This chapter shall be known and cited as the Sign Ordinance of the City of Atascadero. This chapter is based on the City's responsibility to protect the general public's health, safety and welfare. The spirit of this chapter is based on the City's desire to protect the economy and aesthetics of the community. The City finds that it is in the interest of both aesthetics and traffic safety that sign information be kept to a minimum.
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017)
The purpose of this chapter is to establish sign regulations that are intended to:
(a) 
Maintain and improve the aesthetic environment and overall community appearance to foster the City's ability to attract sources of economic development and growth;
(b) 
Encourage the effective use of signs as a means of communication in the City and reduce possible traffic and safety hazards from confusing or distracting signs;
(c) 
Implement quality sign design standards that are consistent with the City's General Plan, Zoning Ordinance and Appearance Review Guidelines;
(d) 
Enable fair and consistent enforcement of these sign regulations;
(e) 
Minimize possible adverse impacts of signs on private and public property in order to maintain property values and to maintain a positive City image;
(f) 
Enhance traffic safety by ensuring that signage does not distract, obstruct or otherwise impede traffic circulation and to safeguard and preserve the health, property, and public welfare of Atascadero residents, businesses, and visitors through prohibiting, regulating, and controlling the density, location, and maintenance of signs.
(g) 
Generally limit commercial signage to on-site locations in order to protect the aesthetic environment from the visual clutter associated with the unrestricted proliferation of signs, while providing channels of communication to the public.
(h) 
Limit the size and number of signs to levels that reasonably allow for the identification of a residential, public or commercial location and the nature of any such commercial business.
(i) 
Regulate signs in a manner so as not to physically interfere with or obstruct the vision of pedestrian or vehicular traffic.
(j) 
Avoid unnecessary and time consuming approval requirements for certain minor or temporary signs that do not require review for compliance with the city's building and electrical codes, while limiting the size and number of such signs so as to minimize visual clutter.
(k) 
Respect and protect the right of free speech by sign display, while reasonably regulating the structural, locational and other non-communicative aspects of signs, generally for the public health, safety, welfare and specifically to serve the public interests in community aesthetics and traffic and pedestrian safety.
(l) 
Enable the fair, consistent and efficient enforcement of the sign regulations of the City.
(m) 
Regulate signs in a constitutional manner, which is content neutral as to noncommercial signs and viewpoint neutral as to commercial signs. All administrative interpretations and discretion are to be exercised in light of this policy and consistent with the purposes and intent stated in this section.
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017)
(a) 
The provisions of this chapter are applicable to all signs constructed or altered after the effective date of the ordinance codifying this chapter.
(b) 
Nonconforming signs shall be revised to conform to the provisions of this chapter where an entitlement for construction other than minor additions or interior alterations is occurring or where a change of use occurs.
(c) 
All signs that are not specifically exempted from this chapter are subject to the appearance review guidelines and an approved sign permit.
(d) 
The sign design standards herein are intended to be the maximum standards allowable without an administrative use permit or conditional use permit.
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017)
Types of Exempt Signage. The following sign types are exempt from the requirement of a building permit provided that the sign is consistent with the standards of this chapter. The size and placement standards set forth below and in subsequent sections must be adhered to in order for such sign to qualify as exempt.
(a) 
Signs on Properties Under Construction. With an aggregate area of 40 square feet, attached to a fence or construction related structure, not exceeding eight feet in height, and made of a lightweight material such as vinyl. One sign per street frontage.
(b) 
Directory Signs. Wall mounted for pedestrian use, with an aggregate area of 20 square feet, placed lower than five feet on the wall surface.
(c) 
Non-Illuminated Decorations. Special event decorations may be in place up to 60 days, except for signage listed in Section 9-15.006.
(d) 
Hazard Signs. As long as a hazard exists.
(e) 
Residential Signs and Home Occupations. With an aggregate area of two square feet.
(f) 
Window Signs and Lettering. Limited to lettering, graphics and perforated window film. Maximum area per Table 15.1 and Table 15.2. Posting of signs related to the operation of the business not to exceed four square feet (hours, restaurant ratings, etc.) are excluded from aggregate sign calculations.
(g) 
Official Government Flags. Signs, flags and notices.
(h) 
Landscaped Signs. Consistent with Section 9-4.127.
(i) 
Official Safety and Directional Signs. Safety and directional signage that is consistent with the Manual on Uniform Traffic Control Devices, California edition (MUTCD).
(j) 
Temporary signage in accordance with Table 15.1 and Table 15.2.
(k) 
Vehicle Signs. Painted signs, magnetic signs, decals, or logo wrap adhered to a vehicle, unless parked for the primary purpose of displaying the sign, refer to Section 9-15.006(g).
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017)
(a) 
Except as hereinafter provided, no permanent sign shall be constructed, displayed or altered without an approved building permit. Signs are permitted under the various use classifications or locations specified in this chapter.
(b) 
Where noted in this code, additional approvals may be required for signage that does not conform to the specified sign regulations or when noted as required based on signage type or location.
(1) 
When signs are proposed for a project subject to entitlement approval, a separate entitlement is not required. The application for entitlement shall include complete information per this section, and any other information determined to be necessary for community development department review.
(c) 
Application. Applications for a building permit for the establishment, alteration or relocation of a sign shall be made to the City, and shall include the following items for processing:
(1) 
Application Form.
(2) 
Site Plan. Showing location of all existing structures on site, and location of proposed sign(s) with all distances to structures and property lines noted. Show any grading required for monument signs.
(3) 
Elevations. Provide drawings of all building elevations, specifying all dimensions of signs, including lettering, length, height, width and depth of projecting letters if applicable. Provide building elevations showing location of existing and proposed signs on walls, including dimensions to building structural features such as roof, windows, doors and finished grade. For a monument sign, show plan and side views of proposed sign.
(4) 
Colors and Materials. Provide samples of proposed colors and materials, and/or a color rendering for all signs including rendering of full building elevations for sign program applications.
(5) 
Structural Calculations. When applicable, provide all structural specifications and calculations as required by the Chief Building Official or designee.
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017)
The following sign types are prohibited within the City of Atascadero.
(a) 
Off-site signs, except as approved through agreement with the Redevelopment Agency, or its successor agency and except as noted below for off-site subdivision signage.
(b) 
Abandoned signs.
(c) 
Signs that simulate in color or design any traffic sign or signal, or which makes use of words, symbols, or characters in such a manner to interfere with, mislead, or confuse pedestrian or vehicular traffic.
(d) 
Digital display/LED messaging signs including animated, moving, flashing, blinking, reflecting, glaring, or revolving, or any other similar sign, except electronic message boards displaying time, temperature, or required prices of gasoline or similar fuels, or the display of noncommercial notices or messages.
(e) 
Roof signs.
(f) 
Snipe signs or any other sign attached to a tree, utility pole, fence post, etc.
(g) 
Mobile signs.
(h) 
Inflatable signs.
(i) 
Wall-mounted cabinet signage where the frame or external structure is a box, either in rectangular, square, or similar box like appearance, and the sign face is flat and/or the background is light colored and non-decorative in nature, with little or no articulation and comprised of plastic, or other similar type of material.
(j) 
Feather flag signs.
(k) 
Signs, including non-commercial signs that are placed or encroach into the right-of-way without a valid encroachment permit or prior approval of the City Engineer or the Engineer's designee.
(l) 
Signs emitting audible sounds, odors or particulate matter.
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017)
(a) 
Permitted Signs by Zones. The following are the signs types that are permitted by zone as shown in Table 15.1.
Table 15.1 – Allowed Sign Types Based On Zone
Sign Type
P
Permitted Sign**
AUP
Administrative Use Permit Required**
(blank)
Not Permitted
**building permit requirements per Sections 9-15.005 and 9-15.007**
Total Aggregate Sign Area (square feet)
(may be divided by using one or more sign types)
Based on Sign Type
150 sf
50 sf
100 sf
Ag Zone
Residential Zones
Nonresidential Zones (CS, CN, CR, CPK, CT, IP, I)
Downtown Zones (DC, DO)
Public Zones (P, OS, L, LS)
1. A-Frame
P
 
P
P
P
2. Art & Murals
AUP
AUP
AUP
AUP
AUP
3. Awning
P
 
P
P
P
4. Banner
 
 
P
P
P
5. Building Name
P
P
P
P
P
6. Changeable Copy
AUP
AUP
AUP
AUP
AUP
7. Freeway Facing1
 
 
AUP
 
 
8. Home Occupation
P
P
 
 
 
9. Information Kiosks
AUP
AUP
AUP
AUP
AUP
10. Private Light Pole
P
 
P
P
P
11. Ground Monument Sign
P
 
P
P
P
12. Multi-Tenant Freestanding
 
 
P
 
 
13. Projecting
 
 
P
P
P
14. Projected Image
 
P
P
P
P
15. Off-Site Subdivision
AUP
AUP
AUP
 
 
16. Neighborhood Identification
 
P
 
 
 
17. Single Tenant Freestanding Sign
P
 
P
P
P
18. Suspended
 
 
P
P
P
19. Temporary For-Sale
P
P
P
P
P
20. Temporary Noncommercial
P
P
P
P
P
21. Tenant Directional
P
P
P
P
P
22. Wall
P
 
P
P
P
23. Window Lettering
 
 
P
P
P
Note:
1
Freeway signs are regulated by Section 9-15.009
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017; Ord. 614 § 4, 2017)
(a) 
Allowed Signs and Standards. The following signs are permitted within the City of Atascadero as shown in Table 15.2. Additional standards may be applicable as contained in this chapter.
Table 15.2 – Allowed Signage Types
Sign Type
Permit Required
Zones Allowed
Max. Sign Area1
Number of Sign(s) Permitted
Max. Height2
Special Requirements
1. A-Frame
None
All Zoning Districts except Residential
10 sf
1 per street frontage
5 ft.
(a) Must be located outside of right-of-way on business property, except as allowed by encroachment permit in the East Mall and West Mall parkway area.
(b) Minimum height is 3 feet.
2. Art & Mural
Yes
All Zoning Districts
N/A
N/A
N/A
AUP required prior to installation for review limited to size, placement, and duration.
3. Awning
Yes
All Zoning Districts except Residential
50% of awning face
1 per business
Based on building height
(a) Minimum vertical clearance from the ground of 8 feet.
(b) May project a maximum of 5 feet into the public right-of-way with approved encroachment permit.
(c) Shall be securely attached to the buildings and well maintained.
(d) No supports or poles may be located in the public right-of-way.
(e) Shall complement the building they are attached to.
4. Banner
No
All Zoning Districts except Ag & Residential
40 sf
1 per public street frontage
N/A
(a) May be in place for a maximum of 30 days.
(b) All banners must be down a minimum of 60 days before any new banner may go up.
(c) Banners must be secured flat against a building or secure structure placed in the ground.
(d) Nonprofit events shall be exempt from size and number of banners (e.g., farmers' market).
5. Building Name
Yes
All Zoning Districts
20 sf
1 per building
Based on building height
(a) Signage used to identify the building not the tenant(s).
6. Changeable Copy
Yes
All Zoning Districts
Based on AUP
1 per business
12 ft.
(a) AUP required.
(b)Size of changeable copy to be determined by the AUP.
(c)Design of changeable copy sign shall be determined by AUP.
(d) Sign is nondigital.
7. Freeway Oriented
Yes
 
*
*
*
*Refer to Section 9-15.010.
8. Home Occupation
No
All Ag & Residential Zoning Districts
2 sf
1 per residential unit
4 ft.
(a) Requires issuance of a valid business license prior to placement.
(b) Signage is permitted as a part of a residential occupancy in a mixed-use development.
9. Information Kiosks
Yes
All Zoning Districts
Based on AUP
Based on AUP
Based on AUP
(a) For the permanent and/or temporary display of information.
(b) Limited to civic activities, advertising for local events.
(c) AUP required.
10. Private Light Pole3
Yes
All Zoning Districts except Residential
6 sf for each pole
25% of the total number of light poles
Based on light pole height
(a) A permanent light pole within a parking lot or property may be utilized for temporary banner or signage that does not count towards total aggregate sign area.
(b) 8 ft minimum vertical clearance or as required by the California Building Code, whichever is greater.
(c) Light pole located on private property.
(d) A maximum of 2 signs per pole.
(e) Signage on poles shall be placed within decorative frames or brackets.
11. Ground Monument Sign
Yes
All Zoning Districts except Residential
60 sf CN, CP, CR, CS, CT, CPK, IP, I
1 per 200 lineal foot
6 ft.
(a) Minimum base height shall be 1 ft.
(b) Maximum base height shall be 4 ft.
(c) Base does not count towards sign face area.
 
 
 
50 sf L, LS, P, OS
 
 
(d) Base shall have decorative hardscaping and shall be consistent with the architecture of the building(s) it serves.
 
 
 
40 sf DC,
 
 
(e) Bases shall be located in a landscape planter.
 
 
 
DO, AG
 
 
(f) Cabinet type signs shall be prohibited.
 
 
 
 
 
 
(g) Monument signs in DO/DC require a building to be set back a min. of 10 ft. from back of walk.
(h) Bases shall be located in a landscape planter and set back 3 ft. from the back of sidewalk in the DO/DC zone.
12. Multi-Tenant Freestanding
Yes
Nonresidential Zoning Districts
50 sf + additional 10 sf per tenant
1 per property
12 ft.
(a) 2 or more tenants required.
(b) Minimum base height shall be 4 ft.
(c) Base does not count towards sign face.
 
 
 
Max. 100 sf
 
 
(d) Base Articulation. Base shall be consistent with architecture of multi-tenant building.
(e) Bases shall be located in a landscape planter and set back 5 ft from the back of sidewalk.
(f) Cabinet monument type shall be prohibited.
(g) A singular pole is prohibited.
13. Projecting
Yes
All Zoning Districts except Ag & Residential
15 sf
1 per business
N/A
(a) Minimum ground clearance must be 8 ft., or as regulated by the California Building Code.
(b) May encroach up to 5 ft. within the public right-of-way with issuance of an encroachment permit.
14. Projected Image
No* *Electrical permit may be required.
All Zoning Districts except Ag
N/A
1 per business/ residence
N/A
(a) Laser lights or projected image signs used to project an image, logo, or other graphic in a building, structure, sidewalk or other surface.
(b) Projected image signs may be in place a maximum of 30 calendar days and not be utilized for a minimum of 60 days thereafter.
(c) Installation of new electrical components shall be consistent with the California Building Code or successor code.
(d) Flashing, distracting lights shall not be utilized.
15. Off-Site Subdivision
Yes
Ag, Residential and Nonresidential Zoning Districts
40 sf
3 per subdivision
10 ft.
(a) Subdivision tracts of 5 or more lots may be permitted to install off-site directional advertising signage.
(b) Subject to the approval of an AUP.
(c) Subdivision shall be located within the City of Atascadero.
(d) No flags, banners or other decorations shall be affixed to the sign.
(e) The signs shall not be illuminated.
(f) All signs shall be located on private property with written permission from the property owner provided to the City.
(g) The signs shall be removed prior to final occupancy of the last unit in the tract or after a period of 3 years, whichever is less.
(h) The applicant may apply annually for a 1-year time extension for active construction projects.
16. Neighborhood Identification
Yes
Residential Zoning Districts
36 sf
1 per arterial/ collector street frontage
6 ft.
(a) Residential single-family/multifamily developments of 5 units or more.
(b) Minimum base height shall be 1 ft.
(c) Maximum base height shall be 3 ft.
(d) Base does not count towards sign face area.
(e) Base shall have decorative hardscaping and shall be consistent with the architecture of the building(s) it serves.
(f) Bases shall be located in a landscape planter on private property.
(g) Cabinet type signs shall be prohibited.
(h) Signs shall front on either a designated arterial or collector road.
17. Single Tenant Freestanding
Yes
All Zoning Districts except Residential
60 sf
1 per property
6 ft.
(a) Sign face shall be elevated, a minimum of 1 ft off the ground.
(b) Bases shall be located in a landscape planter and set back a minimum of 2 ft from the back of sidewalk.
(c) Cabinet monument type shall be prohibited.
(d) A singular pole is prohibited.
(e) Freestanding signs in DO/DC require a building to be set back a minimum of 10 ft from back of walk.
18. Suspended
Yes
All Zoning Districts except Ag and Residential
15 sf
1 per public street frontage
N/A
(a) Minimum ground clearance of 8 ft. or as regulated by the California Building Code or successor code.
19. Temporary For-Sale
No
All Zoning Districts
6 sf all other lots 32 sf for lots fronting a highway
1 sign per street frontage; 1 sign per highway frontage
6 ft.
(a) Signs must be removed 14 days after close of sale.
20. Temporary Non-Commercial
No
All Zoning Districts
6 sf for yard sign
1 per property
5 ft.
(a) A maximum of 9 months.
(b) Must be removed a minimum of 90 days before any new non-commercial signage may be placed.
 
 
 
32 sf freestanding
 
 
(c) Prohibited in the public right-of-way.
21. Tenant Directional
No
All Zoning Districts
N/A
N/A
5 ft.
(a) Does not count against total aggregate sign area.
(b) Design shall be consistent with the architectural style and features of the building façade.
22. Wall
Yes
All Zoning Districts except Residential
40 sf in P, L, LS zones
1 per building face with a public street frontage or parking lot
Based on building height
(a) May not exceed 1 sf per lineal foot of building frontage.
(b) For tenants greater than 10,000 sf in size, an additional 150% more sign area may be permitted.
 
 
 
Based on building frontage for all other non-residential zones
 
 
(c) Wall signs shall be located below the top of the parapet or roofline on single story buildings and below the second floor sill on multi-story buildings.
(d) Painted signs do not require building permits but required planning review.
23. Window Lettering
No
All Zoning Districts except Ag & Residential
Not to exceed 1/2 of window area in all other zones
Not to exceed 1/3 of window area in
DC/DO Zone
*
*
*Refer to Section 9-15.004(f).
Notes:
1.
Maximum sign area measured in square feet (sf).
2.
Maximum height measured in feet (ft.) and from finished grade for all sign types.
3.
Additional light pole signage regulations contained in Section 9-15.007(b)(2).
(b) 
Special Sign Types and Criteria. The following are additional signage types defined by the City and criteria required for their uses.
(1) 
Gas Station Canopies. In addition to the signs allowed above, a maximum of 20 square feet of signs, logos and or color banding shall be permitted on no more than two sides of a pump island canopy structure. The remainder of the pump canopy fascia shall be of an architectural treatment consistent with site architecture.
(2) 
Light Pole Signage. The following shall be prohibited to be placed on light poles:
(i) 
Posting of signage or messages above the height of the light pole structure;
(ii) 
Digital display message signs;
(iii) 
Internally illuminated signage;
(iv) 
Changeable copy signage;
(v) 
Faded, torn, or otherwise damaged signage.
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017; Ord. 614 § 4, 2017)
Freeway facing signs shall adhere to the below standards. Approval of an AUP shall be required for all freeway oriented signage.
(a) 
Businesses located on freeway frontage of Highway 101, and that are a restaurant, service station, provide lodging, or are a dealer of new automobiles, may have a pole-mounted freeway oriented sign with an area not to exceed one square foot of sign area per lineal foot of freeway oriented building frontage up to 150 square feet, whichever is less. Pole-mounted signs shall not exceed 50 feet in height or the minimum height necessary for effective visibility (see Section 9-15.011(c)).
(b) 
Where the principal use is planned shopping, office or industrial complex with five or more tenants, a building-mounted freeway oriented sign may be allowed with a maximum area not to exceed one square foot for each lineal foot of building frontage up to 60 square feet per principal tenant, whichever is less.
(c) 
Where the building area of a single tenant building exceeds 10,000 square feet, a buildingmounted freeway oriented sign may be allowed with a maximum area not to exceed one square foot for each lineal foot of building frontage up to 60 square feet, whichever is less.
(d) 
Where the building area of a single tenant building is less than 10,000 square feet, a buildingmounted freeway oriented sign may be allowed with a maximum area of 40 square feet with a maximum letter height of 14 inches.
(e) 
Freeway wall signs shall be constructed of individual three-dimensional letters or logos. Rectangular box or cabinet signs shall not be allowed along the Highway 101 frontage. Signs may be internally illuminated pan channel letters or externally lit individual letters.
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017)
(a) 
Sign Faces Counted. Where a sign has two faces containing sign copy, which are oriented back to back and separated by not more than 24 inches at any point, the area of the sign shall be measured using one sign face only.
(b) 
Wall Mounted Letters/Logos. Where a sign is composed of letters individually mounted or painted on a building wall, without a border or decorative enclosure, the sign area is that of the smallest area within which all letters and words can be enclosed.
(c) 
Three-Dimensional Signs. Where a sign consists of one or more three-dimensional objects such as balls, cubes, clusters of objects, or sculptural or statute-type trademarks, the sign area shall be measured as the area of the smallest rectangle within which the object(s) can be enclosed, when viewed from a point where the largest area of the object(s) can be seen.
(d) 
Sign Materials and Design. Signs shall utilize materials, colors, and design motifs that are compatible with the architecture and color of the buildings on-site and adjacent properties. (Refer to Appearance Review Guidelines.)
(e) 
Sign Messages. Sign messages shall be limited to the identification of the business or the type of activity conducted on the premises.
(f) 
Sign Programs. A master sign program must be provided for locations with five or more tenants or businesses. Such programs shall be approved by an AUP or concurrently with a CUP for the development. Sign programs may also include wayfinding programs or civic sign programs.
(g) 
Franchise and Logo Signs. Businesses that are part of a franchise or corporation may not exceed the maximum sign area allowed in their zone including franchise or logo signs.
(h) 
Illumination. If signs are proposed to be illuminated, signs shall be indirectly lighted by continuous, stationary, shielded light sources, directed solely at the sign, or internal to it. All light sources for signs are to be shielded so as not to be directly visible from off-site.
(i) 
Freestanding Signs. All freestanding or monument signs displaying either a commercial or non-commercial message shall adhere to the following criteria:
(1) 
When located in the Corner Clear Zone, the sign shall not exceed 30 inches in height.
(2) 
Signs shall not obstruct a motorist's view of pedestrian or vehicular traffic, traffic-control signs, or signals, or otherwise represent a hazard to vehicular or pedestrian traffic.
(3) 
Signs shall not impede a pedestrian's free use of the sidewalk.
(4) 
Signs shall be securely affixed to the property on which they are placed.
(5) 
Signs may not be posted without the permission of the property owner.
(j) 
Code Standards. All signs established in this City must comply with all current editions of the California Building Code, or successor adopted building code for anchoring, foundations, windloads, illumination, and design standards. Awning signs and projecting signs require structural plans to be done by a licensed architect or civil engineer.
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017)
The sign area or other limitations of this chapter may be modified, increased or decreased through approval of an administrative use permit. In reviewing an administrative use permit, the following findings shall be made:
(a) 
The sign is consistent with the purposes set forth in Section 9-15.002;
(b) 
The opportunity to combine signs for more than one use on a single sign structure has been considered;
(c) 
For freeway-oriented signs, the sign area and height are the minimum needed to achieve adequate visibility along the freeway due to highway ramp locations and grade differences; and
(d) 
Conformance with all other applicable codes and ordinances of the City, including, but not limited to, the Zoning Ordinance, General Plan and its several elements, and the appearance review guidelines.
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017)
All signs established in this City are subject to this code regarding safety, maintenance, and repair. All signs are to be properly maintained in a safe and legible condition at all times. Any sign that is 50% or more of the replacement cost of the sign or deteriorated, must be repaired and brought into conformance with this chapter will be presumed to be abandoned as defined in Section 9-15.018.
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017)
The use of a legal nonconforming sign may continue as follows:
(a) 
Freestanding and Attached Signs. A legal nonconforming sign shall not be:
(1) 
Increased in area;
(2) 
Moved from its location on the effective date of the ordinance codified in this title unless required by law or pursuant to this title;
(3) 
Be provided with increased or intensified lighting;
(4) 
Changed to an advertisement for a business not occupying the premises or a product not sold on the premises.
(b) 
Sign Copy. The advertising copy on a legal nonconforming sign may be changed, except as provided by subsections (a), (c) and (d) of this section.
(c) 
Discontinued Use. If the use of a building or land associated with a legal nonconforming sign is discontinued for a period of six months or more, any signage shall be removed and conform to the provisions of the chapter.
(d) 
Public Nuisances. Any legal nonconforming sign which is found to present danger to the public or becomes abandoned due to disrepair or lack of proper maintenance may be declared a public nuisance and abated as set forth in Chapter 9-8 (Enforcement).
(e) 
Destroyed Signs. If a legal nonconforming sign is destroyed to the extent of 50% or more of its replacement cost prior to its destruction by fire, explosion or act of God, it may be restored only if it is brought into full conformance with the provisions of this chapter. If the sign is damaged to the extent of less than 50% of its replacement cost, it may be restored to its former legal nonconforming status.
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017)
The provisions of this chapter shall be enforced pursuant to Section 9-8.101 et seq., of Title 9 and Title 12, Code Enforcement, or its successor code.
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017)
Any sign placed on property owned by the City of Atascadero, or within the right-of-way of a dedicated public street without the permission of the City may be removed by the City without prior notice. This section shall be interpreted consistent with the requirements of the First Amendment to the Constitution of the United States and the free speech clause of Article I of the California Constitution.
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017)
Notwithstanding any provision of this section to the contrary, the extent that this section allows a sign containing a commercial message, a non-commercial message shall be allowed to the same extent. The non-commercial message may occupy the entire sign area or any portion thereof, and may substitute or be combined with the commercial message. The sign message may be changed from commercial to non-commercial message to another, as frequently as desired by the sign's owner, provided that the sign is not prohibited and the sign continues to comply with all requirements of this section.
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017)
If any section, subsection, sentence, clause, or phase of this sign ordinance is for any reason held to be invalid, such decision shall not affect the validity of the remaining portions of this Sign Ordinance. The City Council of the City of Atascadero hereby declares that it would have adopted the Sign Ordinance in each section, subsection, sentence, or phase thereof, irrespective of the fact that any one or more section, subsections, sentences, clauses, or phases be declared invalid.
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017)
(a) 
General Procedure. Any person seeking to appeal a decision granting or denying an application for issuance of a building permit for a sign, revoking a permit or ordering the remediation or removal of a sign, may appeal such action, first to the Planning Commission, if pertaining to a decision of the Planning Director or designee, and if dissatisfied with the decision of the Planning Commission, then to the City Council in the manner provided by this section.
(b) 
Effective Date of Decision. Decisions of the Director or Planning Commission under this chapter will be final and conclusive on the fourteenth (14th) consecutive calendar day following the date of the Director's or Planning Commission's decision, unless an effective timely and complete appeal is filed as provided in this section.
(c) 
Form of Appeal. An appeal must:
(1) 
Be in writing on a form provided by the Department of Community Development;
(2) 
Identify the Director's or Planning Commission's action to which the appeal relates;
(3) 
Be filed with the Department prior to the decision to which the appeal relates becomes final; and
(4) 
Be accompanied by a processing fee in an amount set by the City Council.
(d) 
Stay of Proceedings. The timely filing of an effective appeal will stay the decision of the Director or Planning Commission to which the appeal relates pending final action by the Planning Commission or City Council on the matter.
(e) 
Hearing. The Department will expeditiously schedule a hearing before the Planning Commission or City Council, as applicable, not later than 30 days after the notice of appeal is received by the City and give written notice of the time and place of the hearing to the appellant; provided, however, the hearing may be held after such 30 day period upon the request or concurrence of the appellant. Action on the appeal will be taken at the time of the hearing by the Planning Commission or City Council, as applicable, unless the appellant requests a continuance.
(f) 
Judicial Review. Any person dissatisfied with the final action taken by the City Council may seek prompt judicial review of such decision pursuant to California Code of Civil Procedure Section 1094.8 or successor code.
(Ord. 609 § 2, 2017)
For the purposes of this chapter, the following definitions shall apply:
Abandoned Signs.
A sign is abandoned when for a period of 90 days or more, there is no sign copy appearing on the sign, or where the establishment with which the sign is associated has ceased operation for a period of 90 days or more, or where it is relatively clear that the sign has been forsaken or deserted. Any sign which is a conforming sign not in use, but which could be re-used in conjunction with the ownership or operation of a new business on a property, shall not fall under the definition of abandoned.
Alteration.
Any change of size, shape, illumination, position, location, construction or supporting structure of an existing sign.
Animated Sign.
A sign with action or motion, rotating, flashing or color changes, excepting therefrom wind-actuated elements such as flags, banners, streamers, whirligigs or other similar devices, and public service signs such as time and temperature units.
Banner.
Any sign of lightweight fabric or similar material that is attached to a building or other structure. Flags, as defined in this section, shall not be considered banners.
Building Complex.
A building or group of buildings on one or more lots or building sites containing three or more separate businesses.
Building Face.
The outermost surface of any exterior wall of a building, but not including cornices, bay windows, balconies, or other architectural features which extend beyond the general outermost surface of such exterior wall.
Building Frontage.
Building face that fronts a public street or shared common parking area within a commercial center, measured in linear feet from the edge of wall to the edge of wall.
Cabinet Sign.
Also referred to as "can sign." A sign that contains all the text and/or logo symbols on the display face of an enclosed cabinet
Canopy Sign.
Any sign that is part of a projecting awning, canopy, or other fabric, plastic, or structural protective cover over a door, entrance or window or outdoor service area, or otherwise attached to a building face.
Changeable Copy Sign.
A sign with changeable copy, regardless of the method of attachment or the materials of construction, that is non-digital.
Commercial Message.
Any wording, logo or other representation that, directly or indirectly, names, advertises or calls attention to a commercial or industrial business, product, good, service or other commercial or industrial activity.
Commercial Sign.
Any sign with wording, logo, or other representation that, directly or indirectly, names, advertises, or calls attention to a business, product, service, or other commercial activity.
Construction.
A property that has been issued a building permit by the City of Atascadero for activities related to demolition, remodel, or new construction of a property.
Corner Clear Zone.
The area at a street corner inscribed by a line drawn between points established by measuring back 15 feet from the beginning of the curb radius along the curb line, or edge of pavement when there is no curb, and the face of the curb or edge of pavement.
Digital Display.
The portion of a sign message made up of internally illuminated components capable of changing a message periodically. Digital displays may include, but are not limited to, LCD, LED, plasma, or high intensity displays (hid).
Dormer.
A structure located above the height of a wall projecting from a sloping roof that is enclosed on both sides and top, and does not project above top of the roof structure.
Dwelling Unit.
Any building or portion thereof which contains living facilities, including provisions for sleeping, eating, cooking and sanitation.
Enforcement Officer.
Any City official or agent designated by the City Manager as having authority to enforce the provisions of this chapter.
Feather Flag.
Also known as a blade sign, teardrop sign, or similar type of temporary signage that is constructed of cloth, canvas, plastic fabric, or similar lightweight, non-rigid material and that is supported by a single vertical pole mounted into the ground or portable structure for means of advertising.
Flag.
A device, generally made of flexible materials, usually cloth, paper or plastic, usually used as a symbol of a government, school, or religion, and not containing a commercial message.
Freestanding Sign.
Any sign supported by structures or supports that are placed on, or anchored in, the ground which are independent from any building or other structure. This definition may include pole signs, ground signs and monument signs.
Freeway Facing Sign.
A sign oriented to be viewed primarily from Highway 101.
Ground Sign.
Any freestanding sign greater than six feet in height and supported wholly by uprights, braces, or poles in or upon the ground and where any supports or angle irons are enclosed in a wood, plastic, metal or other decorative form, such that the angle irons or supports are not visible. The entire bottom of a ground sign is generally in contact or in close proximity to the ground.
Height.
The height of any sign shall be the measurement from the top of the sign cabinet, including all ornamentation and supports, to the existing grade beneath the sign.
Illegal Sign.
Any sign placed without all required governmental approval and/or permits at the time such sign was placed or is an existing sign which was not constructed in accordance with the ordinances and other applicable laws in effect on the date of construction, did not receive government approval or permits, or a legal nonconforming sign that has exceeded its authorized amortization period.
Illuminated Sign.
Any sign employing the use of lighting sources for the purpose of decorating, outlining, accentuating or brightening the sign area.
Incidental Sign.
A sign, generally informational, that has a purpose secondary to the use of the lot on which it is located, such as no parking, entrance, loading only, telephone and other similar directives. A sign that also includes a commercial message is not considered incidental.
Inflatable Signs.
Any air or gas filled device located, attached, or tethered to the ground, site, merchandise, building, or roof and used for the purpose of signage, advertising or attention-getting.
Legal Nonconforming Sign.
A sign which was legal when first erected, with all necessary permits, but due to a change in the law it became nonconforming.
Light Pole Sign.
A temporary banner or sign that is designed to be attached to a permanent light pole and where the temporary sign element can be changed without modifying the structure.
Lot Frontage.
Those portions of a lot or building site which abut a public street. For purposes of determining frontage on corner lots and through lots, all sides of a lot abutting a public street (excluding an alley) shall be considered frontage.
Marquee.
A permanent roofed structure attached to and supported by the building and projecting beyond the building face.
Mobile Sign.
The use of a moving trailer, automobile, truck, or any other vehicle to display commercial or noncommercial messages primarily for advertising purposes unrelated to the principal use of such vehicle.
Monument Sign.
A freestanding sign which is supported by a base which extends the entire length of the sign area and is an integral part of the design.
Multi-Faced Sign.
A sign with two or more sign faces where any two sign faces are oriented such that they have an interior angle of greater than 45 degrees from each other.
Noncommercial Message.
Any wording, logo or other representation that does not directly or indirectly, name, advertise or call attention to a commercial or industrial business, product, good, service or other commercial or industrial activity.
Noncommercial Signage.
Any signage which is not determined to be commercial signage, as defined herein.
Nonstructural Trim.
The molding, battens, caps, nailing strips, lattice, cutouts, or letters and walkways which are attached to the sign structure.
Obscene Signs.
Signage when taken as a whole, which to the average person applying contemporary Statewide standards, appeals to the prurient interest and as a whole depicts or describes in a patently offensive way sexual conduct which lacks serious literary, artistic, political or scientific value.
Off-Site Sign.
Signage that is not located on the site of the business, accommodations, services, or commercial activity served by the sign.
On-Site Sign.
A sign advertising the business, accommodations, services or commercial activities provided on the site on which the sign is located. For the purposes of this chapter, all signs with noncommercial messages are deemed to be on-site, regardless of location
Permanent Sign.
Any legal sign designed or used in excess of 45 days.
Permitted Sign.
Signs permitted pursuant to this chapter.
Pole Signs.
A sign wholly supported by one pole and separated from the ground by air.
Portable Sign or A-Frame Sign.
Any freestanding, moveable sign.
Prohibited Signs.
Signs specified in Section 9-15.007 of this chapter or any sign not specified in Sections 9-15.008 through 9-15.010, nor in compliance with the design criteria for this chapter.
Projected Image Sign.
A sign which involves an image projected on the face of a wall, structure, sidewalk, or other surface from a distant electronic device such that the image does not originate from the plan of the wall, structure, sidewalk, or other surface.
Project Entrance Sign.
An on-site sign used to identify the name of an apartment housing complex, mobilehome park, condominium subdivision or other residential subdivision.
Projecting Sign.
A sign which projects more than 12 inches from the exterior face of a building wall or facade and which uses the building wall as its primary source of support.
Roof Sign.
A sign erected upon or above a roof (angled surface) or a parapet of a building or structure, and not contained within a dormer (flat surface).
Setback Area.
The setback area shall be that area defined as the required minimum yard as specified by the Zoning Ordinance for each Zoning District, unless a specific setback is designated within this chapter.
Sign.
Any device, fixture, placard, or structure that uses any color, form, graphic, illumination, symbol, or writing to advertise, announce the purpose of, or identify the purpose of a person or entity, or to communicate information of any kind to the public, with the exception of the following:
(1) 
Such devices not exceeding one square foot in area and bearing only property numbers, post box number, names of occupants or other similar identification on a site;
(2) 
Flags and other insignia of any government not displaying a commercial message;
(3) 
Legal notices, identification, informational or directional/traffic controlling devices erected or required by government agencies;
(4) 
Decorative or architectural features of buildings, except letters, trademarks or moving parts;
(5) 
Holiday decorations and lights;
(6) 
Government traffic controlling devices are not considered signs for purposes of this chapter due to their distinct purpose.
Sign Area.
The entire area contained within the frame, cabinet or fixture, including all ornamentation or decoration used to attract attention. In the case of pole signs, that area above the supporting column, provided such supporting column is not decorated or displayed with advertising. The area of signs painted on walls, individual letter signs, trough signs, and other directly illuminated signs, shall be calculated on the basis of the smallest rectangle, circle or spherical figure that will enclose the entire copy area of the sign. The area of any two or more faced signs or type signs having any interior angle of more than 45 degrees (multi-faces signs) shall be the total area of all faces or panels. If all interior angles are 45 degrees or less, the greatest sized panel or face shall only be counted as the sign area.
Sign Copy.
Any words, letters, numbers, figures, designs or other symbolistic representation incorporated into a sign with the purpose of attracting attention to the subject matter.
Sign Face.
The surface of the sign upon, against, or through which the message is displayed or illustrated on the sign.
Sign Structure.
Any structure that supports or is capable of supporting any sign as defined in this section. A sign structure may be a single pole and may or may not be an integral part of the building.
Site.
A lot, or group of contiguous lots, with or without development, in single ownership, or having multiple owners, all of whom join in an application for signage.
Snipe Signs.
Signage that is attached to trees, utility poles, in-ground wires or to other objects that has a message appearing on it.
Street.
A public or private highway, road or thoroughfare which affords the principal means of access to adjacent lots.
Temporary For Sale Sign.
Temporary signage for properties that are for sale or rent.
Utility Pole.
An outdoor pole consisting of either wood, metal, or other similar material, installed by an entity operating under the jurisdiction of the California Public Utilities Commission or other similar state or federal agency to support telephone, electric, and other cables.
Yard Sign.
A sign no larger than six square feet in size comprised of light weight material such as vinyl, canvas, fabric, or other similar materials that are staked, or framed in the ground.
(Ord. 604 § 2, 2016; Ord. 609 § 2, 2017)