The purpose of this Article 3-5, Signs, is to promote the safety, comfort, and well-being of the user of streets, roads, and highways in Carver; to reduce distractions and obstructions from signs which would adversely affect traffic safety, and to alleviate hazards caused by signs projecting over or encroaching upon pubic ways; to discourage excessive visual competition in signage and ensure that signs aid orientation and adequately identify uses and activities to the public; and to preserve or enhance town character by requiring new and replacement signage which is compatible with the surroundings, appropriate to the type of activity to which it pertains, expressive of the identity of individual proprietors or of the community as a whole, and appropriately sized in its context, so as to be easily readable.
A. 
Permitted Signs. Only signs which refer to a use permitted by the Zoning By-Law or protected by statute are permitted, provided such signs conform to the provisions of this Sign By-Law.
VILLAGE AND AGRICULTURAL/RESIDENTIAL DISTRICTS#
Sign
Permitted
Max. Number
Max. Area
Max Height
Clearance/Setback
Address*
Yes
1 per building
2 square feet
4 feet
Setback at least 3 feet from right of way
Traffic Flow*
Yes
Unlimited
3 sq. feet per sign
4 feet
Directory*
Yes
1 per multiple-occupancy commercial building
4 sq. ft. for the name of the building; 2 sq. ft. for each business
5 feet
Freestanding♣
Yes
1 per single-occupancy commercial building
4 square feet
5 feet
Marquee/Canopy
Yes
1 per business
4 square feet; letters may not exceed 12" in height
Lowest point of the roof
10 foot clearance above sidewalk
Monument
No
1 per single-occupancy commercial building or business park
Wall
Yes
1 per business♦
10% of wall area
Lowest point of the roof
Shall not project more than 6" from building
Window
Yes
1 per business
30% of the window area
Individual letters or symbols
No
TOTAL OF ALL SIGNS
2 per business
8 sq. ft. per business
#
Signs for home occupations are subject to the provisions of § 290-2-2.4A and B
GENERAL BUSINESS AND SPRING STREET INNOVATION DISTRICT (SSID)
Sign
Permitted
Max. Number
Max. Area
Max. Height
Clearance/Setback
Address*
Yes
1 per building
2 sq. feet
4 feet
setback at least 3 feet from right of way
Traffic Flow*
Yes
unlimited
3 sq. ft. per sign
4 feet
Directory♦
Yes
1 per multiple-occupancy commercial building
16 sq. ft. for the name of the building; 2 sq. ft. for each business
10 feet
Freestanding
Yes
1 per single-occupancy commercial building
10 sq. feet
10 feet
Marquee/Canopy
Yes
1 per business
8 sq. feet; letters may not exceed 12" in height
lowest point of roof
10 foot clearance above sidewalk
Monument
Yes
1 per single-occupancy commercial building or business park
10 square feet
4 feet
Projecting
Yes
1 per business
10 square feet
Bottom sill of the second story window or the lowest point of the roof of a 1 story building
setback at least 2 ft from the curb; 8" clearance above sidewalk; 13" clearance above driveway
Wall
Yes
1 per business♦
10% of wall area
lowest point of the roof
shall not project more than 6" from building
Window
Yes
1 per business
30% of the window area
Individual letters of symbols
Yes
10% of wall area
shall not project more than 12" from building surface
TOTAL OF ALL SIGNS
2 per business
16 sq. ft. per business
HIGHWAY COMMERCIAL/INDUSTRIAL/GREEN BUSINESS PARK DISTRICTS
Sign
Permitted
Max. Number
Max. Area
Max. Height
Clearance/Setback
Address*
Yes
1 per building
2 square feet
4 feet
setback at least 3 feet from right of way
Traffic Flow*
Yes
unlimited
3 sq. ft per sign
4 feet
Directory♦
Yes
1 per multiple-occupancy commercial building
16 sq. ft. for the name of the building; 2 sq. ft. for each business
10 feet
Freestanding
Yes
1 per single-occupancy commercial building
16 sq. feet
10 feet
Marquee/Canopy
Yes
1 per business
8 sq. Feet
letters may not exceed 12" in height
lowest point of the roof
10 foot clearance above sidewalk
Monument
Yes
1 per single-occupancy commercial building or business park
16 square feet
4 feet
Projecting
Yes
1 per business
10 square feet
bottom sill of the second story window or the lowest point of the roof of a 1 story building
setback at least 2 ft from the curb; 8' clearance above sidewalk; 13' clearance above driveway
Wall
Yes
1 per business♦
10% of wall area
lowest point of the roof
Shall not project more than 6" from building
Window
Yes
1 per business
30% of the window area
Individual letters or symbols
Yes
10% of wall area
Shall not project more than 12" from building surface
TOTAL OF ALL SIGNS
2 per business
32 sq. ft. per business
*
Shall not count in the total number or area of signs allowed per business.
2 wall signs may be permitted per business where the business has frontage on two streets.
Free standing signs over six feet in height may have no more than two sides; those less than six feet in height may have three or four sides.
#
The name of the business included within a directory sign will not count as the one sign per business. However, the aggregate area will include both the directory sign and the additional sign permitted per business.
A. 
Billboards, streamers, pennants, ribbons, spinners, signs tacked, posted, painted or otherwise attached to utility poles, posts, trees, sidewalks, buildings or curbs, or to motor vehicles and trailers regularly located for fixed display or other similar devices shall not be constructed, posted or erected in any zone; provided, however, that streamers, pennants, ribbons, spinners, or other similar devices may be permitted in conjunction with the grand opening of a business and for twenty (20) days thereafter. Flags and bunting exhibited to commemorate national patriotic holidays, and temporary banner announcing charitable or civic events are exempted from this prohibition.
B. 
Flashing signs, signs containing moving parts, and signs containing reflective elements which sparkle or twinkle in the sunlight are not permitted. Signs indicating the current time and/or temperature are permitted provided they meet all other provisions of this By-law.
C. 
Any sign advertising or identifying a business or organization which is either defunct or no longer located on the premises is not permitted.
D. 
Off-premises signs are not permitted in any district, with the exception of directional signs on public property.
E. 
Roof signs which project above the highest point of the roof are not permitted in any district.
F. 
When visible from a public way, no advertising shall be permitted on storage tanks, vehicles or similar types of containers. This restriction applies to both permanently located and mobile units, and trailers and trucks regularly located for fixed display. This prohibition shall not apply to properly registered vans, panel trucks, or any other business vehicles used on a regular basis on public ways for normal business.
G. 
Signs on trees, etc., except for approved subdivision entrance signs or signs warning of danger or prohibiting trespass or the like; no sign shall be painted on or affixed to any tree, fence, utility pole, painted or posted on any wall.
H. 
Signs shall be illuminated from the exterior only by a stationary, shielded light directed solely at the sign, without causing glare for motorists, pedestrians or neighboring premises. Signs of the exposed neon or other gas-filled tube type are prohibited. No sign shall be internally illuminated, except those utilizing the "soft-glo" method.
I. 
Illuminated features other than approved signs, on the exterior of a building that call attention to the building, product or services available within the building are prohibited.
J. 
Individual freestanding signs are not permitted for multiple-occupancy commercial buildings. All information relating to establishments within the building or complex must be contained within one directory sign permitted for the entire premises.
A. 
Illumination Standards.
(1) 
Signs shall be illuminated only with steady, stationary light sources directed solely onto the sign without causing glare. Internal illumination is prohibited. Lightbulbs and gas-filled tubes providing external illumination shall be shielded in such a way as to be hidden from view from any point along the roadway or sidewalk.
(2) 
Strings of bulbs are not permitted, except as part of a holiday celebration; provided, however, that strings of bulbs may be permitted to decorate trees where such display does not interfere with neighboring land uses.
(3) 
Signs may be illuminated during business hours and for thirty (30) minutes before and after the hours of operation of the business advertised thereon.
(4) 
No person may erect a sign that constitutes a hazard to pedestrian or vehicular traffic because of intensity or direction of illumination.
(5) 
Decorative neon window signs may be permitted where the Building Commissioner determines that such window signs are compatible with the building's historic or architectural character in style, scale and color.
(6) 
Canopies shall not be illuminated from behind in such a way that light shines through canopy material creating the effect of an internally illuminated sign.
B. 
Placement Standards.
(1) 
No person may erect a sign which is affixed to a utility pole, tree, or shrub.
(2) 
No sign together with any supporting framework shall extend to a height above the maximum building height allowed in the zoning district in which it is located.
(3) 
Signs shall not cover architectural details such as, but not limited to arches, sills, moldings, cornices, and transom windows.
(4) 
Signs for businesses withing the same structure shall be coordinated as to placement, porportion, and format.
C. 
Safety Standards. No person may erect or maintain a sign which is structurally unsafe; constitutes a hazard to public safety and health by reason of inadequate maintenance, dilapidation or abandonment; obstructs free entrance or exit from a required door, window, or fire escape; obstructs the line of sight of drivers exiting from the property onto the street; obstructs light or air or interferes with proper functioning of the building; or does not conform to the State Building Code.
D. 
Materials Standards.
(1) 
Village and Residential Districts: All signs shall be made of wood or metal. If plywood is to be used, it must have exceptionally smooth and weather resistant surfaces, such as those obtained with medium density overlay (MDO) board.
(2) 
General Business, Highway Commercial, Industrial and Airport Districts: The use of wood or metal signs is highly recommended.
E. 
Color Standards.
(1) 
The number of colors shall be limited to three (3), except in the instance of an illustration.
(2) 
Colors should be chosen to complement the facade color of the building.
(3) 
Dark backgrounds with light colored lettering are strongly encouraged. Examples of preferred background colors are burgundy red, forest green, chocolate brown, black, charcoal, and navy blue.
(4) 
"Day Glow" colors are prohibited.
F. 
Measurement of Sign Area.
(1) 
Sign measurement shall be based upon the entire area of the sign, with a single continuous perimeter enclosing the extreme limits of the actual sign surface.
(2) 
For a sign painted on or applied to a building, the area shall be considered to include all lettering, wording and accompanying designs or symbols together with any background of a different color than the natural color or finish material of the building.
(3) 
For a sign consisting of individual letters or symbols attached to, painted, or carved or engraved on a surface, building wall, or window, the area shall be considered to be that of the smallest rectangle or other shape which encompasses all of the letters and symbols.
(4) 
The area of supporting framework (for example brackets, posts, etc.) shall not be included in the area if such framework is incidental to the display.
(5) 
When a sign has two (2) or more faces, the area of all faces shall be included in determining the area, except where two faces are placed back to back and are at no point more than two (2) feet from each other. In this case, the sign area shall be taken as the area of either face, and if the faces are unequal, the larger shall determine the area.
G. 
Measurement of Height. The height of any sign shall be measured from the surface of the road up to the highest point of the sign. In situations where a sign is intended to be visible from two roads of different elevations measurement shall be from the surface of the lower roadway.
H. 
Maintenance. A sign shall be maintained in a secure and safe condition. If the Sign Officer is of the opinion that a sign is not secure, safe, or in good state of repair, written notice of this fact shall be given to the person responsible for the maintenance of the sign. If the defect in the sign is not corrected within the time permitted by the Sign Officer, the Sign Officer may revoke the sign permit and take possession of the sign until the owner pays the cost of removal, thus placing the sign owner in violation of the sign bylaw and liable for a fine as specified in § 290-5-5.7F.
I. 
Exceptions. For the purposes of this article, the term "sign" shall not include:
(1) 
signs erected or posted and maintained for public safety and welfare or pursuant to any governmental function, law, bylaw or other regulation;
(2) 
a bulletin board or similar sign not exceeding twenty (20) sq. ft in display area, in connection with any church, museum, library, school, or similar public or semi-public structure, provided that the top of such sign shall not be more than eight (8) feet above ground level and provided that it does not possess any of the characteristics listed in § 290-3-5.3 above;
(3) 
signs relating to trespassing and hunting not exceeding two (2) sq. ft. in area.
Nonconforming signs and sign structures which were lawfully in existence before the adoption of this bylaw may remain except as qualified below:
A. 
Other than sign maintenance, no nonconforming sign shall be reconstructed, remodeled, relocated, or changed in size. Remodeling shall include changes in lettering or symbols due to change in tenancy or ownership of the premises. Changes in directory signs are excepted, and individual portions of a directory sign may be changed as tenancy or ownership dictate.
B. 
Nothing in this Sign By-Law shall be deemed to prevent keeping in good repair a nonconforming sign, including sign maintenance, repainting and replacement of broken or deteriorated parts of the sign itself. Supporting structures for nonconforming signs may be replaced, providing that such replacement makes structure conforming as to height, setback, and other requirements.
C. 
A nonconforming sign or sign structure which is destroyed or damaged by a casualty may be restored within six (6) months after such destruction or damage only after the owner has shown that the damage did not exceed fifty percent (50%) of the appraised value of the sign. If such sign or sign structure is destroyed or damaged to an extent exceeding fifty percent (50%), it shall be removed and shall not be reconstructed or replaced unless such action makes the sign and sign structure conforming in all respects.
D. 
A nonconforming sign or sign structure shall be removed within thirty (30) days if the building containing the use to which the sign is accessory is demolished or destroyed to an extent exceeding fifty percent (50%) of the building's appraised value.
A. 
Directional Signs on Public Property.
(1) 
Such signs may be allowed with permission of the Building Commissioner
(2) 
Signs shall contain the business name and logo only (logo allowed for seasonal attractions only), with no additional advertising.
(3) 
Signs shall not exceed 3 sq. ft. and shall not be illuminated.
B. 
Moveable or Temporary Signs (and/or moveable). Such signs are prohibited except as follows:
Type
Duration
Max. Size
Permit Required
Charitable or Civic Events
Week prior to event
80 square feet
no
Commercial
30 days; twice yearly
32 square feet
yes
Construction
6 months
12 square feet
no
For Sale/Rent/Lease
Till 30 days after sale or lease
6 square feet
no
Grand Opening Banner
21 days
32 square feet
no
Holiday displays: Banners and Bunting
4 separate 30 consecutive day periods in each calendar year
as appropriate (shall consist of cloth, canvas, vinyl or the like)
no
Political - unlighted[1]
30 days prior; 7 days after election*
6 square feet
no
Yard Sale
5 days prior
2 square feet
no
*
signs erected for a primary election may remain up through the final election
[1]
Editor's Note: See also Ch. 232, Signs, Political, § 232-3.
C. 
Projecting Signs.
(1) 
Such sign shall be hung at right angles to the building and shall not project closer than two (2) feet to the curb line.
(2) 
The supporting framework shall be in proportion to the size of such sign.
(3) 
No such sign shall overhang a public way travelled by vehicles of any kind.
(4) 
The top of the sign may be suspended in line with one of the following, whichever is the most successful application of scale, linear continuity, and visibility as determined by the sign officer:
(a) 
Suspended between the bottom sills of the second story windows and the top of the doors and windows of the ground floor; or
(b) 
The lowest point of the roof of a one story building.
(5) 
Projecting signs shall have a minimum clearance of eight (8) feet above grade when located adjacent to or projecting over a pedestrian way. If projecting over a driveway, the clearance must be at least thirteen (13) feet.
D. 
Public Service Signs.
(1) 
Such signs necessary for public safety and convenience shall not exceed two (2) sq. ft.
(2) 
Such signs shall bear no advertising.
(3) 
Such signs are not included in computing total sign area allowed.
A. 
Sign Permits. No sign shall be erected, displayed, altered or enlarged until an application has been filed, and until a permit for such action has been issued by the Building Commissioner. Applications may be filed by the owner of the land or building, or any person who has the authority to erect a sign on the premises, and shall be on forms prescribed by the Building Commissioner. At a minimum, all applications shall include a scale drawing specifying dimensions, materials, illumination, letter sizes, color, support systems, and location on land or buildings with all relevant measurements. Permits shall be issued only if the Building Commissioner determines that the sign complies or will comply with all applicable provisions of this Sign By-Law.
B. 
Fees. A schedule of fees of such permits may be established and amended from time to time by the Building Commissioner.
C. 
Duration of Permits. The Building Commissioner may limit the duration of any sign permit and may condition said permit upon continued ownership or operation of the business advertised upon the sign.
D. 
Enforcement. The Zoning Enforcement Officer is hereby designated as the Sign Officer, and is hereby authorized to enforce this bylaw. The Sign Officer is authorized to order the repair or removal of any sign and its supporting structure which is judged dangerous, or in disrepair or which is erected or maintained contrary to this bylaw.
E. 
Removal of Signs. Any sign which has been ordered removed by the Sign Officer, or which is abandoned or discontinued, shall be removed by the person, firm, or corporation responsible for the sign within thirty (30) days of written notice to remove. Any sign not removed within the time limit shall be deemed a public nuisance, and shall be removed by the Town of Carver. The cost of said removal shall be borne by the sign and/or property owner and may be recovered by the Town, if necessary, in an action in the appropriate court. A sign or structure removed by the Town shall be held for not less than thirty (30) days by the Town during which period it may be recovered by the owner upon payment to the Town of the cost of removal and storage, and upon payment of any fine which may have been imposed. If not recovered within said thirty (30) day period, the sign or structure shall be deemed abandoned and title thereto shall be vested in the Town for disposal in any manner permitted by law.
F. 
Penalties. Violation of any provision of this bylaw or any lawful order of the Sign Officer shall be subject to a fine of not more than $300.00 per offense. Each day that such violation continues shall constitute a separate offense.