The following words and terms as used in this chapter, respectively,
shall be deemed to mean and be construed as follows:
LICENSE
A license issued pursuant to this chapter.
LICENSEE
Any person to whom a license has been issued pursuant to this chapter.
PUBLISHED, PUBLISHING, ADVERTISEMENT AND ADVERTISING
Include any and all means of conveying to the public notice of sale
or notice of intention to conduct a sale, whether by word of mouth, by newspaper
advertisement, by magazine advertisement, by handbill, by written notice,
by printed notice, by printed display, by billboard display, by poster, by
radio announcement and by any and all means including oral, written or printed.
SALE
The sale or an offer to sell to the public goods, wares and merchandise
of any and all kinds and descriptions on hand and in stock in connection with
a declared purpose, as set forth by advertising, on the part of the seller
that such sale is anticipatory to the termination, closing, liquidation, revision,
windup, discontinuance, conclusion or abandonment of the business in connection
with such sale. It shall also include any "sale" advertised to be a fire sale,
adjustment sale, creditor's sale, trustee's sale, liquidation sale,
reorganization sale, alteration sale, executor's sale, administrator's
sale, insolvent sale, creditor's committee sale, forced-out-of-business
sale, removal sale and any and all "sales" advertised in such manner as to
reasonably convey to the public that, upon the disposal of the stock of goods
on hand, the business will cease and be discontinued.
Upon filing an original application or a renewal application for a license
to advertise and conduct a sale or special sale, as hereinbefore defined,
the applicant shall pay to the Village Clerk a fee of the sum of $50.
Upon commencement of any sale, as herein defined, the license issued
by the Mayor shall be prominently displayed near the entrance to the premises.
A duplicate original of the application and stock list, pursuant to which
such license was issued, shall at all times be available to the Mayor. All
advertisements or advertising and the language contained therein shall be
in accordance with the purpose of the sale as stated in the application pursuant
to which a license was issued, and the wording of such advertisements shall
not vary from the wording as indicated in the application. Such advertising
shall in no matter or form whatsoever, either directly or indirectly, indicate
that such sale is held with the approval of the Mayor. Such advertising shall
contain a statement in these words and no other: "Sale held pursuant to Permit
No. ... of the Village of Great Neck Plaza, granted the ... day of .......,"
and in such blank spaces shall be indicated the permit number and the requisite
dates.
The provisions of this chapter shall not apply to or affect the following
persons:
A. Persons acting pursuant to an order or process of a court
of competent jurisdiction.
B. Persons acting in accordance with their powers and duties
as public officers such as sheriffs and marshals.
C. Duly licensed auctioneers, selling at auction.
Any person violating any of the provisions of this chapter shall be
punishable by a fine not exceeding $250 or be liable to imprisonment for a
period not exceeding 15 days, or by both such fine and imprisonment, for each
day of the continuation of each offense.