This chapter shall hereafter be known and cited as the "Sign
Law of the Town of Orangetown."
The intent and purpose of these regulations is to establish
a reasonable framework for signage that recognizes the rights of citizens
to exercise free speech and facilitates communication, at the same
time recognizing the need to protect the safety and welfare of the
public, maintain attractive appearance in the community, and allow
adequate business identification. It is the further intent of these
regulations to maintain a balance between the commercial needs of
business enterprises and their visual impact on residents and visitors
of the Town. To these ends, the regulations seek to ensure that all
signs within the Town of Orangetown:
A. Are compatible with their surroundings and consistent with the objectives
of proper design and zoning considerations.
B. Allow and promote optimum conditions for meeting the sign user's
rights and needs while at the same time promoting an attractive environment
desired by the general public.
C. Are designed, constructed, installed, and maintained in such a manner
that they do not endanger public safety or traffic safety.
D. Are visible and legible in terms of the message they are intended
to convey.
As used in this chapter, the following terms shall have the
meanings indicated:
BANNER or PENNANT
Any cloth, bunting, plastic, paper, or similar nonrigid material
used for advertising purposes attached to any structure, staff, pole,
line, or other framing.
BILLBOARD
A permanent off-premises outdoor advertising sign erected, maintained or used for the purpose of commercial or noncommercial messages. EV charging/display kiosks in compliance with §
31C-8 below and gas station pump display monitors in compliance with §
31C-9 below shall not be considered billboards.
[Amended 4-12-2022 by L.L. No. 1-2022]
BRACKET SIGN
A sign having a size no larger than six square feet, mounted
on the ground using one or more posts.
GAS STATION PUMP DISPLAY MONITOR
A monitor, video screen or other digital display panel that
is a part of or attached to a gasoline service station pump.
[Added 4-12-2022 by L.L. No. 1-2022]
HEIGHT OF SIGN
The vertical distance from the uppermost point used in measuring
the area of a sign to the average grade immediately below and adjoining
the sign.
SIGN
Any announcement, declaration, demonstration, billboard display,
illustration, symbol, token, figure, device, design, banner, image
or insignia used to promote or advertise the interests of any person,
group of persons, company, corporation, service or product when the
same is placed, erected, attached, painted or printed where it may
be viewed from the outside of any structure on the premises where
placed. The display of merchandise and products inside a building
and located at least two feet from a window shall not be considered
a sign.
SIGN AREA
The area within the outside perimeter of all faces of a sign,
including all decorations or the entire sign, if portable, but excluding
supports, if any, unless the same are illuminated. In computing "sign
area," the area of all faces of a sign shall be counted, except that
the "area of a double-faced sign" shall be computed by computing the
area of one side thereof. Where any neon tube, string or incandescent
lights or similar device is utilized, the "sign area" shall be the
area within the maximum length and total height of the lettering or
device.
SIGN WALL AREA
The area of a building wall below 30 feet abutting on a street,
including windows and doors.
SIGN, ADVERTISING
A sign that directs attention to a business, commodity, service, entertainment or attraction conducted, sold, offered or existing elsewhere than upon the same lot where such sign is displayed or only incidentally upon such lot. EV charging/display kiosks in compliance with §
31C-8 below and gas station pump display monitors in compliance with §
31C-9 below shall not be considered advertising signs.
[Amended 4-12-2022 by L.L. No. 1-2022]
SIGN, ANIMATED
Any sign that uses movement or a change of lighting to depict
action or create a special effect or scene.
SIGN, BUSINESS
A sign which directs attention to a business, commodity,
service, entertainment or attraction conducted, sold or offered upon
the same lot where sign is displayed. A "For Sale" or "To Let" sign
related to the lot on which it is displayed shall be deemed to be
a "business sign."
SIGN, DIGITAL
An exterior computer-programmable sign capable of displaying
words, symbols, figures or pictures images that can be altered or
rearranged by remote or automatic without altering the face or surface
of the sign. Typically, these signs utilize LEDs (or light-emitting
diodes), plasma or LCD technology to produce the character and graphic
of the display.
SIGN, WINDOW
Any sign, picture, symbol or combination thereof designed
to communicate information that is placed inside a window or upon
the window panes or glass and is visible from the exterior of the
window. An interior sign, including those on blinds and curtains,
that faces a window exposed to public view that is located within
three feet of the window is considered a window sign for the purpose
of calculating the total area of all window signs.
TEMPORARY SIGN
Any sign intended to be displayed for a limited period of
time and capable of being viewed from any public right-of-way, parking
area or neighboring property. Banners, pennants, bunting, streamers
and similar devices shall be considered temporary signs.
Town of Orangetown land use boards, when considering the appropriateness
of signs, shall consider the following matters, not relating to content:
A. Regulations relating to sign size, number of signs, and minimum setback
standards are contained in Column 5 of the Table of General Use Regulations
for each zoning district.
B. All signs should be architecturally integrated with their surroundings
in terms of size, shape, color, texture and lighting so that they
are complementary to the overall design of the building.
C. Signs should reflect the character of the building and its use.
D. Signs should respect the context of the building's location and the
overall character of the area.
E. Signs should complement the primary design elements of unique architectural
features of buildings.
F. Signs should not cover or obscure important architectural features
of the building.
G. Primary signs should contain only the name of the business and/or
its logo or the address.
H. The colors and lettering styles should complement the building facade.
I. The design and alignment of signs on multiple use buildings should
complement each other such that a unified appearance is achieved.
J. The size of letters and graphics should be no larger than what is
necessary to display a legible and aesthetic text.
In all zoning districts, temporary signs are authorized as follows:
A. Bracket signs with a maximum total sign area of six square feet are
authorized without set back limitations.
B. Temporary signs that have a maximum total sign area of 32 square
feet or less.
C. Temporary signs shall not exceed 10 feet in height or width.
D. All temporary signs that are not bracket signs must have a setback
from the designated street line of a minimum of five feet.
E. All temporary signs shall be removed within 90 days of their initial
placement and may not be re-posted for a period of 60 days.
[Added 4-12-2022 by L.L. No. 1-2022]
EV charging/display kiosks are authorized in CC, CO, CS, LI,
LIO, LO and OP zones, subject to the following conditions:
A. There shall
be a maximum of two EV charging/display kiosks per property.
B. EV charging/display
kiosks shall not exceed 22.5 square feet in size and 7.5 feet in height.
C. EV charging/display
kiosks display screen shall not exceed nine square feet in size.
D. EV charging/display
kiosks shall be equipped with an auto-dimming feature.
E. EV charging/display
kiosks shall limit content-refresh rates to no more than every eight
seconds.
F. EV charging/display
kiosks shall be located within 100 feet of the front facade of the
business building on the site.
G. EV charging/display
kiosks shall be set back a minimum of 70 feet from a public right-of-way
or property line.
[Added 4-12-2022 by L.L. No. 1-2022]
Gasoline service stations in compliance with the conditional use standards contained in §
8.6 of the Orangetown Zoning Code may install and utilize one gas station pump display monitor
per pump. Such gas pump display monitors shall not exceed four square
feet in size.
The phrases, clauses, sentences, paragraphs, and subsections
of this chapter are severable, and if any phrase, clause, sentence,
paragraph, or subsection of this chapter shall be declared unconstitutional
or otherwise unlawful by the valid judgment, decree, injunction or
order of a court of competent jurisdiction, such ruling shall not
affect any of the remaining phrases, clauses, sentences, paragraphs,
and subsections of this chapter.