The Village Board of Trustees makes the following legislative findings:
A. 
In addition to signage allowed by this article, numerous means exist in the Village to communicate various types of speech, including print media, broadcast media, direct mailings to households, and dissemination of information on the internet.
B. 
Sign regulations in this article:
(1) 
Promote the public welfare, health, and safety of people using public roads and other public travelways;
(2) 
Advance the aesthetic goals of the Village, while ensuring effectiveness and flexibility in the design and use of such devices, without creating detriment to the general public; and
(3) 
Reduce the visual clutter caused by advertising signage, which is a significant cause of unsafe traffic and visibility conditions.
C. 
Sign regulations in this article are not intended to control the content of a message except as allowed by law or to unduly restrict the appearance of a sign.
This article promotes the public health, safety, and general welfare and is intended to:
A. 
Promote well-maintained and attractive signage within the Village;
B. 
Provide for adequate business identification, advertising, and communication;
C. 
Protect the safety and efficiency of the Village's transportation network by reducing confusion or distractions to motorists and enhancing motorists' ability to see and recognize pedestrians, obstacles, other vehicles and official traffic signs, signals, or devices by minimizing a proliferation of visual messages; and
D. 
Protect the safety of the public by requiring proper maintenance of signs and establishing minimum design and construction standards.
For the purposes of interpreting and enforcing this article, the following definitions shall apply:
ABANDONED SIGN
A. 
BUSINESS SIGNThe business it advertises is no longer conducted.
B. 
ADVERTISING OR DIRECTIONAL SIGNOwner no longer receiving lease payment or rental income.
ANIMATION or ANIMATED
The movement or optical illusion of movement of any part of a street graphic structure, design, or pictorial segment, including the movement of any illumination or the flashing or varying of light intensity.
ARCHITECTURAL DETAIL
Any projection, relief, cornice, column, change of building material, window, or door opening on any building.
AWNING
See "canopy."
BANNER
A sign made of a light, pliable material (e.g., fabric, plastic, paper, or vinyl) not enclosed in a rigid frame that is tethered to vertical poles or buildings using string, wire, or rope.
435 Banner.tiff
BARE-BULB ILLUMINATION
A light source that consists of bare light bulbs with a twenty-watt maximum for each bulb.
BILLBOARD/OFF-PREMISES SIGN
A sign that advertises or calls attention to goods, products, individuals, businesses, and/or services not sold, available or located on the premises or property on which the sign is located.
BUILDING
A structure having a roof supported by columns or walls.
BUILDING SETBACK LINE
A line established by Village zoning ordinance beyond which no building may extend.
BUSINESS CENTER SIGN
A freestanding sign located within an easement on M-1 (mixed-use) zoned property providing identification of the uses on the contiguous properties. Examples include strip malls, shopping centers, business parks and other similar mixed uses where all uses do not share a common parcel.
CANOPY
A cloth, plastic, or other nonstructural covering over a rigid frame that is permanently attached to a building, or temporary in nature, and, in some cases, can be raised or retracted to a position against the building when not in use.
435 Canopy.tiff
CHANGEABLE SIGN
A sign that is designed so that its characters, letters, illustrations, or other content can be changed, altered, or rearranged without physically altering the permanent physical face or surface of the sign; this includes manual, electrical, electronic, or other variable message signs.
435 Changeable Sign.tiff
CONSTRUCTION SIGN
A temporary sign identifying individuals or companies involved in design, construction, wrecking, financing, or development work when placed upon the premises where that work is under way, but only for the duration of the work.
DEPARTMENT
The Department of Community Development.
DIRECTIONAL SIGN
Standard sign placed by the Village on public right-of-way to provide directional information for public and private uses located on minor streets that are not visible from major streets as allowed by the Village.
435 Directional Sign.tiff
EXTERNAL ILLUMINATION
Illumination of a sign that is affected by an artificial light source that is not contained within the sign itself.
FACADE
Any side of a building facing a public way or space and finished accordingly, defined by the area between the entrance grade and the bottom of the roof edge or fascia.
FLASHING ILLUMINATION
Illumination in which the artificial source of light is not maintained stationary or constant in intensity and color at all times.
FREESTANDING SIGN
A street graphic supported by one or more uprights, posts, or bases placed upon or affixed in the ground, and not attached to any part of a building; this includes a pole sign and a monument sign.
GOVERNMENT SIGN
A sign authorized by Fox Crossing, another government agency, the State of Wisconsin, or the federal government.
GRADE
Finished surface of the ground around the sign, consistent with the predominant grade for the site.
GRAPHIC
See "street graphic."
HEIGHT
Measurement between the grade at the base of the sign and the tallest point of the sign or structure.
INTERNAL ILLUMINATION
A light source that is concealed or contained within the street graphic and becomes visible in darkness through a translucent surface.
MONUMENT SIGN
A ground graphic permanently affixed to the ground at its base, supported entirely by a base structure, and not mounted on a pole.
435 Monument Sign.tiff
MULTI-USE BUILDING
Building devoted to two or more individual tenants, whether office, commercial, mixed-use, industrial, or institutional.
NEON TUBE ILLUMINATION
A source of light for externally lit street graphics supplied by a neon tube that is bent to form letters, symbols, or other shapes.
NONCONFORMING STREET GRAPHIC
A street graphic that was lawfully constructed or installed prior to the adoption or amendment of this article and was in compliance with all the provisions of this article then in effect, but which does not presently comply with this article.
OFF-PREMISES SIGN
See "billboard."
ON-PREMISES SIGN
Sign, graphics or a display for commercial, industrial, institutional, service, or entertainment purposes, promoting products, uses or services conducted, sold or offered upon the same premises where the sign is located, and whose purpose is to sell or identify a product, service or activity.
PARKING LOT ENTRANCE SIGN
An on-site street graphic at the exit or entrance of a premises that has two or more driveways used for the purpose of directing people into the premises.
435 Parking Lot Entrance Sign.tiff
PLANNING COMMISSION
The Planning Commission for Fox Crossing.
POLE SIGN
A freestanding street graphic that is permanently supported in a fixed location by a structure of poles, uprights, or braces from the ground and not supported by a building or a base structure.
435 Pole Sign.tiff
POLITICAL CAMPAIGN SIGN
Signs promoting candidates for public office or issues on election ballots; see § 435.10-20.
PORTABLE SIGN
A street graphic not permanently attached to the ground or a building or designed to be permanently attached to the ground or a building.
435 Portable Sign.tiff
PREMISES
In the context of sign regulations in this chapter, the land area, whether consisting of one or more lots, on which a land use may install signs as may be allowed. For example, if a restaurant is situated on two lots, the premises is a singular unit consisting of the two lots.
PROJECTING SIGN
A street graphic attached to and projecting from the wall of a building at a ninety-degree angle from the plane of the wall to which it is attached.
435 Projecting Sign.tiff
ROOF SIGN
A sign attached to or supported by the roof of a building.
435 Roof Sign.tiff
SIGN
Any device, fixture, placard, or structure that uses any color, form, graphic, illumination, symbol, or writing to advertise, announce the purpose of, or identify the purpose of a person or entity, or to communicate information of any kind to the public.
SIGN REMOVAL
Removal of both sign and supporting structure.
SIGNABLE AREA FOR CANOPIES (AWNINGS)
An area which does not project above, below, or beyond the edges of the canopy or awning on which it is displayed and shall not extend horizontally a distance greater than 60% of the width of the canopy or awning on which it is displayed.
SIGNABLE AREA FOR WALL GRAPHICS
The signable area of a building is a rectangular or square area of the facade, up to the roofline, which is free of windows, doors or major architectural detail. In computing signable area, only a building facade which faces a public street right-of-way may be utilized unless approved by the Zoning Administrator per § 435.10-14C(3).
STREET GRAPHIC
A lettered, numbered, symbolic, pictorial, or illuminated visual display on a building designed to identify, announce, direct, or inform that is visible from a public right-of-way.
STRUCTURE
Anything built, including a building that requires a permanent location.
TEMPORARY SIGN
A sign or banner that will only be displayed temporarily for a time period as specified in Exhibits 10-2 to 10-5.[1]
TENANT
A use located in a multi-use building or shopping center.
WALL SIGN
A sign that is painted directly on an exterior wall of a building or is attached to the exterior wall of a building with the exposed face of the sign in a plane parallel to the plane of the exterior wall.
WINDOW SIGN
A sign that is painted on, attached to, or suspended directly behind or in front of a window or the glass portion of an exterior door; a window sign may be temporary or permanent.
[1]
Editor's Note: Exhibits 10-2 to 10-5 are included at the end of Art. 10.
No sign shall hereafter be located, erected, moved, reconstructed, extended, enlarged, converted, or structurally altered without a zoning permit except those signs enumerated in this section and in § 435.10-10. To the extent allowed by state and federal law, signs shall comply with the requirements of this article. The following signs are exempt from this article:
A. 
A traffic control sign and other similar signage when located on public property along a roadway or other travelway when placed by or authorized by the federal government, the State of Wisconsin, Winnebago County, or Fox Crossing.
B. 
A sign inside of a building that does not meet the definition of a window sign.
C. 
A work of art (e.g., a mural) that does not identify or represent a product or service.
D. 
A legal notice posted on private property as may be required or authorized by municipal, state, or federal law.
Sign area is the entire area within the smallest simple geometric shape (rectangle, circle, or triangle) which encompasses the outer limits of any emblem, representation, wording, or any figure of similar character, together with any area forming an integral part of the display, or which is used to differentiate the sign from the background, such as a wall, to which it may be affixed. In a two-sided freestanding sign, the area of each face may be allowed to be the maximum size stated in the size requirements of Exhibits 10-2 to 10-5.[1] Sign supports not otherwise included in the aforementioned description are not included in determining the sign area.
[1]
Editor's Note: Exhibits 10-2 to 10-5 are included at the end of Art. 10.
A sign allowed by this article shall comply with the following general requirements:
A. 
A sign shall not resemble, imitate, or approximate the shape, size, form, or color of a railroad or traffic sign, signal, or device.
B. 
A sign shall not obstruct or interfere with the effectiveness of railroad or traffic signs, signals, or devices.
C. 
A sign shall not be erected, relocated, or maintained so as to prevent free ingress to or egress from any door, window, driveway, or fire escape.
D. 
A sign shall not be attached to a standpipe or fire escape.
E. 
A sign shall not be placed within the clear vision triangle except as allowed.
F. 
A sign shall not oscillate, rotate, or move in any other manner.
G. 
A sign shall not emit an audible sound, odor, or any visible matter.
H. 
A sign shall not be placed on a telecommunication tower, except as required or permitted under Article 7.
I. 
A sign shall be constructed and mounted so as to comply with state and local building codes as applicable.
J. 
A sign containing electrical wiring shall be constructed, installed, and operated so as to comply with state and local electrical codes as applicable.
K. 
A sign shall not be painted on or similarly affixed to a natural object, such as a tree or rock.
L. 
When a sign is authorized to contain electrical power or when a sign is illuminated by one or more external light fixtures, the electric wire providing the electric power to the sign or the light fixture shall be placed underground from the service disconnect.
Illumination of a sign, when allowed by this article, shall comply with the following requirements:
A. 
Internal or external illumination shall not flash or change color.
B. 
Lighting for an externally illuminated sign shall be shaded, shielded, and directed away from surrounding properties and vehicular traffic.
C. 
Lighting shall not oscillate or move or give the appearance of movement.
When allowed by this article, an electronic message display shall comply with the following specific standards:
A. 
Except for time and temperature displays, the message shall remain static at least two minutes before the next message appears.
B. 
No part of the message shall give the appearance of movement.
C. 
There shall be no transition between messages (i.e., no traveling, scrolling, dissolving, or fading).
D. 
Lighting levels at the sign face shall not exceed 5,000 NITs from dawn to dusk (i.e., daytime hours) and 500 NITs from dusk to dawn (i.e., nighttime hours).
E. 
Electronic message displays shall not exceed 50 square feet in area in business and industrial zoning districts, except as allowed per § 435.11-08, and shall be counted as a part of the total sign area allowed for a premises.
F. 
Electronic message displays shall be prohibited on residentially zoned parcels except under the following conditions:
(1) 
A conditional use permit from the Planning Commission shall be required.
(2) 
The parcel must have frontage on a collector or arterial street and the sign shall only be allowed on such frontage.
(3) 
The electronic message sign shall not face residential parcels as determined by the Zoning Administrator.
(4) 
The electronic message sign shall not exceed 32 square feet in area and shall be counted as a part of the total sign area allowed for a premises.
A. 
Vehicle signage. Vehicles, including automobiles, trucks, trailers, semitrailers, campers, and buses, that contain a sign for which the apparent purpose is to advertise a product or direct people to a business or an activity shall not be parked on a public right-of-way or on private property so as to be seen from a public right-of-way, except that such a vehicle is used in the daily operation of a business for service calls, deliveries, and the like.
435 Vehicle Sign.tiff
B. 
Inflatable signage. Inflatable signage is not permitted.
435 Inflatable Sign.tiff
C. 
Roof signage. Signage affixed to a roof in any manner, whether directly or indirectly, is not permitted.
D. 
Billboards/off-premises signage. Billboards and off-premises signs are prohibited except as allowed under § 435.10-13.
A sign enumerated in Exhibit 10-1 is allowed for a specified purpose without a permit provided all requirements are satisfied.[1]
[1]
Editor's Note: Exhibit 10-1 is included as an attachment to this chapter.
A. 
Generally. Signage for the specified uses as may be allowed in a residential district is allowed consistent with the requirements contained in Exhibit 10-2.[1]
[1]
Editor's Note: Exhibit 10-2 is included at the end of Art. 10.
B. 
Landscaping requirement for monument signs. Landscaping shall be provided around the base of the sign for a minimum diameter of six feet. The landscaped area shall contain living landscape material consisting of shrubs and/or perennial ground cover plants placed throughout the required landscape area.
A. 
Generally. Signs meeting the requirements of this section are allowed in a commercial, mixed-use, or industrial zoning district with a sign permit.
B. 
Sign standards. Signs shall comply with the requirements in Exhibits 10-3 through 10-5 as applicable.[1]
[1]
Editor's Note: Exhibits 10-3 to 10-5 are included at the end of Art. 10.
C. 
Landscaping requirement for monument signs. Landscaping shall be provided around the base of the sign for a minimum diameter of six feet. The landscaped area shall contain living landscape material consisting of shrubs and/or perennial ground cover plants placed throughout the required landscape area.
It is hereby determined that the number of billboards/off-premises signs existing in Fox Crossing is excessive and distracting to motorists and pedestrians, creates a traffic hazard, and mars the appearance of the Village. Therefore, no billboards/off-premises signs shall be constructed, erected, or placed upon any premises, public or private, within Fox Crossing except as provided under Subsections B and C.
A. 
Generally.
(1) 
Billboards/off-premises signs existing prior to January 25, 1993, are considered legal nonconforming signs and may be permitted to continue and be maintained in their current location/condition provided such signs also meet the following requirements:
(a) 
The sign(s) was (were) covered by a sign permit or a permit for construction/erection of the sign(s) was issued prior to the date of the adoption of this article, if one was required.
(b) 
If no sign permit was required for the sign(s) in question and the sign(s) was (were) in all respects in compliance with applicable laws/sections on the date such sign was constructed/installed.
(2) 
Maintenance shall be limited to replacement of structural members that have deteriorated to the point where the sign is unsafe. All replacement structural members shall be of the same type of material as the original deteriorated structural member.
(3) 
Repair of billboards/off-premises signs shall not alter the support capability of the existing sign.
(4) 
No structural modification of a legal nonconforming sign is permitted. Structural modification shall not include changing of the sign copy or normal maintenance such as cleaning, painting, or scraping of the sign.
(5) 
Sign faces may be changed without a permit unless the face is being changed from a static display to an electronic message display.
(6) 
Changing a sign face from a static face to an electronic message display is allowed per § 435.11-08. When allowed, the standards for electronic signs set forth in § 435.10-08 shall be followed.
(7) 
The sign shall not be relocated.
(8) 
The sign shall not be replaced except as follows:
(a) 
A legal nonconforming billboard/off-premises sign or sign structure which is damaged may be restored. Such sign or sign structure which is destroyed or damaged shall be repaired or replaced within six months of the date the damage occurred. After six months the sign shall not be reconstructed or replaced. Removal shall include both the sign and sign structure regardless of which incurred the damage. Restoration of a damaged sign shall first require issuance of a sign permit and the sign shall be restored or replaced using materials and components of the same type used in the original sign.
(9) 
At such time as the owner of any building or lot on which a legal nonconforming billboard/off-premises sign is located requests Planning Commission/Village Board approval for any change to the use, zoning, building or lot upon which said sign is located, the Planning Commission/Village Board may require that such sign be removed as a condition of approval.
(10) 
Any sign which does not wholly comply with the provisions of this section and which is not classified as legal nonconforming shall be ordered removed. If the sign owner, lessee, or owner of the premises on which such sign is located fails to remove such sign, the Director of Community Development may contract for removal of the sign(s) and assess all costs associated with such removal to the property owner as a special assessment to be collected in the same manner as property taxes are collected in Fox Crossing.
B. 
Business center signs. Business center signs are permitted on contiguous properties within a planned commercial area zoned M-1 (mixed-use) subject to the following:
(1) 
The applicant for the business center sign provides Fox Crossing with an agreement with the contiguous property owner stating the conditions for allowing the off-premises sign location on the contiguous property.
(2) 
The business center sign is located in an easement that provides sufficient area to meet setback requirements as required in the M-1 Zoning District.
(3) 
The size of the business center sign shall meet the freestanding sign regulations of the M-1 Zoning District.
(4) 
Only one business center sign is allowed on a contiguous property.
(5) 
Only uses located on the contiguous properties shall be allowed to display on the common use sign.
(6) 
A business center sign shall be no closer than 150 feet to an existing or future planned location of an on-premises sign.
(7) 
All business center signs are subject to review and approval by the Fox Crossing Planning Commission.
C. 
Village-sponsored directional sign. A Village-sponsored directional sign is a standardized sign installed by the Village on public right-of-way that provides directions to a public or private school, church, business or industry. A Village-sponsored directional sign may be justified if a public or private school, church, business or industry is not readily visible from a major thoroughfare or intersection upon approaching the intersection.
(1) 
Applicants meeting the criteria for Village-sponsored directional signs may request that their name be placed on the directional sign by paying an application fee and an annual charge for the maintenance and upkeep of the sign as set by resolution.
(2) 
Such directional sign(s) shall be constructed to Fox Crossing specifications.
(3) 
No such sign shall be erected without the recommendation and approval of the Zoning Administrator, the Street Superintendent, and any other governmental entity responsible for the right-of-way if it is not Fox Crossing.
(4) 
Village-sponsored directional signs are provided by the Village for the convenience of the public and are subject to removal at any time. If removed, an applicant shall be reimbursed only for the prorated cost of sign maintenance.
A. 
Projecting sign. A projecting sign shall comply with each of the following:
(1) 
The sign shall complement the scale, proportion, and architectural style of the building on which it is to be attached.
(2) 
The sign shall not extend more than 10 feet from the building on which it is attached.
(3) 
When located above a walkway, the bottom edge of the sign shall be at least 10 feet above the surface of such walkway beneath the sign.
(4) 
The sign, when located above a driveway or an alley, shall not be less than 15 feet above the surface of such driveway or alley.
(5) 
The top of the sign shall not be higher than the building on which it is located.
B. 
Freestanding sign. A freestanding sign, both monument and pole signs, shall comply with each of the following:
(1) 
A sign when located above a walkway shall not be less than 10 feet above the surface of such walkway.
(2) 
A sign when located above a driveway or an alley shall not be less than 15 feet above the surface of such driveway or alley.
(3) 
No part of a sign may be closer than 10 feet to the property boundary lines or right-of-way lines.
C. 
Wall sign. A wall sign shall comply with each of the following:
(1) 
A sign shall not project from the wall on which it is attached by more than six inches.
(2) 
Sign copy may be placed on a canopy or awning, but only on the vertical flaps.
(3) 
If a wall sign is not visible from a road frontage, a sign may be placed on a different side of the building as approved by the Zoning Administrator. That side of the building will then serve as the "frontage" and must meet all other wall sign requirements.
If a nonconforming commercial, industrial, or institutional use does not have a sign, such establishment may have a wall or window sign stating the name of the establishment without display or elaboration not to exceed two feet in height and 10 feet in length.
The person owning the property on which a sign is located shall maintain such sign to be presentable and in good structural condition at all times, including replacement of defective parts, painting, repainting, cleaning, and other acts required for proper maintenance. If a sign is not maintained, the Zoning Administrator may issue written notice to the property owner that the sign must be brought into compliance with this article or removed within five days of receipt of such notice. The Zoning Administrator may require compliance in fewer than five days for public safety reasons.
If a business terminates operation at a particular location, the owner of the property where the business was located shall remove any nonconforming signs for the terminated business within six months of the date of termination.
A sign that existed prior to March 31, 2013, that does not conform to the standards set forth in this article shall be subject to the provisions of Article 11 of this chapter relating to nonconformities. Two or more signs located closer than the distance standards indicated in this article shall become nonconforming for the purposes of this section, regardless of which sign was erected first and regardless of whether the nearest sign measured from is located within or outside of Village zoning jurisdiction.
Government personnel may remove a sign placed illegally on public property (e.g., within a street right-of-way or a public park) without notice to the person who installed or authorized the installation of the sign. The official removing such sign may dispose of the sign at his or her discretion.
The Municipal Clerk, Building Official, Zoning Administrator or law enforcement officer may remove a sign placed in violation of the laws governing elections.
Exhibit 10-2. On-Premises Signage in a Residential District
Land Use
Sign Type
Maximum Number of Signs
Maximum Sign Area
Maximum Sign Height
Illumination
Type of Display Permitted
Identification sign for a residential complex
A. Wall sign
1 per frontage
32 square feet or 10% of the wall area, whichever is less
N/A
External
Static display
B. Freestanding sign – monument sign only
1 per frontage
32 square feet when single sided; 32 square feet per side when double sided
6 feet
External
Static display
Identification sign for a mobile home park
Freestanding sign – monument sign only
1 per frontage
32 square feet when single sided; 32 square feet per side when double sided
6 feet
External
Static display
Identification sign for a subdivision
Freestanding sign – monument sign only
1 per vehicular access point
32 square feet when single sided; 32 square feet per side when double sided
6 feet
External
Static display
Identification sign for an institutional use (e.g., park, school, church, and nursing home)
A. Wall sign
1 per frontage
50 square feet or 10% of the wall area, whichever is less
N/A
External or internal
Static display
B. Freestanding sign – monument sign only
1 per frontage
50 square feet when single sided; 50 square feet per side when double sided
8 feet
External or internal
Static or electronic display
C. Parking lot entrance sign
1 at each vehicular access point to the site but no closer than 300 feet on the same road frontage or closer than 100 feet to another freestanding sign
12 square feet when single sided; 12 square feet per side when double sided
5 feet
External or internal
Static display
Bed-and-breakfast
A. Window sign
1 per premises with freestanding allowed only if window or wall sign is not visible from road
6 square feet
N/A
None
B. Wall sign
6 square feet
N/A
None
C. Freestanding sign – monument sign only
6 square feet
5 feet
None
Static display
Home occupation (major)
A. Window sign
1 per premises with freestanding allowed only if window or wall sign is not visible from road
6 square feet
N/A
None
B. Wall sign
6 square feet
N/A
None
C. Freestanding sign – monument sign only
6 square feet
5 feet
None
Static display
Special event sign
Banner, pendant, sandwich boards consistent with § 435.10-8
1 per frontage no more than 4 times in any 12-month period of time lasting 21 days per occurrence
32 square feet
8 feet
None
Static display
Exhibit 10-3. On-Premises Signage in the B-1 Neighborhood Business District
Sign Type
Number of Signs
Maximum Sign Area by Type of Sign
Maximum Sign Height
Illumination
Type of Display Permitted
Wall sign
1 per business per frontage
50 square feet or 10% of the wall area, whichever is less
N/A
External or internal
Static display
Freestanding sign – pole or monument
1 per frontage
50 square feet when single sided; 50 square feet per side when double sided
9 feet - pole or monument
External or internal
Static display
Projecting sign in lieu of a wall sign or a freestanding sign on the same frontage
1 per frontage
18 square feet per side
N/A
External or internal
Static display
Parking lot entrance sign – monument only
1 at each vehicular access point to the site but no closer than 300 feet on the same road frontage or closer than 100 feet to another freestanding sign
12 square feet when single sided; 12 square feet per side when double sided
5 feet
External or internal
Static display
A temporary on-premises sign used to announce a commercial, nonprofit or church grand opening, special event or promotion
1 per frontage no more than 4 times in any 12-month period of time lasting 21 days per occurrence; 2 occurrences may be combined in a 12-month period.
50 square feet
8 feet
None
Static display
Exhibit 10-4. On-Premises Signage in the B-2 Community Business District, B-3 General Business District, and M-1 Mixed Use District
Sign Type
Number of Signs
Maximum Sign Area by Type of Sign
Maximum Sign Height
Illumination
Type of Display Permitted
Wall sign
1 per business per frontage
10% of total wall area per frontage
N/A
External or internal
Static display or electronic display
Freestanding sign – pole or monument
1 per frontage
100 square feet when single sided; 100 square feet per side when double sided
Monument: 9 feet; pole: 25 feet
External or internal
Static display or electronic display
Projecting sign in lieu of a wall sign or a freestanding sign on the same frontage
1 per frontage
32 square feet per side
N/A
External or internal
Static display or electronic display
Parking lot entrance sign – monument only
1 at each vehicular access point to the site but no closer than 300 feet on the same road frontage or closer than 100 feet to another freestanding sign
12 square feet when single sided; 12 square feet per side when double sided
5 feet
External or internal
Static display
A temporary on-premises sign used to announce a commercial, nonprofit or church grand opening, special event or promotion
1 per frontage no more than 4 times in any 12-month period of time lasting 21 days per occurrence; 2 occurrences may be combined in a 12-month period.
50 square feet
8 feet
None
Static display
Business center sign – a permanent freestanding sign identifying multiple businesses on contiguous properties within a planned commercial area
1 per business center on a parcel with a shared easement
200 square feet
25 feet
Internal or external
Static and/or electronic display
Notes: As per § 435.10-08 electronic message displays may not exceed 50 square feet in area.
Exhibit 10-5. On-Premises Signage in the I-1 Light Industrial District and I-2 Heavy Industrial District
Sign Type
Number of Signs
Maximum Sign Area by Type of Sign
Maximum Sign Height
Illumination
Type of Display Permitted
Wall sign
1 per business per frontage
10% of wall area per frontage
N/A
External or internal
Static display or electronic display
Freestanding sign – pole or monument
1 per frontage
100 square feet when single sided; 100 square feet per side when double sided
Monument: 9 feet; pole: 25 feet
External or internal
Static display or electronic display
Projecting sign in lieu of a wall sign or a freestanding sign on the same frontage
1 per frontage
32 square feet per side
N/A
External or internal
Static display or electronic display
A temporary on-premises sign used to announce a commercial, nonprofit or church grand opening, special event or promotion
1 per frontage no more than 4 times in any 12-month period of time lasting 21 days per occurrence; 2 occurrences may be combined in a 12-month period.
50 square feet
8 feet
None
Static display
Business center sign – a permanent freestanding sign identifying multiple businesses on contiguous properties within a planned commercial or industrial area
1 per business center on a parcel with a shared easement
200 square feet
25 feet
Internal or external
Static and/or electronic display
Parking lot entrance sign – pole or monument
1 at each vehicular access point to the site but no closer than 300 feet on the same road frontage or closer than 100 feet to another freestanding sign
12 square feet when single sided; 12 square feet per side when double sided
5 feet
External or internal
Static display
Notes: As per § 435.10-08 electronic message signs may not exceed 50 square feet in area.