The purpose of this article is to:
A. Improve pedestrian and traffic safety;
B. Encourage the effective use of signs as a means of communication
and ensure that signs adequately identify uses or activities to the
public;
C. Preserve and enhance the Town's character; protect property values;
and maintain and improve the visual quality of commercial and industrial
areas, which promotes the economic interests of the Town, by requiring
new and replacement signs which:
(2) Are compatible with the surroundings;
(3) Express the identity of the individual business owner;
(4) Have a style and form which relate to the business;
(5) Are of size which is to scale with the building and streetscape as
a whole; and
(6) Are appropriately sized in context so as to be easily readable by
both the public and emergency vehicles.
The following regulations shall apply in the RFR-1, RFR-2 and
OSPL Residence Districts:
A. Permitted signs:
(1) One sign, no greater than two square feet in area, displaying the
name and address of the occupant or identifying a permitted use or
accessory use or identifying or regulating private property or a private
right-of-way.
(2) One sign, not larger than nine square feet in area, for an agricultural,
religious, educational, recreational, communal, medical, professional,
governmental or utility use or identifying lawful nonconforming uses.
This shall include temporary signs advertising the sale or lease of
the premises.
B. Locations of signs.
(1) No signs shall be placed closer than 15 feet to a side or rear lot
line and five feet to a front lot line.
(2) No portion of any sign shall be located within a street right-of-way or within the corner triangle described in §
400-120 of this chapter.
(3) Signs shall not be erected or affixed to a utility pole, traffic
or regulating sign, tree, shrub, rock or other natural object.
(4) No sign shall project more than 10 feet above average grade level
or higher than the roofline (ridge) of a building, whichever is less.
(5) Freestanding signs shall provide an open unobstructed space of at
least six feet from the grade to the bottom of the sign.
C. Lighting of signs. Signs may be lighted only be an external, continuous
incandescent white light, downward shielded and of no more than a
maximum of 20 footcandles at the surface.
The following regulations shall apply in the NHBD, HIWY, IND.
A and IND. B Business and Industrial Districts:
A. Permitted signs:
(1) Those permitted in residence districts.
(2) Business signs for permitted uses. In no case shall more than one
freestanding sign or one roof sign be used, or one mounted (to the
building) sign, or awning/canopy for each building, regardless of
the number of businesses at the location; and no sign shall exceed
50 square feet in area. In addition, each business may have a sign
attached to the building, not greater than six square feet, displaying
the name of the business; and where there are multiple businesses,
all of these signs shall be uniform in size, shape and lettering.
Any change from the above shall be granted as a special use permit
with an advisory opinion from the Planning Board. For buildings with
a public entrance and parking in the rear as well as the front, there
may be an additional wall, projecting, window or awning/canopy sign
placed at the rear building entrance.
(3) Where a building has multiple street frontages, the building is allowed
one wall sign for each wall frontage on a street or a parking area.
No sign shall exceed 50 square feet.
B. Location of signs.
(1) No sign shall project more than 15 feet above average grade level
or higher than the roofline (ridge) of a building, whichever is less.
(2) Freestanding signs shall either provide an open and unobstructed
space at least six feet from grade to the bottom of the sign or be
no greater than five feet in height from grade and no more than 15
square feet in area.
[Amended at time of adoption of Code (see Ch. 1, General
Provisions, Art. I)]
(3) No sign shall be located within 40 feet of a residence district boundary.
(4) A sign shall be placed within the boundaries of a lot and no closer
than five feet to any lot line.
(5) Any freestanding sign less than 20 feet from the pavement or within
50 feet of a street intersection shall be reviewed by the Planning
Board prior to being placed.
(6) Signs shall not be erected or affixed to a utility pole, traffic
or regulating sign, tree, shrub, rock or other natural object.
C. Lighting of signs.
(1) Signs may be lighted by:
(a)
External continuous incandescent or fluorescent white light
downward shielded and of no more than 20 footcandles at the surface;
or
(b)
Internal continuous incandescent or fluorescent white light
having no more than 15 footcandles at the surface.
(2) All lighting shall be oriented so that the light is directed away
from adjacent properties and traffic arteries.
(3) Lighting for all signs is subject to review and revision by the Planning
Board to prevent the light from causing a traffic safety hazard.
All signs specified in the Manual on Uniform Traffic Control
Devices for Streets and Highways by the United States Department of
Transportation, Federal Highway Administration, as amended, are permitted
in all zoning districts.
Temporary signs on private property shall be allowed only upon
the issuance of a temporary sign permit, which shall be subject to
the following requirements:
A. Term. A temporary sign permit shall allow the use of a temporary
sign for a specified fifteen-day period for special events.
B. Number. Only two temporary sign permits shall be issued to the same
business license holder on the same zone lot in any calendar year
for special events, such as a grand opening, retail sale, advertisement
of a new product, etc. This restriction shall not apply to property
sale, lease, or rent signs for the premises.
C. Temporary commercial and industrial real estate signs shall be permitted
for industrial and commercial properties. One common sign with a maximum
sign area of 32 square feet shall be permitted for posting at local
Town or state roads, per road on which the property has frontage.
One common sign with a maximum sign area of 90 square feet shall be
permitted for posting at Interstate 95. A real estate sign shall be
maintained in good condition on any property being sold or rented
but shall be removed by the owner or agent within 30 days of the sale,
rental or lease agreement. Temporary real estate sign permits shall
be renewed every 60 days.
D. Construction signs shall be permitted for residential and commercial
developments after the project has received preliminary plan approval
from the Planning Board. One temporary sign per project, displaying
the name of the contractor and/or subcontractors employed on a work
site, and/or the consultant and/or financial institutions participating
in the project, shall be allowed to be placed on the premises during
the term of construction, not to exceed two years, and shall be either
freestanding or attached to the structure and shall not exceed 12
square feet in a residential zone or 32 square feet in all other zones.
Such signs shall be removed within 30 days following the completion
or abandonment of construction. A temporary construction sign permit
shall be renewed every four months.
E. Illumination. Temporary signs shall not be illuminated.
F. Height and location. Temporary signs shall be placed in accordance with the height and location regulations pertaining to the zoning district in which the sign is located, in accordance with §§
400-87 and
400-88 of this article.
G. Permit fees. The fee per temporary sign permit or renewal shall be
set from time to time by the Town Council.
[Amended at time of adoption of Code (see Ch. 1, General
Provisions, Art. I)]
The following signs are exempt from the provisions of this article,
and may be installed without a permit:
A. Flags of all nations, states, counties, towns and cities flown in
compliance with the United States Flag Code, and flags and buntings
exhibited to commemorate national patriotic holidays.
B. Temporary real estate signs advertising sale, lease, or rent for
individual residential property on which the sign is located. Residential
real estate signs shall not exceed six square feet in area. Only one
residential real estate sign per lot shall be permitted. The sign
shall be removed within seven days of the sale, rental, or lease agreement.
"Open house" real estate signs not exceeding two square feet and erected
only one day out of every seven days may be permitted off-premises.
C. Temporary notices of yard sales. A maximum of four signs per sale,
not to exceed a total of two square feet per sign, may be erected
off-premises. All signs must be removed within 48 hours of the sale.
D. Signs prohibiting trespass, hunting and the like, signs warning of
danger, and necessary public utility signs, not to exceed a total
area of two square feet.
E. Temporary window signs, such as signs advertising a sale. Normal
displays of merchandise in windows shall not be considered to be signs.
F. Traffic and other governmental signs erected by any public safety
agency in the discharge of any governmental function.
G. Signs designating historical places, recreation areas, or other points
of interest, erected by governmental authority or the like, not to
exceed a total area of 12 square feet.
H. Informational and directional signs containing no advertising, to
direct traffic flow, indicating entrance, exit, parking, or points
of interest or other essential information to guide vehicular or pedestrian
traffic flow. Such signs shall be erected on the premises, not exceed
a total area of 1.5 square feet per sign and not exceed a maximum
height of 36 inches from the ground. Such signs shall incorporate
conventional instructions and symbols, but shall be integrated by
style and materials with other signage and landscape elements in the
development. Informational and directional signage shall be approved
by the Planning Board as part of the overall development plan review.
I. Temporary signs for events for church, school or other public or
nonprofit use, which may not exceed a total area of 24 square feet
for a maximum fifteen-day period per event.
[Amended at time of adoption of Code (see Ch. 1, General
Provisions, Art. I)]
J. Temporary political signs advising voters of a candidate or a position
in a forthcoming election. Each lot shall be allowed without permit
one sign per candidate or issue, and each sign shall not exceed eight
square feet. All political signs must be removed within seven days
of the political election or event.
K. Subdivision identification sign as part of the approval by the Planning
Board of a major subdivision of six or more lots. One freestanding
permanent sign may be installed at one exclusive entrance to a development.
Each sign shall have a maximum sign area of 16 square feet. These
signs shall not be located within the public right-of-way or on Town-owned
or -controlled land.