[Amended 2-10-2025 by 3379]
Except for temporary signs, no sign shall hereafter be erected, constructed, attached, changed, enlarged or reconstructed without a building permit issued therefor by the Zoning Officer pursuant to Article IV, Permits.
[Amended 8-10-1998 by 2106; 2-10-2025 by 3379]
A. 
Permits shall be valid until such time as the sign is structurally changed, enlarged or reconstructed.
B. 
Permits for advertising signs and billboard shall be renewed annually on or before March 31.
A. 
No sign shall be constructed, reconstructed, enlarged, changed, erected, sited or illuminated so as to:
(1) 
Cause confusion or hazard to motorists or conflict with any traffic control signal.
(2) 
Rotate, flash, have intermittent illumination or beacon-ray characteristics, other than time and temperature signs.
(3) 
Adversely affect vision within a clear site triangle.
(4) 
Be within, project onto or over any street, highway, road or alley right-of-way.
(5) 
Be within 25 feet on any side or rear yard of a residentially zoned or used lot, parcel or tract.
B. 
All signs shall:
(1) 
Conform with the provisions of the Outdoor Advertising Act of 1971, as amended and other applicable State and Federal regulations.
(2) 
Be constructed of durable material and kept in good repair.
(3) 
If an electrical sign, be designed, constructed, maintained and used in strict conformity with the Township electrical code and shall, in the discretion of the Township Electrical Inspector, be periodically inspected and shall be certified by a national testing laboratory.
C. 
The maximum height of any sign is 35 feet above the finished grade upon which the sign is sited.
D. 
Establishments which have as a principal business the sale of gas and fuel for automobiles may display other signs in addition to the size and type of signs permitted by this section. Such signs shall be limited to three in number, have a maximum sign display area of 16 square feet each, and shall not be located closer to a right-of-way than any gasoline pump. These signs are not subject to the permit requirements of this section.
[Amended 9-10-2001 by 2332; 5-10-2004 by 2467; 2-10-2025 by 3379]
For the purposes of this chapter, the following types of signs are permitted:
A. 
Accessory use signs.
B. 
Advertising signs or billboards.
C. 
Business signs.
D. 
Freestanding signs.
E. 
Directional signs.
F. 
Identification signs.
G. 
Name signs.
H. 
Professional signs.
I. 
Real estate signs.
J. 
Roof signs.
K. 
Temporary signs.
L. 
Wall signs.
M. 
Under canopy signs.
N. 
LED (light emitting diode) and electronic signs as regulated herein. LED signs shall include those signs such as an electronically or electrically controlled public service time, temperature and date sign, message center or reader board, where different copy changes are shown on the same lamp bank. Automatic changing signs such as public service time, temperature and date signs or electronically controlled message centers are classed as changing signs, not flashing signs.
O. 
Permanent changeable face/readerboard signs.
P. 
Temporary event signs.
[Amended 12-18-1989 by 1657]
One single-faced accessory use, name or professional sign is permitted provided that the sign only indicates the name, profession or activity of the occupant and has a minimum sign display area of two square feet.
[Amended 12-1-2022 by 3296]
A. 
Advertising signs and billboards shall:
(1) 
Be located only in commercial or industrial zoning districts.
(2) 
Be located not less than 400 feet from any residential zoning district.
(3) 
Be located not less than 250 feet from any residence, and not less than 200 feet from any building or structures.
(4) 
Be located not less than 1,200 feet from another advertising sign or billboard.
(5) 
Not be erected parallel to or at an angle less than 45° to any right-of-way.
(6) 
Not be erected on buildings or within any easement.
(7) 
Not exceed 35 feet in height above ground and the bottom of the sign display area shall be sufficiently high so as to provide adequate traffic visibility.
(8) 
Be illuminated internally or by reflected light, provided that the source of light is not directly visible and is arranged so as to cast light away from adjoining properties.
B. 
Advertising signs and billboard shall have a maximum sign display area of 360 square feet per side.
[Amended 12-18-1989 by 1657]
Signs which direct attention to a person, business, profession, occupation or activity are permitted in any zoning district provided that the sign is situate on the premises wherein the person, business, profession or activity is situate and the maximum sign display area is not more than two square feet.
A. 
Freestanding signs shall:
(1) 
Have a maximum sign display area equal to 1/2 square foot for each lineal foot of lot frontage on a road, street or highway (but not including alleys, private roads or drives) or 75 square feet per side (150 square feet total), whichever is less; provided, that for shopping centers or shopping malls constructed on tracts of land containing 20 acres or more there may be one freestanding sign with a maximum of 120 square feet per side, to identify the shopping center or shopping mall and some or all of the tenants in the shopping center or mall.
[Amended 4-8-1991 by 1729]
(2) 
Meet all rear and side yard requirements for the zoning district in which the sign is situate.
(3) 
Not be located less than 25 feet from any right-of-way.
(4) 
Not be located within any clear site triangle.
(5) 
Not exceed 35 feet in height.
B. 
Only one freestanding sign may be erected to service one lot, regardless of the number of businesses conducted on said lot.
Directional signs shall:
A. 
Have a maximum sign display area of three square feet.
B. 
Not contain any advertising.
C. 
Not be included in the total sign display area permitted for a residence or a building.
D. 
Not be located in any right-of-way.
Identification signs for schools, churches, hospitals, clubs, lodges, farms, estates or similar uses and structures shall be limited to a single faced sign having a maximum sign display area of 32 square feet.
A. 
Real estate signs shall:
(1) 
Include signs advertising the sale or lease of a building, structure, lot, parcel or tract of land.
(2) 
Have a maximum sign display area of 12 square feet per side.
(3) 
When indicating the location of or direction to a building, structure, lot, parcel or tract of land being developed, have a maximum sign display area of 24 square feet per side.
(4) 
When denoting an "open house," be permitted only during the time period for which the house is open for inspection.
(5) 
Not be located in any right-of-way.
(6) 
Not obstruct traffic visibility at driveways or intersections.
B. 
Any one real estate-land for sale sign shall be permitted along any lot, parcel or tract fronting a road, highway or street and not more than two such signs per development.
A. 
Roof signs may be used instead of a freestanding sign.
B. 
Roof signs shall:
(1) 
Have the same maximum sign display area as a freestanding sign; maximum sign display areas shall be computed in the same manner as for freestanding signs.
(2) 
Not project beyond the building facade except that lighting may project a maximum of four feet.
[Amended 8-10-1998 by 2106; 11-8-2010 by 2840; 2-10-2025 by 3379]
A. 
Temporary signs shall have a maximum sign display area of 32 square feet per side, with a maximum sign display area of 64 square feet for a two-sided sign; and shall not be located closer than 10 feet from any right-of-way.
B. 
Temporary signs shall be allowed to be posted for a period not to exceed 30 days. At the end of the thirty-day period, the temporary sign shall be removed for a minimum of 30 days.
C. 
Temporary LED or electronic signs shall also be subject to the requirements of § 27-165 of this chapter.
D. 
Election and campaign signs and signs advertising special events for charitable organizations shall not require a permit but shall be removed within 15 days after the election or event for which such signs were posted.
E. 
The following signs shall not be considered temporary signs, and are exempt from permitting requirements, provided they are located entirely on the property where the subject activity is being advertised. Said signs shall not be located within any public rights-of-way nor within any required parking spaces or accessible paths, and shall be subject to the following limitations:
(1) 
Feather or "swoop" flags: no more than four.
(2) 
Signs less than 16 square feet per side that are removed from display at the end of each day (i.e., sandwich boards and similar signs): no more than one per business.
(3) 
Bollard covering signage, or signage on fixtures at a place of business, i.e., on gas pumps or exterior price signs or banners that are 10 square feet per side or less.
(4) 
Inflatable "dancing" signs; i.e., wacky waving inflatable arm flailing tube people: no more than two.
(5) 
Directional or instructional signs located entirely on a site less than 10 square feet per side or less with a maximum of 20 square feet total.
(6) 
Permanent menu boards listing goods or services and fees for same provided on the premises.
(7) 
Interior window signs.
(8) 
"Coming Soon" or " Opening Soon" real estate signs, provided they are not displayed more than 180 days prior to the opening of the business and are removed within seven days of the opening of the business.
A. 
Wall signs shall:
(1) 
Be limited to one per business establishment and one per tenant, except that two wall signs may be used if there is no freestanding sign and the business establishment fronts on two streets.
(2) 
Have a maximum sign display area of either two square feet per lineal foot of building frontage or 150 square feet, whichever is less.
(3) 
Not project more than 15 inches from any wall.
B. 
The maximum sign display area of a wall sign shall be computed by drawing a rectangle around the perimeter of the attached letters or symbols to form an enclosure. Such enclosure is deemed the sign display area.
[Added 2-10-2025 by 3379]
In addition to the allowable wall and freestanding sign for a business or lot, an additional sign shall be permitted which allows the face of the sign to be changed with different messages. This sign shall comply with the following:
A. 
Be no larger than 32 square feet per face, maximum 64 square feet total.
B. 
If freestanding, meet all requirements as set forth in § 27-155 regulating freestanding signs, with the exception of size.
C. 
If wall-mounted, meet all provisions of § 27-161 with respect to same, with the exception of size.
D. 
Only one such permanent changeable face/readerboard sign shall be permitted per lot, regardless of the number of businesses being conducted thereon.
E. 
No other temporary signs shall be permitted on the lot if a permanent changeable face/readerboard sign exists.
[Added 2-10-2025 by 3379]
Special event signs shall be permitted to be displayed no earlier than seven days prior to the event, and for the duration of any special event authorized under the Zoning Ordinance. Said signs shall be no larger than 32 square feet for a two-faced sign or 64 square feet for a single-face sign and must be removed from the property immediately upon cessation of the event. No such sign can be placed on property other than where the event is being conducted and shall not be located within any public right-of-way or otherwise prohibited area. Required permits shall be secured for said signs, similar to temporary signs.
[Amended 6-14-1993 by 1839]
A. 
Public notices by governmental bodies, traffic control signs and other official signs and notices are exempt from the provisions of this chapter.
B. 
No permit shall be required for:
(1) 
Signs advertising the sale or lease of real estate having a maximum sign display area of 12 square feet or less.
(2) 
Signs identifying any school, church or hospital, provided said signs are located on the premises and have a maximum sign display area of 32 square feet.
(3) 
Signs directing individuals to a temporary activity or point of interest, provided that the sign is located upon the premises and has a maximum sign display area of two square feet or less.
C. 
Advertising signs on public property owned by Whitehall Township.
(1) 
Signs not exceeding four feet by eight feet may be placed at locations owned by Whitehall Township or by a Whitehall Township recognized park or playground association for a permit duration of one year under the following established standards:
(a) 
The signs must be approved by the Director of Recreation for appropriateness in a location frequented by children and physical placement.
(b) 
The signs shall be painted on or adhered to suitable material such as plywood or other durable material kept in good repair.
(c) 
The signs shall not be mounted with the top edge of the sign higher than five feet above ground level. Signs may be attached to fences or walls so long as they do not obstruct clear site triangles or create other safety hazards.
(d) 
The signs must be kept in good repair and shall be removed by the Township, Recreation Association or Playground Association in the event that they fall into a state of disrepair or create a danger. Sign faces shall be mounted toward the park or playing field areas, and the backs of all signs, if visible, shall be of a uniform color as determined by the Township or the recognized park or Playground Association.
[Amended 9-10-2001 by 2332]
A sign which is mounted entirely under a canopy or the roof of a covered walkway. Under canopy signs shall:
A. 
Be limited to one per business establishment and mounted entirely under a canopy or the roof of a covered walkway;
B. 
Have a minimum sign display area of three square feet; and
C. 
Maintain a minimum clear vertical distance above any sidewalk or pedestrian way of eight feet.
[Added 5-10-2004 by 2467; amended 12-1-2022 by 3296]
LED and electronic display signs shall:
A. 
Be calculated as part of the overall permitted sign display area, and shall be limited to the same square footage maximums as all other signs.
B. 
Only be permitted in C-2 and C-2A Zoning Districts.
C. 
Be located not less than 30 feet from any street, highway, or other public right-of-way (this includes wall signs); and shall be not less than 10 feet from any side property line.
D. 
Be located not less than 250 feet from any residence, and not less than 400 feet from any residential zoning district.
E. 
Limit the frequency of display changes to being every 15 seconds.
F. 
Preclude the placement of any temporary sign on the premises, including but not limited to banners, readerboard-type signs and any other temporary display.
G. 
Illuminated signs which indicate the time, temperature, date, or other public service information shall not be subject to the provisions of Subsections B through F herein.