Changeable electronic variable message sign (CEVMS)
means a sign which permits light to be turned on or off intermittently or which is operated in a way whereby light is turned on or off intermittently, including any illuminated sign on which such illumination is not kept stationary or constant in intensity and color at all times when such sign is in use, including an LED (light emitting diode) or digital sign, and which varies in intensity or color. A CEVMS sign does not include a sign located within the right-of-way that functions as a traffic-control device and that is described and identified in the Manual on Uniform Traffic Control Devices (MUTCD) approved by the Federal Highway Administrator as the national standard.
Off-premises outdoor advertising sign
means a sign, including the supporting sign structure, which is visible from a street or highway and advertises goods or services not usually located on the premises and/or property on which the sign is located, also called a “billboard.” The following shall not be considered an off-premises sign:
(1) 
Directional or official signs authorized by law;
(2) 
Real estate signs;
(3) 
On-premises signs (a sign that advertises the primary goods or services sold or taking place upon the premises on which the sign is located).
On-premises sign
means any sign identifying or advertising the business, person, activity, goods, products or services sold or offered for sale on the premises where the sign is installed and maintained when such premises are used for business purposes.
Sign code application area
means the corporate limits of the city and the area of its extraterritorial jurisdiction as defined by section 42.021 of the Local Government Code.
(Ordinance 2004-001, sec. I, adopted 2/12/04; Ordinance 2004-001 adopted 5/8/08)
Any person or entity that erects or places such an off-premises outdoor advertising sign following the passing of this article shall be found to be in violation of this article and shall be fined not less than $100.00 and no more than $200.00. The city may further pursue all relief, equitable and legal, to which it is entitled in a court of competent jurisdiction.
(Ordinance 2004-001, sec. III, adopted 2/12/04)
(a) 
Off-premises signs in city limits.
By the passing of this article [Ordinance 2004-001 adopted 2/12/04], the city is hereby prohibiting the erection or placement of an off-premises outdoors advertising sign on any street, highway, or access road within the city limits.
(b) 
Existing off-premises signs.
Any off-premises outdoor advertising sign that is already in existence shall not be affected by the passing of this article. Any off-premises outdoor advertising sign in existence before the passing of this article [Ordinance 2004-001 adopted 2/12/04] may not be updated or renewed, and after the present lease period or rental period has expired, said lease shall not be renewed at any point thereafter.
(c) 
Prohibition of new off-premises signs in sign code application area.
From and after the effective date [Ordinance 2004-001 adopted 5/8/08], no new construction permit shall be issued for erection of an off-premises sign, including but not limited to a new off-premises CEVMS or conversion of an existing non-CEVMS off-premises sign to a CEVMS, within the sign code application area.
(d) 
Prohibition of changeable electronic variable message signs.
From and after the effective date, no CEVMS shall be allowed within the sign code application area.
(Ordinance 2004-001, sec. II, adopted 2/12/04; Ordinance 2004-001 adopted 5/8/08)