Any person who shall violate any provision of §
118-55 shall, upon conviction thereof, be punishable by a fine of not more than three hundred dollars ($300.), and costs of such proceedings, or, upon default of payment of such fines and costs, by imprisonment in the county jail for a term of not more than thirty (30) days. The continuation of such violation for each successive day shall constitute a separate offense, and the person or persons allowing or permitting the continuation of the violation may be punished as provided above for each separate offense.