No person shall sell for consumption on or off the premises beverages
containing 1/2% or less of alcohol by volume without a license obtained hereunder.
The license requirement of this chapter shall not apply to holders of Class A or Class B licenses under Chapter
160 of this Code, nor shall it be construed to regulate the sale of soda beverages.
No such license shall be granted to a person intending to sell the beverages through a vending machine. Sale of the beverage through a vending machine shall be prohibited and the sale shall constitute cause for revocation, suspension or nonrenewal of the license held under this chapter or Chapter
160.
The owner or operator of a business which is not exempt under §
192-2 may obtain an annual license for a fee as set by the Common Council, which shall expire June 30.
Section 66.0433, Wis. Stats., is incorporated herein, except where inconsistent
herewith.
The Regulatory Committee shall provide notice of its intent to recommend
suspension, revocation or nonrenewal of the license to any holder thereof.
Such person may request a hearing by filing a written request therefor within
10 days of the date of the Committee's notice. Failure to request a hearing
before the Committee shall constitute a waiver of the right to hearing and
the Council may proceed to act on the Committee's recommendation. Revocation
or nonrenewal shall not subject the holder to the penalties provided herein
for sale without a license until final Council action on the recommendation
if such sale is otherwise in accordance with this chapter.
Any person violating any provision of this chapter shall, upon conviction thereof, be subject to a penalty as provided in Chapter
1, Article
I of this Code.