[Amended 4-13-1994 by Ord. No. 4-94]
Any person who violates any provision of this article shall be liable to a penalty of not more than $50 for the first conviction of such violation and, upon failure to pay said fine and the costs and charges incidental thereto, may be imprisoned in the county jail for a period not exceeding 10 days and, in the case of a conviction for a second, subsequent or continuing violation, shall be liable to a penalty of not more than $100 for each offense and, upon failure to pay said fine and costs and charges incidental thereto, may be imprisoned in the county jail for a period of not exceeding 30 days.