[Ord. 6 S+FG, 2-21-2007]
There shall be within the Department of Administration, a Division of Communications, the head of which shall be the Division Head of Communications. This division shall consist of the following Office:
Press Information Office
[Ord. 6 S+FG, 2-21-2007 § 1-5]
a. 
The Division of Communications, under the supervision of the Business Administrator, shall be responsible for the following duties:
1. 
Shape, develop and manage external and internal communication strategies for the City.
2. 
Develop and implement a comprehensive municipal media based communications plan.
3. 
Develop and maintain a web based communications plan.
4. 
Facilitate and manage all mayoral and City annual events through the Press Information Office (PIO).
5. 
Coordination of annual State of the City address.
6. 
Coordination of annual budget address.
7. 
Coordination of press information activities, development of collateral materials for the various City agencies, divisions and departments within the City.
8. 
Management and supervision of City-owned government access television studio facility which will provide twenty-four hour public access regarding City events and news items to residents.
b. 
Duties of the Division Head of Communications.
1. 
As a senior member of the administrative staff, the Division Head of Communications defines the strategic communications plans for the Office of the Mayor and the Administration.
2. 
The Division Head develops and maintains relationships with policy organizations, editorial boards, columnists, senior management at local, State and national news organizations and outlets.
3. 
The Division Head also manages any and all communications, public relations and marketing contracts that the city may enter into with any vendors or consultants.
4. 
The Division Head will also supervise public relations staff, create communication strategies and serve as the key spokesperson and media contract for the organization.
5. 
The Division Head of Communications manages the Office of Communications and the Press Information Office.
6. 
The Division Head or his/her designee provides a spokesperson for the administration to the electronic and print media on issues pertaining to the administration and the City of Newark.
7. 
The Division Head or his/her designee acts as the primary writer of all speeches that will be delivered by the Mayor or his designee.
8. 
The Division Head or his/her designee coordinates all mayoral presentations, statements and talking points.
9. 
The Division Head or his/her designee serves as liaison to the Office of the Business Administrator and its departments.
10. 
The Division Head or his/her designee provides consultation with the design, development and management of all online content for City of Newark website.
c. 
Duties of the Press Information Office.
1. 
Collect information regarding the Administration and the various activities around the City, and formulating an implementation of a plan to provide that information to the media in a timely and accurate fashion.
2. 
Coordinate with the Division Head of Communications on the most effective way to nurture relationships with various media.
3. 
Set and manage the Mayor's daily exchange with journalists.
4. 
Provide copies of the Mayor's speeches to the media.
5. 
Manage the operation of Press Information Office and its staff.
6. 
The positions in the Division of Communications shall be deemed unclassified service as permitted by law.
7. 
Any ordinances or parts thereof relating to communications and/or interaction with the media which are inconsistent herewith be and are hereby repealed.