[Ord. 6 S+FF, 9-17-2003, § 1]
As used in this chapter, the following terms shall have the meanings indicated:
ADVERTISING STRUCTURE
Shall mean and include fences, billboards, signboards, poster advertising boards, signs and sign structures of all kinds erected, placed or painted upon the ground or upon the roofs of buildings or on the sides of buildings or any other structures used for advertising purposes.
[Ord. 6 S+FF, 9-17-2003 § 1]
a. 
No person shall erect or construct or shall maintain a billboard, signboard or poster advertising board already erected or hereafter to be erected in the City without first obtaining a license as hereinafter provided and paying therefor an annual licensed fee for each square foot of advertising space, provided that the minimum annual license fee shall be $25.
b. 
The license requirement of this section shall not apply to any person who operates or maintains any such billboard or advertising structure on his own premises only for the purpose of advertising his own business.
c. 
Before any billboard, sign or structure for advertising purposes shall be erected, applications for a permit therefor must be made to the License and Permits Office on a blank form prepared and furnished by the City. Such application shall give the name and post office address of the applicant, size and dimensions of the billboard, the location or proposed location of the billboard, the name of the owner of the land and such other information as the License and Permits Office may require to locate such billboard and to show a compliance with the provisions of this chapter.
d. 
The Office of License and Permits may issue the permit and annual license, or either, specified in this chapter after approval thereof shall be given by a Building Inspector and after payment of the required fee.
e. 
Any person, partnership, firm or corporation who or which owns, leases, maintains or erects a sign or signs in the City of Newark for hire, lease or rent, either upon or attached to a building or upon public or private ground property, shall obtain a license therefor upon payment of an annual fee on or before January 1 of each year. The annual fee for such license shall be $1 per square foot for every advertising structure owned, leased or erected.
f. 
All licenses issued hereunder shall be for the calendar year and shall expire on December 31 of the year for which issued, unless sooner revoked.
g. 
Annually, on or before the first day of January in each year, beginning with the calendar year succeeding that in which the original permit and license were granted, each licensee under this chapter shall pay the annual license fee specified for all advertising structures proposed to be erected or maintained by such person during the current calendar year.
h. 
Licenses issued under this chapter shall not be transferable.
i. 
Licenses and permits issued under this chapter shall be subject to the ordinances and regulations of the City and State statutes.
j. 
Every permit and license issued under this chapter shall be revocable at any time on written notice given by the License and Permits Office to the applicant who has secured the same.
k. 
Every sign, device or advertising structure theretofore authorized under any such permit or license shall, on such revocation, be forthwith removed on three days' written notice to the person who has erected or who is maintaining the same.
l. 
In case of failure so to do, the City shall remove the same at any time after said three days shall have expired, at the expense of the person who theretofore erected or who is then maintaining such sign, device or structure.
The grounds for revocation of any such permit or license shall be a violation of the terms of this chapter or other applicable provisions of this chapter or a violation of the building standards of the City or of any other applicable ordinance of the City. No such revocation shall be made unless the grounds thereof are stated in the notice to be given as herein provided, and then only after a hearing before the aforesaid License and Permits Office, provided that any such revocation or removal shall not relieve any violator of this chapter from the fines and penalties provided herein.
Any person, partnership, corporation or entity violating any of the provisions of this chapter shall be subject to a fine not exceeding $1,000 for each and every violation of this chapter, and each day shall be a separate and distinct violation thereof.