The number of plenary retail consumption licenses outstanding in the city at the same time shall not exceed 300; provided, however, that this restriction shall not prevent:
A.
The renewal of licenses issued and outstanding on April 15, 1940, or the transfer of such licenses and the renewal of licenses so transferred.
B.
The issuance of a new plenary retail consumption license to a person who, having held a plenary retail consumption license:
C.
The issuance of a new license to a person who files an application therefor within 60 days following the expiration of the license renewal period if the State Director of the Division of Alcoholic Beverage Control, pursuant to N.J.S.A. 33:1-12.18, shall determine, in writing, that the applicant's failure to apply for a renewal of his license was due to circumstances beyond his control.