In addition to the general sign provisions of Chapter 19.904, the following sign standards of this chapter shall apply to all signs in the commercial and industrial zones.
A.
The following types of signs are permitted in commercial and industrial zones, subject to the standards and regulations of this Division:
1.
Ground signs,
2.
Wall signs,
3.
Canopy signs,
4.
Display board signs (permanent panels for the posting of temporary notices or changeable messages),
5.
Electronic display board signs (permanent panels for the posting of electronically changeable notices or messages),
6.
Pennants, banners, and forced cold-air inflatable signs.
B.
Total Allowable Sign Area. The total sign area of all signs permitted by this section for each development site, other than an integrated development or certain uses (as described in Section 19.912.050), shall not exceed the greater of:
C.
Ground Signs.
1.
Number of Ground Signs. There shall be not more than 1 ground sign structure on each lot, except where permitted under Section 19.912.050 for certain uses or for an integrated development under Sections 19.912.020, 19.912.030, and 19.912.040. If a lot has more than 1 street frontage and is not a corner lot, there may be 1 such sign for each street frontage which has both vehicular access and business frontage on a public street.
2.
Location of Ground Signs.
a.
Any ground sign structure shall be located within the middle 40 percent of the lot width and between the street frontage line and a main building or other center of activity for the establishment identified; except, for a corner lot, a ground sign structure may be located in the portion of the lot near the street intersection. Alternatively, a ground sign structure may be located nearer a side lot line than prescribed above when authorized under a conditional use permit.
b.
Vision Clearance Area. Ground signs may be located within required vision clearance area adjacent to driveways, as defined under Section 19.536.020, provided that the ground sign supports and sign cabinets do not obstruct sight between the heights of 2 feet and 7 feet.
3.
Height of Ground Signs. The maximum height for a ground sign structure shall be twenty feet, with the following exceptions;
a.
For a ground sign adjacent to a freeway, as permitted under Section 19.912.080,
b.
For a ground sign for an integrated retail development, as permitted under Sections 19.912.030 and 19.912.040,
c.
For a ground sign fronting on a major or primary highway, as defined in the Buena Park General Plan, with a maximum height of thirty feet for any development when authorized under the conditional use procedure of Section 19.128.020.
4.
The property address shall appear in minimum 8-inch high letters on all ground signs, to be illuminated and visible to the public and emergency vehicles.
D.
Wall Signs.
1.
Number of Signs. There shall be not be more than one wall sign for each building frontage; except, for each building frontage, there may be one additional wall sign containing a logo only. Also, in addition, for each public or service entrance to a building or use from a public alley or parking area, there may be one wall sign identifying such entrance.
2.
A wall sign may be mounted on a fascia provided such sign shall not extend in a vertical plane beyond the limits of the fascia surface, except such sign may hang beneath and parallel to a fascia provided there is at least seven feet clearance from ground level.
3.
A wall sign may be mounted on a mansard-type roof having a slope of seventy-five degrees or more from horizontal, provided the edges of such sign are boxed into the roof.
4.
A wall sign shall project not more than one foot from the wall surface, fascia, or mansard-type roof upon which it is mounted.
5.
A wall sign within the commercial zones shall not be painted directly on the building facade, unless authorized with a conditional use permit pursuant to Section 19.128.020.
E.
Canopy Signs. There shall be not more than one canopy sign for each business frontage. Each such sign shall have not more than two sign faces. Each sign face area shall not exceed two square feet.
F.
Display Board Signs.
1.
There shall not be more than one display board sign for each establishment.
2.
Any display board shall be firmly attached to a wall or supporting structure, and shall not extend above the nearest roof nor more than twenty feet above ground level. A wall-mounted display board sign is permitted in addition to the permitted number of wall signs. A display board sign may be mounted on a permitted ground sign structure, provided it meets the height and clearance requirements for ground signs. A displayboard sign shall not be mounted on a freestanding structure which is additional to the permitted number of ground sign structures.
3.
The face area of all display boards shall be included in the measurement of sign area and shall not exceed thirty percent of the total allowable sign area.
4.
Display boards and the notices and messages posted thereon shall be maintained in a neat and safe condition.
G.
Electronic Display Board Signs. An electronic display board sign may be permitted only within the following designated special areas of the commercial and industrial zones:
1.
CR Zone. For property within the CR zone as part of a master sign program pursuant to the provisions of Chapter 19.556.
2.
ECSP Zone. For property within the ECSP zone, with authorization under a conditional use permit as specified under Section 19.128.020.
3.
ACSP Zone. For property within the ACSP zone pursuant to the provisions of the Buena Park Auto Center Specific Plan.
H.
Pennants, Banners, and forced cold-air Inflatable Signs.
1.
Pennants, banners, and inflatable signs shall be displayed only in connection with grand openings or similar events for which prior notice has been given to the Director in writing. Displays of pennants and banners by any establishment shall be limited to a total of ninety days each calendar year. Displays of inflatable signs shall not exceed a total of thirty days in a calendar year. A longer period for pennants, banners and inflatables may be authorized under a conditional use permit pursuant to Section 19.128.020.
2.
Any pennants or banners shall be suspended so as to maintain at least a seven foot clearance from ground level.
3.
Each business establishment shall be limited to one banner per business frontage.
4.
The time limit for banners of business establishments undergoing reconstruction, alterations, or remodeling may be approved for the period of construction activity or a total of 180 days, whichever is less. The 180 day limit may be extended by the Director for extenuating circumstances.
(Ord. 1318 § 11, 1995; Ord. 1382 §§ 20, 21, 1998)