Definitions. As used in this section, the following terms shall have
the meanings indicated:
SIGN
Any device, display, or structure that is visible from a
public place and that has words, letters, figures, designs, symbols,
logos, illumination, or projected images. The term "sign" shall not
include the following: architectural elements incorporated into the
structure or facade of a building; devices, displays, or structures
that are visible only from the inside of a building.
SIGN AREA
The total area devoted to conveying a message excluding any
border and trim, ornamental base or apron supports and other structural
members. Where signs employ appurtenances such as "pop-ups" and "cut-outs"
or objects that extend beyond the normal area, the area of such appurtenances
shall be measured separately and included in the total sign area.
The total sign area for a double-faced sign or a "V" type sign shall
be measured on the largest face of the sign; however, advertising
or other copy may be posted on both sides of such sign. (See Figures
F.3 and F.4.)
SIGN, AWNING OR CANOPY
A sign that is mounted, painted, or attached directly on
the surface of an awning or canopy.
SIGN, BANNER
A flexible substrate on which copy or graphics may be displayed
with no permanent rigid backing. A banner sign is considered a temporary
sign.
SIGN, FLAG
A piece of cloth or similar material, typically oblong or
square, attachable by one edge to a pole or rope and used as a symbol,
decoration, or message; this includes pennants.
SIGN, FREESTANDING
A rigid or semi-rigid sign principally supported by a structure
affixed to the ground, and not supported by a building, including
signs supported by one or more columns, poles or braces placed in
or upon the ground. (See Figure F.1.)
SIGN HEIGHT
The height of a sign shall be measured from the average elevation
of the ground below the sign to the top point of the sign. Where the
location of a sign is lower than the street to which it is oriented,
the height may be increased by the difference in elevation, except
for off-site group signs. (See Figures F.1, F.2 and F.3.)
SIGN, MINOR
A wall or freestanding sign not exceeding four square feet
in area, not exceeding four feet in height, and not illuminated. Examples
include no-trespassing signs, displays of building address, security
warning signs, parking signs, and entrance/exit signs.
SIGN, MONUMENT
A rigid or semi-rigid sign placed directly on the ground
by means other than a support pole or brace in which the message portion
is either on top of, or affixed to the support structure. (See Figure
F.2.)
SIGN, OFF-PREMISES/BILLBOARD
A sign which directs attention to a business, commodity,
service or entertainment conducted, sold or offered on a parcel of
land other than the one on which the sign is located.
SIGN, ROOF
A sign mounted on, and supported by, the main roof portion
of a building, or above the uppermost edge of a parapet wall of a
building and which is wholly or partially supported by such a building.
Signs mounted on mansard facades, pent eaves and architectural projections
such as canopies or marquees shall not be considered to be roof signs.
(See Figure F.5.)
SIGN, TEMPORARY
A sign designed or intended, based on materials and structural
components, to be displayed for a specified or limited period of time,
regardless of type or style of sign. Examples include real estate
signs, yard sale signs, construction signs, contractor's signs, auction
signs, civic event signs, grand opening signs, direction to event
signs, banner signs, and special or one- time event signs per year.
SIGN, WALL-MOUNTED
A sign that is in any manner affixed to any exterior wall
of a building or structure and that projects no more than 18 inches
(457 mm) from the building or structure wall, including signs affixed
to architectural projections from a building, provided the copy area
of such signs remains on a parallel planed to the face of the building
facade or to the face or faces of the architectural projection to
which it is affixed. (See Figure F.5.)