eight (8) square feet in area, which advertises the sale, rental or lease of the premises upon which such sign is located;
(7) 
Political sign in or upon a motor vehicle if such sign does not exceed six (6) square feet in area and does not project from the front, side, rear or top surfaces of such vehicle. Said sign shall not be illuminated;
(8) 
Protective/security signs;
(9) 
Traffic or other municipal signs, official signs, legal notices, danger and such emergency, temporary or non-advertising signs as may be approved by the city, or as may be placed in compliance with the Uniform Manual of Traffic-Control Devices and with applicable city codes/ordinances;
(10) 
Temporary special occasion announcement signs on residential lots (e.g., "It's a Boy/Girl," etc.) for a maximum time limit of five (5) days;
(11) 
Seasonal decorations;
(12) 
Interior signs (i.e., fully within a building) that are not visible from the outside of the building;
(13) 
On-site municipal park signage (including scoreboards and other sports field signs);
(14) 
Unlighted and unanimated on-site signs at a public school or athletic facility operated by an applicable school district or other public governmental entity;
(15) 
Street pole banners that are placed by nonprofit civic service organizations (such as the Chamber of Commerce), or by another organization that the city supports (e.g., promotional banners telling of special civic events, holidays, etc.);
(16) 
Religious emblems when installed in compliance with this article and with other applicable codes/ordinances.
(b) 
Political sign.
(1) 
To the extent regulation of political signs by a municipality is preempted and controlled by Texas Local Government Code, section 216.903,[1] that section applies herein as if fully set forth. To the extent political signs are not subject to such statutory regulation, they shall be regulated as any other noncommercial sign as provided in this article.
[1]
Editor's note—See Texas Election Code, section 259.003.
(2) 
No person shall place, or cause to be placed, a political sign on any public right-of-way or public property within the corporate limits of the city, except on the day of the election or early voting days at designated early voting locations. Such signs may be located at the polling places within the specified proximity as permitted by state election laws.
(3) 
No person shall place, or cause to be placed, a political sign on any utility pole or tower (e.g., telephone pole, streetlight standard, street sign pole, electric utility tower, etc.) or on trees or fences within the corporate limits of the city.
(4) 
A political sign may not:
(A) 
Have an effective area greater than thirty-six (36) square feet;
(B) 
Be more than eight feet (8') high;
(C) 
Be illuminated; or
(D) 
Have any moving elements.
(5) 
Duration: Sign may be put up beginning the day after the filing deadline for political office and must be removed within 10 days following election day.
(c) 
Government flags.
Flags, emblems and insignia of the United States and governmental agencies and offices, emblems and insignia of any state or local governmental body shall be exempt from this article. Only one (1) of each type shall be permitted per tract/lot or business. Any flag over sixty (60) square feet shall be classified as a general business sign.
(Ordinance 2026-16 adopted 2/2/2026)
(a) 
Traffic obstruction.
No sign shall be erected in a manner that would confuse or distract motorists, or that would obstruct the view or interpretation of any official traffic sign, signal or device.
(b) 
Billboard signs.
All billboards and signs advertising off-premises sale service or activity.
(c) 
Handbills, placards, etc.
Miscellaneous advertising matter scattered or placed on or suspended from buildings, poles, sidewalks, fences and the like:
(1) 
No person, firm, corporation, association or person shall paste, stick, stack, nail, affix, place or otherwise suspend from any building, light pole, utility pole, structure, sidewalk, parkway, driveway or parking area, any goods, wares, merchandise or other advertising or display of such items other than a sign, as defined, regulated and permitted by this article.
(2) 
No sign, cloth, paper, banner, flag, flyer, device or other similar advertising matter shall be permitted to be attached to, be suspended from or be allowed to hang from any sign, building or structure when the same shall create a public menace or danger.
(3) 
No advertising matter of any sort (including flyers, handbills, bulletins, coupons, menus, etc.) may be affixed to parked cars or scattered on streets, sidewalks or parking areas.
(d) 
Inscriptions on streets, utility poles, etc.
Painting, marking, etching or otherwise inscribing streets, sidewalks, utility poles, and the like is prohibited. No person shall attach any sign, paper, other material, paint, stencil or write any name, number (except address numbers) or otherwise mark, on any sidewalk, curb, gutter, street, utility pole, public building, fence or structure except as otherwise allowed by ordinance.
(e) 
Certain illuminated and animated signs.
(1) 
No sign shall be illuminated to such an intensity or in such a manner as to cause a glare of brightness to a degree that constitutes a hazard or nuisance to traffic or to adjacent properties.
(2) 
No lighted sign shall be erected within one hundred and fifty (150) feet of a residential district unless the light source is completely shielded from view of the residential district with no light overspill or glare onto the residential property.
(f) 
Roof signs.
Roof signs of all types are prohibited.
(g) 
Unsecured banners or balloons.
No person shall erect, maintain or permit the erection of any type of banner, balloon, inflatable or other similar inflatable/floating device anchored to the ground or to any other structure within the city.
(h) 
Vehicle signs.
(1) 
No signs attached to a trailer, skid, or similar mobile structure, where the primary use of such structure is for sign purposes, will be permitted. This provision does not restrict the identification signing on vehicles used for delivery, service, interstate commerce, or any bona fide transportation activity.
(2) 
Signs attached to or upon any vehicle shall be prohibited where any such vehicle is allowed to remain parked in the same location, or in the same vicinity, at frequent or extended periods of time where the intent is apparent to be one of using the vehicle and signs for purposes of advertising an establishment, service or product. Vehicles parked at the location of the business or activity or operating under a city franchise shall be excluded from this provision. Catering vehicles for that restaurant are allowed to be parked on site.
(i) 
Location to be outside of easements and visibility areas; clearance from utility lines.
All signs allowed by this article shall be placed completely outside of any public easement, outside of any required or necessary visibility area, and shall maintain a vertical and horizontal clearance of at least ten feet (10') from any overhead or underground power line, utility pole, telephone wire or cable, electrical streetlight standard or other above- or below-ground utility equipment or structure, or as required by the city electrical code (whichever is more stringent), except that such clearance is not required from the electrical feeder line to the sign itself, or to feeder electrical or telephone wires or cables that serve the building(s) on the same premises where the sign is to be located.
(j) 
Blocking fire lane, fire hydrant, door, window or fire escape.
No sign shall be erected, installed, located or maintained in a manner that blocks any fire lane, fire hydrant or other fire hose connection, or any building entrance or door, window or fire escape (except official signs).
(k) 
Blocking view of preexisting sign.
No permanent, temporary, portable or other type of sign shall be erected, installed, located or maintained in a manner that blocks or hides the viewing of another preexisting sign as viewed from adjacent roadways in a normal line of sight of a motorist on the roadway (i.e., a sign may have to be a smaller size and/or shorter height in order to not block the view of a preexisting sign).
(l) 
Signs advertising alcoholic beverages.
Signs that advertise the sale of alcoholic beverages by use of the terms "beer" or "wine" or any combination thereof shall be in accordance with Texas Alcoholic Beverage Commission regulations.
(m) 
Obscenity.
No person shall display on any sign any obscene or indecent matter as defined by the Texas Penal Code, or any matter soliciting or promoting unlawful conduct. Any sign which does contain any obscene, indecent or immoral matter must be removed within twenty-four (24) hours on notice. The owner or person in control of the property on which the sign is located shall be responsible for compliance with this article.
(n) 
Bandit signs.
Bandit signs are prohibited from any public property or right-of-way.
(o) 
Signs not specifically permitted are prohibited.
Any type of sign not specifically addressed in this article shall be prohibited.
(Ordinance 2026-16 adopted 2/2/2026)
In a PD district, the sign standards shall be as specified in the planned development's ordinance. It shall be part of the planned development to identify the type and number of signs. If sign standards are not specified in the planned development's ordinance, they shall comply with the regulations in the sign ordinance, unless a variance has been granted.
(Ordinance 2026-16 adopted 2/2/2026)
(a) 
Maintenance.
(1) 
All signs and sign support structures, together with all of their supports, braces, guys and anchors, shall be kept in good repair and in a proper state of appearance and preservation.
(2) 
No sign will be allowed to be kept in a dilapidated or deteriorated condition. Any sign which the Building Official determines is in an unacceptable deteriorated condition shall be removed by the owner, agent or person having the beneficial use of the land, building or structure upon which such sign is located within fifteen (15) days after written notification to do so from the Building Official. Upon failure to comply with such notice, the Building Official is hereby authorized to cause the removal of such sign, and any expense incurred thereto shall be paid by the owner of the land, building or structure to which such sign is attached or upon which it is erected.
(3) 
All signs within the fire limits or zones of the city shall be of noncombustible materials or approved combustible materials, as outlined in the building code.
(4) 
Every sign erected after February 21, 1974, shall have applied and maintained, in a legible format, in a conspicuous place thereon, and in letters not less than one inch (1") in height, all of the following information (or a copy of the sign permit shall be displayed, and accessible for inspection at all times, inside the business establishment for signs that cannot have the information placed directly on them):
(A) 
Date of erection of the sign;
(B) 
The sign permit number;
(C) 
Voltages and electrical information (if electrical); and
(D) 
The name, address, phone number and license number (if applicable, for certain types of signs) of the erector of the sign.
(b) 
Removal.
(1) 
Obsolete signs.
Any sign which the Building Official determines no longer serves a bona fide use conforming to this article, shall be removed by the owner, agent or person having the beneficial use of the land, buildings or structure upon which such sign is located within fifteen (15) days after written notification to do so from the Building Official. Painted wall signs shall be immediately painted over with a color that resembles or matches the wall. Upon failure to comply with such notice, the Building Official is hereby authorized to cause the removal of such sign, and any expense incurred thereto shall be paid by the owner of the land, building or structure to which such sign is attached or upon which it is erected.
(2) 
Illegal signs.
Any illegal sign is subject to removal, upon notice per subsection (c) of this section (or immediately in the case of a hazardous sign, per subsection (b)(3) of this section).
(3) 
Unsafe signs.
If the Building Official shall determine that any sign is unsafe or unsecure, or is a menace to the public, he/she shall give written notice to the person or persons responsible for such sign. If the sign permit holder, owner, agent or person having the beneficial use of the premises and/or the sign fails to remove or repair the sign within (15) days after such notice, such sign may be removed by the Building Official at the expense of the permit holder, sign owner, or owner of the property upon which the sign is located. The Building Official may cause any sign which is deemed to be an immediate hazard to persons to be removed summarily and without notice.
(c) 
Notice to remove sign or to correct noncompliance.
(1) 
Upon a determination that a sign must be removed, repaired, or that a sign is not in compliance with one or more provisions of this article, the Building Official shall give written notice to the sign owner (or the owner of the premises upon which the sign is located, as applicable) to remove such sign, or to bring such sign into compliance, within 15 days after notice is served. Notice shall be served by sending it via certified mail to the sign owner (or property owner), or by publication at least two (2) times in the official newspaper of the city if the owner cannot be served personally or if the owner's address is unknown. The sign owner (or property owner) shall then remove the sign (or correct any noncompliance, as applicable) within the fifteen-day period, and failure to do so shall cause the sign to be deemed a nuisance and the owner shall be subject to penalties for violation of this article.
(2) 
The notice period, and removal/compliance period, for all temporary and portable signs that are not in compliance with this article shall be seventy-two (72) hours rather than fifteen (15) days.
(d) 
Removal expenses.
Upon failure of the sign permit holder, owner, agent or person responsible for a sign to remove it following a fifteen (15) day notice to do so, the Building Official is hereby authorized to enter the property upon which such sign is located, and to cause the removal of such sign. The owner of the land, building or structure to which such sign is attached and upon which it is erected and/or the owner/permit holder of such sign are jointly and severally liable for any expense incurred in removal of the sign.
(Ordinance 2026-16 adopted 2/2/2026)
(a) 
Unless otherwise stipulated in sections 21.09.005, 21.09.006, or 21.09.007 for the specific sign type or in the amending ordinance establishing a PD zoning district, no sign shall be constructed to exceed the maximum building height permitted.
(b) 
Unless otherwise stipulated in sections 21.09.005, 21.09.006, or 21.09.007 for the specific sign type or in the amending ordinance establishing a PD zoning district, all signs shall have a setback equal to the overall height of the sign.
(c) 
Unless otherwise specified, the minimum distance between signs means the horizontal distance as measured from all points on the sign, as if each sign touched the ground.
(Ordinance 2026-16 adopted 2/2/2026)
(a) 
No sign shall be located or constructed as to interfere with or confuse the flow or control of traffic on the public streets, and no sign shall use a rotating beacon, beam or flashing illumination resembling an emergency signal. It shall be unlawful to erect, relocate or maintain any sign in such a manner as to obstruct free and clear vision at any location whereby, by reason of position, size, movement, shape, color, flashing, manner or intensity of illumination, such sign may interfere with vehicular or pedestrian traffic. Further, it shall be unlawful to erect or maintain any sign in such a manner as to interfere with, obstruct the view of, or be confused with any authorized traffic sign, signal or device. Accordingly, no sign shall make use of the words, "stop," "go," "look," "slow," "danger," or any other similar word, phrase, symbol or character or employ any red, yellow, orange, green or other colored lamp or light in such a manner as to cause confusion to or otherwise interfere with, vehicular or pedestrian traffic.
(b) 
No sign shall be erected so as to project into the public right-of-way of any street or alley. Projecting signs shall have a minimum clearance of eight (8) feet above any sidewalk/pedestrian travel surface, and fourteen (14) feet above any vehicular parking or circulation surface.
(c) 
No sign structure shall contain more than two (2) sign facings (i.e., exposed; readable) in the same direction.
(d) 
When applicable, all signs shall be designed and constructed to withstand a 135-mile-per-hour lateral wind load and to withstand a wind pressure of not less than thirty (30) pounds per square foot of area and the most recent revision of the latest adopted building code for dead loads. Plans may, at the building official's discretion, require a state-licensed professional structural engineer's seal.
(Ordinance 2026-16 adopted 2/2/2026)
(a) 
A sign which does not conform to the regulations prescribed in this article and which existed lawfully on the date of adoption (i.e., on the effective date) of this section, or amendment hereto, shall be deemed a nonconforming sign. A nonconforming sign shall be allowed to remain as is in the same location wherein it existed on the effective date of this article unless/until one or more of the conditions stated in subsection (1) below exists/occurs.
(1) 
The right to continue all nonconforming signs shall cease and such sign shall be removed within fifteen (15) days whenever:
(A) 
A change of property ownership and/or business occupancy occurs;
(B) 
A sign is altered, moved or relocated without a permit pursuant to the provisions of this article;
(C) 
A sign is damaged, defaced or destroyed and the cost to repair it exceeds sixty percent (60%) of the replacement/repair cost of the sign on the date of damage (if an existing nonconforming sign is already in a dilapidated/deteriorated condition or if it represents a public safety hazard as of the effective date of this article, then it must either be repaired/refinished to a reasonable state of repair or removed at the owner's expense);
(D) 
A sign's angle to the ground decreases by fifteen (15) degrees or more; no sign, regardless of its original installation angle, shall be allowed to exist at less than a forty-five (45) degree angle to the ground for public safety reasons; or
(E) 
A property ownership and/or business occupancy change occurs, and an off-premises or on-premises wall sign is on the property.
(2) 
Any sign designated by official action of the city as having special historic or architectural significance is exempt from the provisions of this article.
(3) 
A nonconforming sign situated on a property acquisition initiated by the city may be temporarily relocated on-site provided the sign is later removed or rebuilt to conform to this section (and any other applicable codes/ordinances) within twenty-four (24) months following relocation of the sign. Relocation is limited to the same physical sign with no increase in height, area or change in other physical attributes. For the purposes of this provision, "a property acquisition initiated by the city" does not include right-of-way dedicated in the subdivision platting process.
(b) 
Illegal nonconforming signs:
(1) 
Owners with/of illegal nonconforming signs which require a permit and which have been in place less than three months prior to notification of violation must apply for a permit and must upgrade the sign to conforming within thirty (30) days of original notification. If a permit is not granted, then the sign must be removed within sixty (60) days of original notification.
(2) 
Owners with/of illegal nonconforming signs which require a permit and which have been in place for longer than three months prior to notification of violation must apply for a permit and upgrade the sign to conforming within thirty (30) days of original notification. If a permit is not granted, then the sign must be removed within three months of original notification.
(3) 
In the case of painted wall signs, such signs shall be removed or painted over within thirty (30) days of original notification of violation.
(Ordinance 2026-16 adopted 2/2/2026)
It shall be unlawful for any person to erect, construct, place, replace, enlarge, repair or relocate any sign regulated by this article within the city or its ETJ (as applicable by law) without first obtaining a permit to do so from the building official, except as may be herein provided. All sign construction shall conform to the city's adopted building code, electrical code, zoning ordinance, and any other applicable codes and ordinances.
(Ordinance 2026-16 adopted 2/2/2026)
A single sign permit may be issued for more than one sign, provided that all signs to be covered by the permit are properly and accurately reported and depicted on, or with, the sign permit application that is submitted for review and approval by the city. A sign permit shall, however, apply to only one applicant and to one physical location (i.e., cannot apply to more than one entity or physical location or address).
(Ordinance 2026-16 adopted 2/2/2026)
All applications for sign permits shall include all of the following information and materials:
(1) 
A completed permit application including:
(a) 
Name, address, and telephone number of the applicant.
(b) 
Location of building, structure, or lot to which or upon which the sign or other advertising structure is to be attached or erected.
(c) 
Name of person, firm, corporation, or association constructing the sign.
(d) 
The current zoning of the site/property where the proposed sign will be placed, including the adopting ordinance number if the property is zoned as a planned development.
(2) 
A drawing to scale of each proposed sign and its supporting structure (including accurate size, dimensions, colors, design, type copy, lettering size/dimensions, lighting, electrical and structural specifications, and other details as may be required by the Building Official);
(3) 
A drawing to scale clearly showing the proposed placement of the sign, including the locations of all existing buildings, property lines, building setback lines, and all other existing signs on the premises, showing accurate distances between the proposed sign and any other existing sign within 200 feet (including signs on adjacent property);
(4) 
A drawing to scale of the site plan (for all signs), and the exterior building facades (for any wall-attached, building-attached or window sign), and the interior wall elevations (for any interior illuminated visible sign) clearly showing to scale the proposed location of the sign;
(5) 
Plans, details and specifications for any electrical wiring needed for the sign, as determined by the Building Official, which demonstrates compliance with the city electrical code (the Building Official may require a licensed electrician's seal, if deemed necessary to ensure compliance and safety of the installation);
(6) 
Plans, details and specifications for any sign that is required by this article, or by the city Building Official, to be designed and sealed by a licensed professional structural engineer (if applicable);
(7) 
Information on the location of any overhead or underground utilities in the vicinity of the sign's proposed location, and the acknowledgement of the applicable entity (such as the city or county) or utility provider concerning vertical and horizontal clearance requirements, and the presence of any utility or drainage easements near the proposed sign's location;
(8) 
Any other information or documentation that the Building Official may require, including certification by a licensed professional engineer and/or electrician, if deemed necessary to ensure compliance with this article and to ensure protection of public safety and welfare.
(Ordinance 2026-16 adopted 2/2/2026)
Prior to issuance of a sign permit for a sign in which electrical wiring and connections are to be used, an electrical permit must be applied for and obtained according to the city's electrical permitting procedures and according to the city's fee schedule.
(Ordinance 2026-16 adopted 2/2/2026)
The review and approval process for sign permit applications shall be as follows:
(a) 
Within fourteen (14) calendar days after determining that the application for a sign permit is complete, the Building Official shall examine all materials submitted with the application. Also within this time frame, he/she shall either approve the application or deny the application if it is not in compliance with these regulations, unless the application is submitted in conjunction with an application for a building permit, in which case the Building Official must render his/her decision no later than the date of final action on such building permit application.
(b) 
If a sign permit application is denied, the Building Official shall notify the applicant of such denial, and shall cite which section(s) of these regulations are not in compliance. The applicant shall then be given an opportunity to correct such deficiencies and resubmit the sign permit application for re-review provided that such resubmission occurs within seven (7) calendar days following notice of denial. Failure to resubmit the corrected sign permit application (or an appeal) within this time frame shall be deemed acceptance by the applicant of the Building Official's decision, and any subsequent resubmission of a sign permit application shall be deemed an entirely new application and shall be accompanied by a new signed application form and the required drawings, specifications, fees, etc.
(c) 
The applicant may appeal the decision of the Building Official regarding a sign permit application to the Board of Adjustment, provided that such appeal is submitted in writing to the City Secretary within seven (7) calendar days following notice of denial. The Board of Adjustment shall consider such appeal at a regular meeting within forty-five (45) calendar days after the appeal is filed with the City Secretary, and shall render a decision on the appeal within that time frame. The Board of Adjustment shall determine whether the decision of the Building Official shall be sustained, reversed or modified. The Board of Adjustment's decision on an appeal shall be final.
(Ordinance 2026-16 adopted 2/2/2026)
(a) 
The Building Official shall not issue a sign permit to any person or entity who has previously failed or refused to pay any fees or costs assessed against him/her under the provisions of this article until all such fees are paid.
(b) 
The Building Official shall not issue a permit for any type of sign to any entity or business that does not have a valid certificate of occupancy, or that has not submitted a valid and complete application for a building permit or a certificate of occupancy.
(Ordinance 2026-16 adopted 2/2/2026)
The Building Official may suspend or revoke any permit issued under the provisions of this article whenever he/she determines that the permit was issued in error or on the basis of incorrect or false information supplied, or whenever such permit was issued in violation of any of the provisions of this article or any other ordinance of the city or the laws of this state or of the federal government. Such suspension or revocation shall be effective immediately when communicated in writing to the person to whom the permit was issued, to the owner or benefactor of the sign, or to the owner of the premises upon which the sign is located. Any sign installed under a revoked permit shall be removed by the permit holder, sign owner or property owner within fifteen (15) calendar days following written notice of the revocation.
(Ordinance 2026-16 adopted 2/2/2026)
(a) 
Whenever any work on a sign for which a permit is required by this article has commenced by any person or entity without first applying for a sign permit and receiving a sign permit from the city, a special investigation by the city shall be made before a permit may be issued for such work, and any such premature and unauthorized work on a sign shall nullify the time frames within which the city must make decisions on sign permit applications.
(b) 
A special investigation into premature and unauthorized work on a sign shall impose an investigation fee that is double, and in addition to, the sign permit fee. A valid sign permit shall be obtained, and the investigation fee as well as the regular sign permit fee shall both be paid, before any further work is performed on the sign or the sign owner and/or erector shall be in violation of this article and subject to penalties.
(c) 
A special investigation into premature and unauthorized work on a sign, and its corresponding investigation fee, does not excuse full compliance with the provisions of this article.
(Ordinance 2026-16 adopted 2/2/2026)
(a) 
Sign permits are valid for a period of up to one hundred and eighty (180) calendar days after issuance, except as provided in subsection (b) of this section. The permit shall expire if work on the sign has not commenced within sixty (60) days after issuance of the permit, or if the sign is not completely installed within one hundred and twenty (120) days after work is commenced. If the sign authorized by a permit issued under this article has not been delivered and installed on the site within this time period, the permit shall expire and shall be deemed null and void unless a time extension is granted by the Building Official. A request for such a time extension must be submitted to the building official in writing prior to expiration of the sign permit. The building official shall have the authority, at his/her discretion and upon reviewing the circumstances involved, to approve or deny a time extension of up to sixty (60) calendar days if he/she determines it is appropriate to do so, and if such time extension will not be detrimental to the public health, safety or welfare or to any other nearby property or owner.
(b) 
Sign permits for all types of temporary and portable signs automatically expire on the last day of December in any given calendar year, and they must be renewed on or after January 1st of each year by submitting a new application and paying a new permit fee. If a temporary or portable sign is legally being displayed on the last day of December and its approved time frame has not been completed, its permit will expire on the last day it was authorized to be displayed pursuant to its city-issued permit, and thereafter the permit will have to be renewed for the new calendar year.
(Ordinance 2026-16 adopted 2/2/2026)
For each sign that requires a permit, the fee established by resolution of the City Council shall be assessed.
(Ordinance 2026-16 adopted 2/2/2026)