It is the purpose of this article to preserve and promote the character and appearance and conserve the property values of the Town, the attractiveness of whose residential and business areas is the economic mainstay of the community, by providing procedures for an architectural review of structures henceforth erected, reconstructed or altered in the Town, and thereby to:
A.
Encourage good qualities of exterior building design and appearances and relate such design and appearances to the sites and surroundings of the structure.
B.
Permit originality and resourcefulness in building design and appearance which is appropriate to the sites and surroundings.
C.
Prevent such design and appearance as is unnecessarily offensive to visual sensibilities.