There is hereby created a Borough of Caldwell Social Media Policy.
The term "social media" used herein is content created by individuals,
using accessible, expandable, and upgradable publishing technologies.
"Social media" refers to Facebook, YouTube, Twitter, Instagram, and
any other communication used by the Borough now or in the future that
is open to response or comment. The term may be further defined in
detail in the Social Media Policy guidelines as amended from time
to time by resolution of the governing body.
The purpose of the Social Media Policy is to establish enforceable
rules for the use of social media by Borough officials and employees
when conducting Borough business. Social media policies and procedures
are necessary to assure that communications made on behalf of the
Borough are properly authorized and in correct form; that communications
to the municipality by means of social media which can be viewed by
the public are appropriate and pertinent; that communications to the
Borough are related to the posted municipal information; and that
the originator of the communication is clearly and fully informed
that a message received by the Borough through social media is not
a substitute for required reporting procedures.
This Social Media Policy shall apply to the Borough's governing
body, all Borough agencies and departments and all affiliated government
or nongovernment agencies, officials, and commissions (collectively
herein the "Borough") permitted by the Borough to post on Borough
social media sites.
Penalties for violation of the Social Media Policy shall be
as set forth in the Social Media Policy guidelines in effect at the
time of the violation of the Social Media Policy.