[Added 11-1-2016]
A.
Through exercise of its zoning authority, the Town of Killingworth seeks to improve the physical appearance of the Town by regulating signs. Such regulation is necessary to preserve and enhance the substantial governmental interests of the Town in its natural, scenic, historic, cultural and aesthetic qualities. Furthermore, there is substantial governmental interest in enhancing all parts of the Town, including residential, commercial and industrial areas. Regulating signs will make these areas more attractive and thus enhance the economic climate of Killingworth. The regulations set forth below will directly advance the public interest in aesthetics and other qualities of life by preserving and enhancing the appearance of residential, commercial and industrial buildings and areas; preserving and enhancing the appearance of public streets, parks and other public properties; and minimizing obtrusiveness of sign structures. The public interest is served by the use of signs by businesses and services to identify their premises or products and services there available, or to display noncommercial messages.
B.
These sign regulations are intended to encourage the effective use of signs as a means of communication by discouraging excessive visual competition in signage; to ensure that signs aid orientation and adequately identify uses and activities to the public; to maintain and enhance property values and preserve the small town character of Killingworth; to maintain an orderly and attractive community experience; and to reduce distractions and obstructions from signs which would adversely affect traffic and pedestrian safety or otherwise endanger public health and safety.
C.
Furthermore, the regulations are intended to balance the rights of persons to convey their messages through signs and the right of the public to be protected against the unrestricted proliferation of signs and to ensure the fair and consistent enforcement of sign regulations while providing for effective means of communication, consistent with constitutional guarantees. These sign regulations do not regulate nor are intended to regulate the message displayed on any sign, building design or any display not defined as a sign. It is not nor will it be the intent of the Town and its enforcement agent(s) to interpret, restrict or regulate the messages contained on signage in the Town.