[Adopted 1-20-1998 by Ord. No. 98-007]
It shall be unlawful for any person, partnership, corporation, business
association or any other entity to display a tobacco or alcoholic beverage
advertisement in a publicly visible location on or within 1,000 feet of the
perimeter of any school property within the City of Paterson. Any such tobacco
advertisements located in said areas prior to the effective date of this article
must either be removed or permanently and completely covered at the time this
ordinance takes effect.
This article shall not apply to:
A. A single sign, poster, placard or label within ten feet
of an entrance to an establishment which sells tobacco products or alcoholic
beverages if such sign, poster, placard or label is no larger than six square
feet and contains only black printing on white background; provided, however,
that such sign contains only one or more of the following words: "liquor,"
"alcoholic beverages," "tobacco," "tobacco products," "cigarettes," "cigars,"
"pipe tobacco," "chewing tobacco," "snuff," "sold here," "available," "for
sale," "here."
B. Any tobacco advertisement on a licensed taxicab or autobus.
The following definitions shall apply to this article:
PUBLICLY VISIBLE LOCATION
Any outdoor location visible to the public, including but not limited
to outdoor billboards, roofs and sides of buildings, water towers and freestanding
signboards; and doors or windows reasonably visible to the public from the
outside at a distance of two feet from such doors or windows. The term "publicly
visible location" shall not include:
A.
Any location intended to be visible only by those inside a premises.
C.
Any doors or windows of a multiple-dwelling unit.
SCHOOL PROPERTY/PREMISES
The building, grounds or facilities, or any portion thereof, owned,
occupied by or under the custody or control of public, private or parochial
institutions for the primary purpose of providing education instruction to
students at or below the twelfth grade level.
TOBACCO ADVERTISEMENT
Any words, pictures, posters, placards, signs, photographs, symbols,
devices, graphic displays or visual images of any kind, or any combination
thereof, the purpose or affect of which is to promote the use or sale of a
product, including through the identification of a brand of a tobacco product,
a trademark of a tobacco product or a trade name associated exclusively with
a tobacco product.
LIQUOR/ALCOHOLIC BEVERAGE ADVERTISEMENT
Any words, pictures, posters, placards, signs, photographs, symbols,
devices, graphic displays or visual images of any kind, or any combination
thereof, the purpose or effect of which is to promote the use or sale of a
product, including through the identification of a brand of an intoxicating
liquor, alcoholic beverage, a trademark of a liquor/alcoholic beverage product
or a trade name associated exclusively with the same.