The purpose of this Division is to promote the value and impact
of signs for the general public and business community while enhancing
the City's various neighborhoods and protecting the safety and welfare
of the public.
When used in this Division, the words, terms, and phrases defined in this section shall have the meaning and construction given herein. Other definitions which relate to this Division may also be found under Division
1, Section
19.104.080.
Frontage, building.
"Building frontage" means the horizontal length of a wall
of a main building where such wall faces a street. The measurement
of such length is along a line parallel to the street. Where a building
is arranged to include establishments with exterior public entrances
but no wall space facing a street, the horizontal dimension of 1 wall
of each such establishment which faces a mall or other private way
may be considered to be building frontage.
Frontage, business.
"Business frontage" means the horizontal length of a segment
of building frontage which encloses a single business establishment
and contains the primary public entrance to such establishment.
Sign.
"Sign" means any object, device, display or structure, or
part thereof, situated outdoors or situated indoors and visible from
outdoors, which is used to advertise, identify, display, direct, or
attract attention to an object, person, institution, organization,
business, product, service, event, or location by any means, including
words, letters, figures, design, symbols, fixtures, colors, illumination
(other than illumination that highlights building features, such as
exposed neon accenting building trim), or projected images. This definition
does not include any supporting sign structure which in itself is
not designed to attract attention.
Sign, A-frame.
"A-Frame" sign means a portable or movable sign made of wood,
cardboard, plastic, or other lightweight and rigid material having
the capability to stand on its own support(s) and consisting of 1
or 2 panels connected and hinged at the top. A-Frame signs are commonly
referred to as sandwich board signs.
Sign area.
"Sign area" means the total sign face area of all sign faces
of a sign; except, for the following types of signs, the total sign
area is considered to be only the area of the single largest sign
face:
A.
Double-faced signs where the 2 sign faces are parallel, on opposite
sides of the same sign frame,
Sign, commercial.
"Commercial sign" means a sign containing a message on behalf
of any entity, company, or individual for the intent of making a profit.
Sign, canopy.
"Canopy sign" means a sign suspended or attached beneath
an eave, awning, canopy, arcade or other building overhang.
Sign, display board.
"Display board sign" means a permanently installed panel
provided for the posting of temporary advertisements or messages,
and/or upon which manually changeable messages are displayed. This
definition does not include electronic "scoreboard" type display boards.
Sign, electronic display board.
"Electronic display board" means a permanently installed
panel provided for the purpose of temporary advertisements or messages,
upon which electronic messages are displayed with flashing or "moving"
letters or symbols.
Sign face.
"Sign face" means each area or display surface of a sign,
including any framing, trim, or molding, but not including any supporting
sign structure which in itself is not designed to attract attention.
In the case of a sign face with no definite perimeter, the boundary
of the sign face is considered to be a parallelogram, triangle, or
circle which encloses all portions of the sign. In the case of a three
dimensional sign, the flat projection of the largest area which can
be seen at one time is considered as the sign face.
Sign face area.
"Sign face area" means the area of a plane surface defined
by the boundaries of a sign face.
Sign, ground.
"Ground sign" means a sign affixed to a ground sign structure
which is free-standing, supported from the ground, and not attached
to a building.
Sign, monument.
"Monument sign" means a ground sign supported on the ground
in such a manner that the bottom edge of the sign face at any point
is not more than 2 feet above ground level and the top is not more
than 8 feet above the ground level.
Sign, off-premises (billboard).
"Off-premises (billboard) sign" means "billboard" and/or "electronic billboard (which includes digital billboards)," as defined in Section
19.912.090 of this Code, excluding any temporary real estate open house sign, and any approved temporary sign advertising a special community benefit event.
Sign, projecting.
"Projecting sign" means a sign mounted on a building wall
or fascia in such a manner that 1 or more sign faces are not parallel
to the building wall.
Sign, roof.
"Roof sign" means a sign extending above, through or over
the roof or eave line of a building, not including a sign mounted
against the lower portion of a mansard type roof.
Sign structure.
"Sign structure" means a structure, other than a building,
upon which 1 or more signs are attached in any manner.
Sign structure, ground.
"Ground sign structure" means a sign structure supporting
a ground sign. A ground sign structure is considered to include all
attached signs.
Sign, temporary.
"Temporary sign" means a sign (including pennants, banners,
forced cold-air inflatables, or other objects constituting a sign
as defined in this chapter) which is not permanently fixed to a building
or sign structure.
Sign, T-frame.
"T-Frame" sign means a portable or movable sign of wood,
cardboard, plastic, or other lightweight and rigid material capable
of standing on its own consisting of a stabilizing base and having
no more than 1 panel capable of displaying information on one or both
sides and resembling an inverted letter "T." T-Frame signs are also
referred to as T-Board signs.
Sign, wall.
"Wall sign" means a sign mounted flat against the wall or
fascia of a building or against the lower portion of a mansard-type
roof.
Sign, window.
"Window sign" means a sign that is applied or attached to
the exterior or interior of a window or located in such manner within
a building that it can be seen from the exterior of the building through
the window.
(Ord. 1582 § 3, 2015; Ord. 1671 § 3, 2019)
A. No
sign, whether permanent or temporary, including any supporting structure
and lighting thereof, shall present any hazard to the safety of pedestrian
or vehicular traffic by obstructing the flow of such traffic, by obstructing
the sight lines required for the safe movement of pedestrian or vehicular
traffic, by interfering with the visibility and effectiveness of any
traffic control or warning device or in any other manner.
B. Appearance.
1. Signs shall be designed and maintained to be compatible with the
architectural design, style, and materials of the on-site building(s)
to which the sign is affixed or otherwise located on the property.
2. Signs shall utilize detail features, (i.e., arches, trim, siding,
colors, rock veneer, etc.) similar to the style of the building(s)
the sign is affixed or otherwise located on the property.
3. Ground sign design and size shall be in proportion to the scale and
massing of the development it identifies.
4. Ground sign cabinets shall be architecturally integrated into the
overall design of the sign structure to prevent the cabinet from appearing
as an addition.
5. Ground sign supports shall be wrapped with pole covers with design
and finishes to match the on-site buildings.
6. The location of proposed ground signs shall take into account the
location of existing ground signage on adjacent properties so as not
to block their visibility.
7. Multi-tenant ground signs and wall signs with backgrounds shall maintain
uniform background colors.
8. No sign face or sign area shall be added to an existing sign unless
within a permanent frame or panel indicated for such purpose on approved
plans for the total sign structure.
C. Illumination. Where lighted signs are permitted, the illumination
shall be fixed, steady and directed or controlled so as to prevent
glare on streets, walkways, and residential property. There shall
be no blinking, twinkling, scintillation, cyclic variation, motion,
or the appearance of motion in the illumination of any sign. Electronic
display boards are exempt from this provision when authorized under
a conditional use permit.
D. Maintenance. All signs shall be maintained in good condition
and working order, to be free of graffiti, peeling paint, faded colors,
and/or broken and damaged materials.
E. Obsolete Signs. All signs shall pertain to existing businesses
or services and goods offered on the premises. Any sign face no longer
in compliance with this section shall be removed or covered to the
satisfaction of the Director after 60 days of becoming obsolete.
F. Signs on Public Property and in Public Rights-of-Way.
1. With the exceptions to the temporary signs listed in paragraph 2
of this subsection, placing, mounting, installing, affixing, erecting,
maintaining, or displaying any temporary commercial sign on public
property or in the public rights-of-way is prohibited.
2. Subject to the limitations set forth in this paragraph, the following
temporary signs are permitted to be displayed on parkways, public
property and public rights-of-way:
a. Official Signs. The following signs associated with
the City or other governmental agency are permitted:
(i) Traffic control or traffic directional signs placed or erected by
the City or another governmental agency.
(ii)
Public notices or signs required by local, state, or federal
regulations.
(iii)
Signs placed or erected by the City in furtherance of its governmental
functions.
(iv)
Signs providing information about a public or public-private project, development site, or event. For purposes of this subsection, "public event" means an event organized by the City or other governmental agency. "Public-private event" means any event that is issued a temporary use permit or special permit pursuant to Division
10 of Title
19 of this code or an event located on City owned property pursuant to a valid agreement approved by the City such as a license or lease agreement. Project and development site signs shall not be over 32 square feet in area. For event signs under this subsection, signs shall comply with any conditions and restrictions contained in the temporary use permit, special permit, license, or lease agreement, whichever is applicable.
(v) Banner signs advertising special community benefit events at specific
locations stated below when both the event and the signs are approved
by the City. The specific locations for the placement of such banner
signs are:
(1)
across Beach Boulevard on the south of the intersection of Beach
Boulevard and Franklin Avenue,
(2)
across Orangethorpe Avenue, approximately 430 feet east of its
intersection with Valley View Street,
(3)
across Orangethorpe Avenue, approximately 75 feet east of the
northerly extension of Indiana Avenue,
(4)
across La Palma Avenue, approximately 675 feet east of its intersection
with Valley View Street,
(5)
across Knott Avenue, approximately 185 feet north of Houston
Street,
(6)
across Beach Boulevard on the south of the intersection of Beach
Boulevard and Melrose Avenue, and
(7)
such other locations as approved by resolution of the City Council
b. Temporary Special Event Signs. For purposes of this subsection, a "special event" sign is any sign identifying, displaying, directing, or conveying information, idea, or message related to an event or occasion occurring within the City that does not invite members of the public to attend for the primary purpose of completing a commercial transaction at the site or location of the event or occasion. Examples of permitted special events signs include, but are not limited to, signs related to social gatherings (provided entry does not require a cover fee or the purchase of any food or drink), real estate open houses, support groups, religious services, and educational meetings. The examples listed in this subsection are not intended to create content-based regulations, but rather assist for purposes of interpretation and application. Special event signs shall comply with the sign restrictions set forth under subsection
3.
c. Noncommercial Signs. Temporary signs that are not commercial
signs are permitted subject to the sign restrictions set forth under
subsection (F)(3).
3.
Sign Standards and Restrictions. All temporary signs permitted under Sections 19.904.030(F)(2)(b)
and (c) shall comply with the following standards and restrictions:
a. Design and Size.
i. Signs shall be in the form of an A-Frame or T-Frame sign only, which
shall not exceed a maximum standing height 36 inches measured from
the pavement to the highest point of the sign and 24 inches in width
measured between the outer most edges of the sign or frame, whichever
is greater.
ii. Sign display panels shall not be larger than 4 square feet in area.
b. Placement. Signs shall be placed in a manner that does
not obstruct pedestrian movement and shall comply with the following:
i. Signs may not be placed on sidewalks measuring less than 60 inches
in width.
ii. Signs shall be placed so as to maintain a minimum of 48 inches of
clearance from any obstruction.
iii.
Signs shall not obstruct pedestrian or handicap accessibility
to curb ramps, buildings, emergency exits, transit stops, or parking
spaces.
iv. Signs shall not be placed on any medians.
v. Signs shall not be placed projecting over, into, or within any street,
alley, roadway, or highway intended for vehicular traffic.
vi. Signs shall not be placed, affixed, or attached to any trees, shrubbery,
utility poles, traffic control signs or devices, newsracks, trash
receptacles, bus stops, signs, or any other objects or structures
installed or located in the public rights-of-way.
vii.
No more than 4 A-Frame or T-Frames signs (or any combination
thereof) may be placed by any person or entity, or in association
with any person or entity, or in connection with any particular idea,
message, or event and shall not be placed in the on public property
or public rights-of-way more than 30 days prior to that date of the
event or occasion.
viii.
A person or entity placing signs in on the public rights-of-way
is permitted to place no more than 1 sign on each side of any single
block. For purposes of this subsection, "block" shall mean that portion
of a street or highway lying between the nearest 2 intersecting or
intercepting street(s), highway, railroad right-of-way, terminus or
dead-end street or highway, or city boundary.
c. Maintenance. Signs shall be kept neat, clean, and in
good repair. Signs which are faded, torn, damaged or otherwise unsightly
or in a state of disrepair shall be immediately replaced, repaired,
or removed.
d. Signs Projecting into Public Rights-of-Way. No sign
shall project over any public walkway, sidewalk, alley, street, or
public property except as may be expressly permitted pursuant to this
code. On private property, in any outdoor areas open to the public,
no portion of any sign attached to a building and extending below
a height of 7 feet above ground level shall project more than 6 inches
from the face of the building.
e. Signs shall not mimic or otherwise resemble an official city or governmental
signs so as to create confusion or mistake.
4. The City shall remove signs violating this subsection and shall store
the signs for 21 days and provide notice to the party responsible
for displaying the sign(s), if reasonably known. During this time
persons may retrieve the signs from the City upon payment of associated
storage fees in an amount established by resolution of the City Council.
If the removed signs have not been retrieved after the 21 days, the
City may dispose of the removed signs in any manner deemed appropriate
by the City.
5. Each sign in violation of this subsection shall constitute a separate and distinct violation and every day a violation of this subsection exists shall constitute a separate and distinct offense. The removal of any sign under this subsection is cumulative and supplemental to the remedies authorized under Chapter
1.04 of this code. Abatement of signs in violation of this subsection shall not constitute a defense to any remedy or proceeding that may be employed simultaneously under Chapter
1.04 of this code. Moreover, nothing in this chapter shall be construed to limit any right or remedy otherwise available to the City in law or equity, nor shall this subsection be construed to create a duty or obligation on the part of the City to enforce this subsection.
(Ord. 1441 § 1, 2003; Ord. 1671 § 4, 2019; Ord. 1698 § 3, 2021)
The following types of signs are prohibited:
A. Any
form of moving, oscillating, or rotating sign;
B. Inflatable
signs (other than forced cold-air inflatables);
C. Portable
signs, not including temporary signs which are otherwise permitted;
D. Off-premises signs (billboards), not including billboards otherwise permitted pursuant to Section
19.912.090, and temporary signs which are otherwise permitted;
(Ord. 1582 § 4, 2015)
Special areas exist within the City where a sign plan review
by the Planning Commission shall be required prior to the issuance
of any sign zoning compliance permit and the erection of any sign.
The purpose of this review is to promote a sense of overall orderliness
and attractiveness in the appearance of these special areas which
is consistent in quality and style. The following special areas are
designated for such sign plan review:
A. Any
integrated development in the commercial and industrial zones.
B. Any
property located in the ECSP zone.
1. Special sign criteria applies under separate documentation entitled "Beach Boulevard Entertainment Corridor Specific Plan" under Section V—Development Requirements, F. General Provisions, 8. Signs. Where this document refers to the sign regulations of this Division, the sign standards for commercial zones of Chapter
19.912 shall be applied to such reference.
2. Any deviation from the criteria of this Division and the Beach Boulevard
Entertainment Corridor Specific Plan may be considered via a conditional
use permit application.
C. Any
property or area that the Planning Commission may determine to require
a sign plan review during an approval process.
D. Any
property located in the ACSP zone.
1. Special sign criteria applies under separate documentation entitled "Auto Center Specific Plan" under Section VI—Development Standards. Where this document refers to the sign regulation of this Division, the sign standards for commercial zones of Chapter
19.912 shall be applied to such reference.
2. Any deviation from the criteria of this Division and the Auto Center
Specific Plan may be considered via a conditional use permit application.
E. Any
property located in the CR zone.
(Ord. 1347 § 11.C, 1997; Ord. 1382 § 19, 1998; Ord. 1441 § 1, 2003)
The types of signs listed in this section shall be subject to the limitations provided herein and shall be exempt from the requirements for obtaining a zoning sign permit or zoning compliance review as called for in Section
19.904.070, and from the sign regulations of Chapters
19.908 through
19.916.
A. Public Signs, Warnings, and Notices.
1. Traffic and regulatory signs posted by the City, legal notices, railroad
crossing, or warning signs,
2. Warning or trespass signs on private property. Each sign face area
shall not be more than 2 square feet. Such signs shall be spaced at
least 100 feet apart unless a closer spacing is approved by the Director,
3. Public utility signs containing only warning or service information.
B. Directional Signs. Signs, for purposes of identifying entrances
to and exits from an establishment, or giving other directional or
warning information to pedestrian or vehicular traffic, shall be subject
to the following limitations:
1. Free-standing signs shall be not more than 8 feet in height. Height
and location of directional signs attached to a building shall be
subject to the approval of the Director.
2. Each sign face area shall be not more than 4 square feet, unless
a larger sign is approved by the Director for safety and traffic control
purposes.
3. No other type of information shall be included except each entrance
sign may contain, within not more than 25 percent of the sign face
area, a logo or other identification of the establishment served.
C. Memorial Signs and Cornerstones. Memorial signs or tablets,
cut into stone or formed of permanently installed incombustible material.
Only the name of the building or site, and/or date shall be shown.
D. Residential Directory Signs. Directory sign for a residential
building or group of buildings provided such sign does not face a
street and is no greater than 4 square feet in area.
E. Professional Signs. Nameplate or identification sign for a
professional establishment, attached to a commercial or institutional
building. Each sign face area shall be not more than 4 square feet.
F. Bulletin Boards. Bulletin board for a public, charitable,
or religious institution and located on the premises of the institution.
There shall be only 1 such exterior bulletin board on each such premises.
The sign area of such bulletin board shall be not more than 20 square
feet.
G. Window Signs. Temporary window signs on the premises of a
nonresidential use, advertising special items or events. The total
sign face area of such signs on each window shall not exceed 20 percent
of the area for each window. No such sign shall remain longer than
30 days.
H. Construction Signs. Temporary signs on construction projects
or development sites identifying the owners, major tenants, architects,
engineers, or contractors. Each such sign shall be neatly painted
and not over 32 square feet in sign area.
I. Real Estate Signs.
1. Temporary signs advertising property for sale, lease, or rental,
located on the property offered, subject to the following limitations:
a. 8-foot maximum height above grade,
b. Residential Property. No more than one sign on each
property offered except that a property which maintains a second street
frontage on a major, primary, or secondary highway shall be permitted
one additional sign; the maximum area of each sign shall be not more
than six square feet.
c. Nonresidential Property.
(i) Where the total lineal street frontage is not more than one hundred
twenty feet: Not more than one sign per street frontage; the maximum
sign area of each sign shall be twenty square feet.
(ii)
Where the total lineal street frontage is in excess of one hundred
twenty lineal feet: Not more than one sign per street frontage; the
maximum sign area of each sign shall be thirty-two square feet.
d. No sign shall be directly or indirectly illuminated.
e. All such signs shall be removed either when escrow is closed or a
transaction is otherwise completed, or when the property is removed
from the market.
2. Open House Signing.
a. On-site Signing:
(i) Numerical Limitation: Not more than four pennants of
not more than three square feet each.
(ii)
Such pennants shall be permitted to be placed on the property
where the open house is held. No such pennants shall be placed in
center medians, over fences, or in areas not deemed permitted by this
subsection.
(iii)
Such pennants are permitted only during periods when either
the property owner or sales agent is present and are further subject
to the following day and time restrictions:
(aa) Tuesday, Wednesday, and Friday—9:00
a.m. to 2:00 p.m.
(bb)
Saturday and Sunday—11:00 a.m. to 6:00 p.m.
(cc)
No on-site pennants are permitted to be placed or present on
any day or at any time other than as set forth in subsection (iii.aa)
and (iii.bb) hereinabove.
(iv)
One sign indicating that an open house is presently occurring
shall be permitted in the front or side yard setback of the property
being offered.
J. Signs Permitted Under Section 19.904.030(F)(2). Signs in compliance with paragraph 2 of subsection
F, Section
19.904.030.
(Ord. 1671 § 6, 2019)
Temporary signs advertising the sale of lots in a land subdivision
may be located within the subdivision subject to the following limitations:
A. Not
more than two sign structures in each subdivision, with not more than
two sign faces per structure. Each sign face shall not be more than
sixty square feet.
B. All
such signs and structures shall be removed no later than twelve months
after all required permits for such signs are issued.
C. Cash
bond in the amount of five hundred dollars for each sign structure
shall be deposited with the City's Finance Director, such deposit
to guarantee removal of the signs.