For the purpose of this article, the following
definitions found in § 134.66(1), Wis. Stats., shall apply:
CIGARETTE
Has the meaning given in § 139.30.(1).
DISTRIBUTOR
Any of the following:
A.
A person specified under § 139.30(3).
B.
A person specified under § 139.75(4).
IDENTIFICATION CARD
Any of the following:
A.
A license containing a photograph issued under
§ 343.
B.
An identification card issued under § 343.50.
C.
An identification card issued under § 125.08,
1987 Stats.
MANUFACTURER
Any of the following:
A.
A person specified under § 139.30(7).
B.
A person specified under § 139.75(5).
RETAILER
Any person licensed under § 134.65(1).
SCHOOL
Has the meaning given in § 118.257(1)(c).
STAMP
Has the meaning given in § 139.30(13).
[Amended 3-20-2023 by Ord. No. 7-23]
A. No retailer, manufacturer, distributor, jobber or sub-jobber; no
agent, employee or independent contractor of a retailer, manufacturer,
distributor, jobber or sub-jobber; and no agent or employee of an
independent contractor may sell, or provide for nominal or no consideration,
cigarettes or tobacco products to any person under the age of 21,
except as provided in Wis. Stats. § 254.92(2)(a). A vending
machine operator is not liable under this subsection for the purchase
of cigarettes or tobacco products from his or her vending machine
by a person under the age of 18 if the vending machine operator was
unaware of the purchase.
B. No retailer, manufacturer, distributor, jobber, sub-jobber; no agent,
employee or independent contractor of a retailer, manufacturer, distributor,
jobber or sub-jobber; and no agent or employee of an independent contractor
may provide for nominal or no consideration cigarettes or tobacco
products to any person except in a place where no person younger than
21 years of age is present or permitted to enter unless the person
who is younger than 21 years of age is accompanied by his or her parent
or guardian or by his or her spouse who has attained the age of 21
years.
C. Posting of notice.
(1) A retailer shall post a sign in areas within his or her premises
where cigarettes or tobacco products are sold to consumers, stating
that the sale of any cigarette or tobacco product to a person under
the age of 21 is unlawful under this section and Wis. Stats. § 254.92.
(2) A vending machine operator shall attach a notice in a conspicuous
place on the front of his or her vending machines stating that the
purchase of any cigarette or tobacco product by a person under the
age of 21 is unlawful under Wis. Stats. § 254.92 and that
the purchaser is subject to a forfeiture of not to exceed $50.
D. Location of vending machines.
(1) A retailer or vending machine operator may not sell cigarettes or
tobacco products from a vending machine unless the vending machine
is located in a place where the retailer or vending machine operator
ensures that no person younger than 21 years of age is present or
permitted to enter unless he or she is accompanied by his or her parent
or guardian or by his or her spouse who has attained the age of 21
years.
(2) Notwithstanding Subsection
D(1), no retailer may place a vending machine within 500 feet of a school.
E. No retailer may sell cigarettes in a form other than as a package
or container on which a stamp is affixed under Wis. Stats. § 139.32(1).
Proof of all of the following facts by a retailer, manufacturer, distributor, jobber, or sub-jobber, an agent, employee, or independent contractor of a retailer, manufacturer, distributor, jobber, or a sub-jobber, or an agent or employee of an independent contractor who sells cigarettes or tobacco products to a person under the age of 18 is a defense to any prosecution for a violation of §
225-11A:
A. That the purchaser falsely represented that he or
she had attained the age of 18 and presented an identification card.
B. That the appearance of the purchaser was such that
an ordinary and prudent person would believe that the purchaser had
attained the age of 18.
C. That the sale was made in good faith, in reasonable
reliance on the identification card and appearance of the purchaser
and in the belief that the purchaser had attained the age of 18.