The intent of this article shall be to regulate, restrict and
place such limitations on the size, location, alteration, type and
illumination of all signs as will assure that they will be appropriate
to the land, building or use to which they are appurtenant, and to
achieve the following general purposes:
A. To protect and enhance commercial and residential property values
by creating a visually harmonious environment.
B. To promote the general business interests of the Town by maintaining
and improving the visual quality of commercial areas.
C. To provide for the general safety of the public.
D. To enhance the traditional qualities and characteristics of the Town
of Barrington, and to further the objectives of the Comprehensive
Plan.
[Amended 12-4-2023 by Ord. No. 2023-12]
To achieve the purposes of this article, the following general
standards shall be applied to signs in the Town of Barrington:
A. Every sign shall have appropriate scale and proportion in its design
and in its visual relationship to buildings and surroundings.
B. Every sign shall be designed as an integral architectural element
of the building and site to which it principally relates.
C. The colors, materials and lighting of every sign shall be restrained
and harmonious with the building and site to which it principally
relates.
D. The number of graphic elements on a sign shall be held to the minimum
needed to convey the sign's major message and shall be composed in
proportion to the area of the sign face.
E. Identification signs of a prototype design and corporation logos
shall conform to the criteria for all other signs.
All new and replacement signs subject to this chapter shall also conform to such sign design standards as may be adopted from time to time by the Barrington Town Council under Article
XXIV of this chapter relating to design review of commercial and industrial signage. These standards may vary according to the zoning district in which the proposed sign is located. In the absence of such specific standards, the general standards of §
185-89 shall apply.
Any person desiring and intending to erect, relocate or alter any sign within the Town of Barrington, except permanent and temporary window signs (§
185-97E and
F) and those exempted under §
185-100 hereof, shall first apply for and obtain a sign permit from the Building Official. The application for a sign permit shall be made upon forms provided by the Building Official and shall contain or have attached the following information:
A. The name, address and telephone number of the applicant.
B. The location of premises on which or to which the sign is proposed
to be erected or attached.
C. The position of the sign, indicating its relation to its premises
and adjoining premises.
D. Sign details which include the following:
(1) A scaled drawing of each face of the proposed sign with all sign
specifications, including size, material, color, lettering type and
size, logo and type of mounting and building placement; a description
of the materials to be used for the sign and frame; and wall anchorage
details for all wall-mounted signs. (Note: Anchorage must be interior
to the sign and camouflaged.)
(2) An elevation drawn to scale of the entire wall of the building to
which the sign is to be fixed correctly locating the sign, for all
wall-mounted signs.
(3) An eight-inch-by-ten-inch color photograph (or color copy) of the
existing building and/or site where the sign is to be located.
E. The name of the person performing the work.
F. Written consent of the owner and lessor of the premises.
G. The electrical permit, if required.
H. An application fee in accordance with the Town's Fee and Fine Schedule.
Each application for each sign permit shall be accompanied by
a filing fee, and such other fees, as shall from time to time be established
by the Town Council.
Within the Open Space-Passive Recreation (OS-P) and the Open
Space-Active Recreation (OS-A) Districts, within the Residence (R-40,
R-25 and R-10) Districts, and within the Recreation and Education
(RE) District, except as otherwise provided herein, only the following
signs shall be permitted:
A. On premises used for residential purposes, a sign or signs identifying
the resident or the street address, or both, provided that no such
sign shall have an area of more than two square feet, nor shall the
total area of two or more such signs exceed three square feet.
B. On premises used for residential purposes which also contain a professional
home office, in addition to the sign or signs permitted for residential
purposes, one professional announcement sign, the area of said sign
not to exceed two square feet.
C. On premises used for church, school, day care center, hospital, library,
museum or other charitable purposes allowed by this chapter, in addition
to the sign or signs permitted for residential purposes, one sign
referring to the premises upon which it is located or displayed, or
to the activities carried on therein, not to exceed 25 square feet
in area, whether affixed to a structure or freestanding.
D. On premises used for club, fraternal, recreation, athletic or social
purposes and maintained by a membership organization, one sign indicating
only the name or occupancy or use, or any of the foregoing, not to
exceed six square feet in area.
Within the Neighborhood Business (NB), Residence-Business Flex
(RBF), Business (B), Waterfront Business (WB) and Limited Manufacturing
(LM) Districts, only the following signs shall be permitted:
A. Flush wall sign.
(1) Building or structure occupied by a single business establishment
or activity.
(a)
One flush wall sign with a sign area of up to 3% of the building
facade area (BFA) or 20 square feet, whichever is greater, not to
exceed 32 square feet.
(b)
The sign shall be located on the entrance facade of the business
establishment or activity.
(c)
The content of such signs should be limited to only the address,
the name of the business, a business logo and/or product or service
information.
(2) Building housing more than a single business establishment or activity.
(a)
One flush wall sign with a sign area of up to 3% of the building
facade area (BFA) or 20 square feet, whichever is greater, not to
exceed 32 square feet, for the entrance facade of each business establishment
or activity.
(b)
All such signs shall be of harmony and consistency with regard
to placement of signs, materials, and type of lighting.
(c)
Businesses are strongly encouraged to limit the content of their
signs to the address, the name of the business, a business logo and/or
product or service information.
(d)
Whenever possible, such signs shall be located above the doorway
but below the building cornice or roofline. When there is insufficient
space over the doorway for such signs, the signs may be located at
the side of the doorway, preferably on the left.
(3) Buildings with a public entrance and parking in the rear, as well
as the front facade of the building.
(a)
A second sign not exceeding 15 square feet may be placed over
the rear entrance to the building.
(b)
Whenever possible, all such signs shall be located above the
doorway but below the building cornice or roofline. When there is
insufficient space above the doorway for such signs, the signs may
be located to the side of the doorway, preferably on the left.
(c)
Businesses are strongly encouraged to limit the content of their
signs to only the address, the name of the business, a business logo
and/or product or service information.
(4) For single-occupant buildings with frontage on two or more public
streets.
(a)
One wall sign per street frontage is permitted, not to exceed
two wall signs. The maximum sign area of the wall sign on the main
entrance facade is limited to 3% of the building facade area (BFA)
or 20 square feet, whichever is greater, not to exceed 32 square feet.
The second wall sign shall not exceed 20 square feet in sign area.
(5) Stores located in a shopping center that are more than 500 feet from
a state highway and located parallel to a state highway.
(a)
There may be one flush wall sign for each use, not to exceed
one square foot for each linear foot of the front wall of the portion
of the building containing the use, and on which the sign is located,
not to exceed 75 square feet.
(6) For establishments that also have a projecting sign or freestanding
sign, the maximum flush-wall sign area shall be 20 square feet.
(7) One flush wall sign not exceeding four square feet in area identifying
the location of parking for the business establishment or activity
is permitted.
(8) All such flush wall signs shall not extend beyond the wall upon which
they are mounted nor project more than one foot outward from the mounting
wall. Where more than one sign is placed on a structure, such signs
shall be of uniform shape and shall be affixed to the building in
the same manner and at the same height above ground level.
B. Projecting sign.
(1) One projecting sign not exceeding 16 square feet per side in area
under the following conditions:
(a)
The facade of the building to which the sign is attached shall
be no more than 10 feet from the paved portion of any street or right-of-way
used for travel purposes.
(b)
The sign shall not project above the cornice line of the building.
Projecting signs shall clear sidewalks and pedestrian and bicycle
paths by a height of at least eight feet above finished grade and
shall project no more than four feet from the building to which they
are attached. The bottom of the sign shall not be more than 10 feet
above ground level. In no case shall the sign present a hazard to
pedestrian travel.
(c)
Businesses shall limit the content of their signs to only the
building's street number, the name of the business, a business logo
and/or product or service information.
(d)
There is no equivalent flush wall-mounted sign for the business
establishment or activity larger than 20 square feet in sign area.
(e)
No projecting sign shall be permitted on the same zoning lot
street frontage along which there is a freestanding sign.
(f)
Projecting signs shall not be located at the intersection of
building corners except at right angles to a building facade.
(g)
Projecting signs shall be centered over or located near the
principal doorway to the building.
(h)
Projecting signs shall not overhang into any roadway.
(2) One such projecting sign may be permitted for each business establishment
or activity in a building or structure housing more than a single
business establishment or activity. All such signs shall be of harmony
and consistency with regard to placement of signs, materials, and
type of lighting.
(3) Businesses shall limit the content of their signs to only the street
number, the name of the business, a business logo and/or product or
service information.
(4) For businesses providing hair-cutting services, one striped red and
white pole (customarily referred to as a "barber pole") shall be permitted.
In no case shall the pole present a hazard to pedestrian travel. It
shall be located to the side of the doorway, preferably on the left,
and shall protrude less than one foot from the building and be no
more than eight feet from the ground to the top.
C. Freestanding sign.
(1) The zoning lot on which a freestanding sign is located shall be accessible
by automobile and contain off-street parking for the principal use(s).
(2) One freestanding sign for an individual business establishment or activity subject to the prohibitions in §
185-98, provided that the buildings or structures housing the principal use(s) on a zoning lot on which a freestanding sign is located are set back at least 10 feet from the abutting street right-of-way. Such sign shall be in compliance with the following additional conditions:
(a)
The total area shall not exceed 25 square feet, except that
when the total gross floor area (GFA) of the individual business use
associated with the sign exceeds 5,000 square feet, the total area
of the sign shall not exceed 32 square feet.
(b)
No such sign shall exceed seven feet in height from ground level
to the top of the sign.
(c)
No such sign shall be located closer than four feet to any street
right-of-way, which, absent a survey, is assumed to be the back edge
of a sidewalk along a public street, within four feet of any side
property line or within 50 feet of any dwelling on an adjacent lot,
nor shall it obstruct driver visibility.
(d)
Businesses shall limit the content of their signs to only the
building's street number, the name of the business, a business logo,
the name of the building and/or product or service information.
(e)
There is no equivalent projecting sign for the business establishment
or activity.
(3) Whenever possible and without obstructing driver visibility, freestanding
signs shall be incorporated in a hedge or landscaping feature.
(4) No freestanding sign shall be permitted for an individual business located in a multitenant building or in a multibusiness shopping center, provided that one such sign may be permitted for the building or shopping center to provide joint identification of the occupant business enterprises and the name of the center. (See Subsection
D below.)
D. Directory sign.
(1) One flush wall-mounted or freestanding directory sign for any building
or structure housing more than one business establishment or activity
having a common public access, under the following conditions:
(a)
The total area of the directory sign shall not exceed 25 square feet, except under the provisions of Subsection
D(2) below.
(b)
Each sign panel for individual businesses shall contain only
the address, the name of the tenant businesses and/or business logos;
the color of the panel and text shall be consistent for the individual
panels in the directory sign
(2) For shopping centers or for parcels used for more than one business
or manufacturing activity, directory signs shall conform to the following
regulations:
[Amended 9-11-2017 by Ord. No. 2017-13]
Zoning District
|
GFA of Shopping Center (square feet)
|
Maximum Area of Directory Sign (square feet)
|
Maximum Height of Freestanding Sign (feet)*
|
---|
NB, RBF
|
All GFA
|
25
|
7
|
B, WB, LM
|
Less than 7,000
|
25
|
7
|
B, WB, LM
|
7,000 or more
|
32
|
8
|
*NOTE: Directory signs not exceeding four feet in height are
preferred.
|
(3) No such sign shall be located closer than four feet to any street
right-of-way or back edge of a sidewalk or within 50 feet of any dwelling
located on an adjacent lot, nor shall it obstruct driver visibility.
(4) Whenever possible and without obstructing driver visibility, freestanding
directory signs shall be located to the left of the entrance to parking
for the building or structure and incorporated in any hedge or landscaping
feature.
E. Window sign. Permanent window signs indicating the name and/or logo
of the business, the nature of the business, the hours and days of
business, the credit cards honored and/or other information related
to the business establishment or activity may be painted on or affixed
to the inside of windows located on the entrance facade of the business.
Temporary window signs may be affixed to the inside of the windows
of a business establishment or activity to advertise specific goods,
services or sales. Window signs shall not cover more than 40% of the
total area of any one window.
[Amended 2-6-2023 by Ord. No. 2022-23]
G. Awnings shall be of traditional angular, rather than rounded, design
and shall be constructed of canvas or canvas-like material only. Awning
signs shall include only the address, the name of the business and/or
a business logo, not to exceed 15 square feet of the awning area.
Any sign not specifically permitted or exempted under this article
is prohibited. In addition, the following are specific prohibited
signs and actions:
A. Any sign relating to a use, commodity or service not located or offered
on the premises, including billboards.
B. Any sign affixed to or forming part of a roof of any building or
structure, or affixed to or forming any part of any cupola, tower,
spire, chimney or other object or structure located on or above the
roof of any building.
C. Any sign erected at or near the intersection of any two streets,
or of any street and driveway, in such a manner as to obstruct free
and clear vision; or erected at any location where, by reason of position,
shape, color, illumination or wording, it may interfere with, obstruct
the view of or be confused with any authorized traffic control sign,
signal or device; or otherwise constitute a hazard to pedestrian or
vehicular traffic because of intensity or direction of illumination.
D. Any exposed or neon tube sign on the outside of a building or visible
through a window is prohibited.
E. The use of flashing or moving light or fluorescent print on any sign.
This includes lights designed to attract attention by a change in
light intensity or repeated motion, and includes, without limitation,
time-temperature indicators.
F. All mechanical moving or rotating signs, including those with streamers,
pennants, banners, spinners, ribbons and strings of light bulbs, and
other similar signs.
G. Any sign not repaired or properly maintained within 60 days after
the notice to that effect has been given by the Building Official;
such sign shall be removed forthwith by the owner.
H. Mobile or portable signs mounted on a trailer or other portable base.
I. Signs which advertise an activity, business, product or service no
longer produced or conducted on the premises upon which the sign is
located. No such sign shall remain in place in or on vacated premises
for more than 90 days from the date the vacancy commenced.
J. Signs illuminated externally by other than a stationary white or
off-white steady light. No sign shall be illuminated after 11:00 p.m.
local time or after the closing time of the identified business or
activity, whichever is later.
K. Signs which are pasted on or attached to utility poles, trees, fences
or structures such as overpasses and bridges.
L. Signs posted or attached to other signs, unless such subsidiary portions
are an integral part of the total sign design.
M. Inflatable devices, such as, but not limited to, inflatable animals,
characters, or large balloons, shall not be allowed in the Business,
Neighborhood Business or Residence-Business Flex zone.
[Amended 9-11-2017 by Ord. No. 2017-13[
N. Licensed vehicles used on a daily basis as part of a business operation
for the transport of goods or the delivery of services may display
signs which relate to that business. Parked vehicles are prohibited
from being used as signs (i.e., placement of the vehicles so as to
draw attention to the business) or from being used to support signs.
O. Internally illuminated signs.
The Zoning Board of Review may hear and grant relief from the provisions of this article by way of a dimensional variance as provided in Article
XIII.
This article shall be administered and enforced by the Building Official of the Town of Barrington, with §
185-44 of this chapter being fully applicable to all penalties for violations.